Bachelor of Science in Mass Media - Applied Advertising

at Northwest Missouri State University USA

The Bachelor of Science in Criminology is an interdisciplinary study of crime and the criminal justice system. It is the broad investigation of the roles that sociological and psychological factors play in determining how a society defines crime, contributes to or deters criminal behavior, and responds to victims and offenders. Criminologists have a wide variety of career paths from which to choose. Those interested in working within the criminal justice system may pursue a number of government jobs including, careers within law enforcement, courts, or corrections.

The Bachelor of Arts degree in Music (comprehensive) is for students who desire a broad approach to their Music education, including applied study, ensemble experiences, music composition, history and theory.

The B.A. in Music can also be paired with an emphasis area, which can include Audio Production, Business or Wellness. The B.A. in Music with Emphasis is intended to provide students with the same broad experience in Music that, when paired with the emphasis area, can lead to careers in Music Production, Arts Management/Administration, Entrepreneurship, Counseling, Studio Teaching and other Music-enhanced careers.

Theatre performance majors engage in a comprehensive, multi-faceted approach to performance. Students learn through improvisation and script analysis; acting techniques that include knowledge through a variety of historical and physical styles including Greek, Elizabethan, restoration and 20th century “isms”; as well as techniques to increase vocal and physical awareness of the actor. Students gain hands-on experiences through classroom work, work-shopping, internships and on-stage productions from seasoned professionals in performance theatre.

Writing majors at Northwest learn skills and techniques in composing content that inspires, communicates, solves problems and seeks truth. Students in Northwest’s writing majors work across the spectrum of writing studies—from writing professional reports to writing poems. Northwest students are not canalized strictly into writing for news media like in a journalism program, to courses in fiction and poetry like in creative writing programs or to vocationally focused genres like technical writing programs. Rather, we’ve designed a major to help and challenge students to grow into flexible, effective, communicative writers.

When employers make hiring decisions, they seek smart people who write well. Northwest’s writing major is like cross-training for today’s job market. You will receive professional training without an expiration date—a liberal arts degree that prepares you for your first job after college and every job you decide to do after. We think studying writing is excellent preparation for life as an artist, scholar, citizen and professional—all the things that you should be when you finish a rigorous undergraduate education at a supportive university, and all the things you need to succeed in contemporary life.

A comprehensive major in Geography: Geographic Information Science (GIS) prepares students for a job in  science, technology, engineering and mathematics (STEM) fields, as well as humanities and social sciences.

At Northwest, students work directly with geography faculty who specialize in GIS. The interdisciplinary program is designed for students interested in spatial technology careers, including urban planning, precision agriculture, remote sensing, cartography and global positioning systems. Additionally, students have access to several state-of-the-art computer labs and the latest versions of industry-standard GIS software packages to ensure they are competitive in the job market.

Computer science powers modern society. Whether you make a purchase on Amazon, do a search on Google, send a tweet, or check your email on a smartphone, you are leveraging the power of computer science. There is literally no area of human endeavor in which computer science does not play a major role. Agriculture, banking, healthcare, social media, everywhere you look, computer science is there. It is transformative.

Our program teaches both the theory and practice of computer science, preparing students for a career in computing or a path to graduate school. Students learn the essential theory that underlies the discipline, knowledge that makes them well-rounded and informs them as they develop software. On the practical side, students learn how to discover and document what end-users need; develop algorithms to solve those problems; assess the efficiency of those algorithms; and finally how to implement those algorithms in various programming languages.

Students can get a general degree in computer science, or focus on one of three emphasis areas: Information Security and Assurance, Data Management or Mobile Computing.

Mathematics with an emphasis in data sciences is the study of mathematical tools to analyze data for the purposes of modeling and prediction. Students learn to

• Extract and clean data
• Manipulate data
• Visualize data
• Identify patterns in data
• Use the model for prediction and forecasting
• Use models to summarize and describe values

Physics is the study of basic principles that govern the universe such as the underlying laws of matter, space, time, etc. Physics majors at Northwest get hands-on learning opportunities while using experimental equipment using the gamma ray spectroscopes to study nuclear physics and electrical circuits to study and understand the components and how they work.

Physics emphasis areas include:

• Biological Science
• Computer Science
• General
• Geological Science

The Business Technology major is a unique combination of business and cutting-edge technology courses. Professors provide a strong foundation in business and technical skills that teach the most up-to-date techniques. Students complete the common professional component and high-demand courses that ultimately prepare them to be marketable and competitive for employment in a technology-driven environment.

Agronomy majors at Northwest gain fundamental training in the study of crop and soil management. Faculty focus on three core areas to ensure student success: fundamental principles of producing healthy, bountiful and sustainable crops; science of soil as a natural resource and component of agro ecosystems; and methods of determining and implementing solutions to crop and soil management systems.

This major offers three different areas of focus:

• Crop Science
• Horticulture
• Soil Science