Bachelor of Science in Agricultural Business

at Northwest Missouri State University USA

Programs in the Department of Language, Literature and Writing prepare students for meaningful lives as professionals in a global economy that demands innovative thinking, clear and effective writing, and cultural literacy. Our students and faculty form a close community of scholars who support each others' work, and who grow together in a rich and rigorous liberal arts curriculum. Students emerge from LLW programs able to express themselves creatively and professionally, and to engage with ideas critically and practically.

Writing majors at Northwest learn skills and techniques in composing content that inspires, communicates, solves problems and seeks truth. Students in Northwest’s writing majors work across the spectrum of writing studies—from writing professional reports to writing poems. Northwest students are not canalized strictly into writing for news media like in a journalism program, to courses in fiction and poetry like in creative writing programs or to vocationally focused genres like technical writing programs. Rather, we’ve designed a major to help and challenge students to grow into flexible, effective, communicative writers.

When employers make hiring decisions, they seek smart people who write well. Northwest’s writing major is like cross-training for today’s job market. You will receive professional training without an expiration date—a liberal arts degree that prepares you for your first job after college and every job you decide to do after. We think studying writing is excellent preparation for life as an artist, scholar, citizen and professional—all the things that you should be when you finish a rigorous undergraduate education at a supportive university, and all the things you need to succeed in contemporary life.

Students majoring in mass media with an emphasis in applied advertising focus on the tangible media, the visual as well as creative aspects of advertising. At Northwest, students have opportunities to participate in creating and selling advertisements on the award-winning,  student-managed KZLX radio and KNWT television stations, Northwest Missourian newspaper and Tower yearbook as soon as the first semester of their freshman year.

Faculty focus on three core areas: business of advertising, creativity and media sales. In business of advertising, students learn legal and regulatory ethics, operational structure and media planning; the creativity component includes the message strategy, design concepts and knowledge of critical analysis; and media sales provide information about media mix concepts, messaging across sales, understanding media rates and the importance of digital and social media.

Psychology majors at Northwest learn the scientific study of a person’s thoughts and behaviors. Northwest faculty help students understand three core areas: scientific research methods that enhance critical thinking skills, evidence and claims knowledge; insight of an individual’s personal behavior, motives and thought processes; and the understanding of the biological and social factors that contribute to human development, cognitive skills, relationships and personality.

The Bachelor of Science in Criminology is an interdisciplinary study of crime and the criminal justice system. It is the broad investigation of the roles that sociological and psychological factors play in determining how a society defines crime, contributes to or deters criminal behavior, and responds to victims and offenders. Criminologists have a wide variety of career paths from which to choose. Those interested in working within the criminal justice system may pursue a number of government jobs including, careers within law enforcement, courts, or corrections.

The curriculum is designed to provide the additional education necessary for students with vocational or technical non-transferable certificate/degrees to earn a bachelor's degree.

Comprehensive communication majors emphasizing in rhetoric at Northwest learn to research, create and deliver persuasive messages and listen critically to these messages. In this major, students study the core areas of communication theory, public speaking, writing, group behavior, persuasion and interpersonal communication. Additional areas of study include intercultural communication, argumentation and classical, modern and postmodern rhetorical theory and method as applied to an American issue.

Professionals in the field are civically engaged, critically analyze how people develop persuasive messages as well as how those messages affect public perception of the subject. They identify logical and ethical problems within persuasive messages, or with their effects on particular groups or communities and intervene to increase awareness and understanding.

The food services program emphasizes the importance of marketing, management, nutrition, quantity food service, food science and menu design. It is available for students wanting a career in event planning or restaurant and bar management. To ensure student success after graduation, faculty focus on implementing hands-on experiences in the classroom with projects like establishing financial plans for a successful food service operation business.

Theatre performance majors engage in a comprehensive, multi-faceted approach to performance. Students learn through improvisation and script analysis; acting techniques that include knowledge through a variety of historical and physical styles including Greek, Elizabethan, restoration and 20th century “isms”; as well as techniques to increase vocal and physical awareness of the actor. Students gain hands-on experiences through classroom work, work-shopping, internships and on-stage productions from seasoned professionals in performance theatre.

A comprehensive major in Geography: Geographic Information Science (GIS) prepares students for a job in  science, technology, engineering and mathematics (STEM) fields, as well as humanities and social sciences.

At Northwest, students work directly with geography faculty who specialize in GIS. The interdisciplinary program is designed for students interested in spatial technology careers, including urban planning, precision agriculture, remote sensing, cartography and global positioning systems. Additionally, students have access to several state-of-the-art computer labs and the latest versions of industry-standard GIS software packages to ensure they are competitive in the job market.