Bachelor of Science in Strategic Advertising

at Northwest Missouri State University USA

Recreation majors at Northwest is the study of play and leisure in an individual’s life and methods to improve quality of life. Student can emphasize in:

• Recreation and Park Management which prepares students for program leadership and development, and budget and facility management;
• Corporation Recreation/Wellness which involve programs related to a person’s physical well-being;
• Therapeutic Recreation which prepares students with the skills to assess and evaluate the needs for individuals with special needs; and
• Sport Management prepares students for leadership roles in professional, collegiate and community sports organizations.

Marketing is the process of understanding and satisfying customer needs. Advertising, personal selling, determining customer groups to target, making products available in stores, and maintaining inventories are just a few activities that help organizations sell their products and services. A major in marketing at Northwest is an interdisciplinary program that provides students an opportunity to interact with surrounding businesses, complete projects that can be utilized in a portfolio, and prepare students for future interviews.

Computer science powers modern society. Whether you make a purchase on Amazon, do a search on Google, send a tweet, or check your email on a smartphone, you are leveraging the power of computer science. There is literally no area of human endeavor in which computer science does not play a major role. Agriculture, banking, healthcare, social media, everywhere you look, computer science is there. It is transformative.

Our program teaches both the theory and practice of computer science, preparing students for a career in computing or a path to graduate school. Students learn the essential theory that underlies the discipline, knowledge that makes them well-rounded and informs them as they develop software. On the practical side, students learn how to discover and document what end-users need; develop algorithms to solve those problems; assess the efficiency of those algorithms; and finally how to implement those algorithms in various programming languages.

Students can get a general degree in computer science, or focus on one of three emphasis areas: Information Security and Assurance, Data Management or Mobile Computing.

Our graduate program in English is unique to the region in that most of our literature, writing, and creative writing classes are broadly conceived "umbrella" classes. The specific content of these courses change each time the class is offered. This system allows students the variety and depth of experience that characterize effective Master's level programs in English.

M.A. in English with Speech Emphasis
Students in the M.A. program may elect to take a concentration in Speech by declaring their intention to do so when filing for candidacy. They will be advised to take their six hours of unspecified electives in Speech, and, depending on their backgrounds in English, they may elect to take up to an additional six hours in Speech. In no case will a student take fewer than 14 hours of English.

Students seeking the M.A. in English with a Speech emphasis will complete a Department of Language, Literature, and Writing portfolio and oral defense and will complete a comprehensive examination in the area of Speech. Each department will be responsible for constructing and evaluating its part of the final assessment.

Earning a Political Science degree at Northwest prepares students for multiple employment opportunities in public service and private sectors including federal, state and local government, law, criminal justice system, municipal planning, city management, urban affairs, education, non-profit administration, campaigns and elections, public policy analysis and internal development and relations.

The major has three areas of emphasis: the american institutions (formerly criminal justice) emphasis provides an understanding of legislatures, police prosecutors, public offenders and courts and corrections; the public administration emphasis focuses on the decision making process and job opportunities in public organizations and local, state, federal and international agencies; and the global affairs emphasis studies the global trends and events, and enhances intercultural understanding.

Accounting majors at Northwest have the choice of two accounting tracks, one for students who wish to become Certified Public Accountants (CPA) and the other for students wishing to work in managerial accounting. The courses offer the highest quality education to prepare students for employment in public accounting, managerial accounting, financial services and corporate finance.

Depending on the state in which students reside, legislation has made it mandatory for students to complete a minimum of 150 credit hours prior to taking the CPA exam. Most states, including Missouri, have passed this legislation, known as the 150-hour requirement. At Northwest, however, students are not required to complete 150 credit hours to obtain an accounting degree.

Northwest recognizes that public accounting isn’t for all students and therefore you may tailor classes toward your own interests through the private industry track as an alternative. Many accountants have chosen careers outside public accounting (income tax, auditing and management services), which prove to be extremely successful, rewarding and satisfying. However, students interested in public accounting, you are encouraged to fulfill the 150-hour requirement.

The food services program emphasizes the importance of marketing, management, nutrition, quantity food service, food science and menu design. It is available for students wanting a career in event planning or restaurant and bar management. To ensure student success after graduation, faculty focus on implementing hands-on experiences in the classroom with projects like establishing financial plans for a successful food service operation business.

Earning a Political Science degree at Northwest prepares students for multiple employment opportunities in public service and private sectors including federal, state and local government, law, criminal justice system, municipal planning, city management, urban affairs, education, non-profit administration, campaigns and elections, public policy analysis and internal development and relations.

The major has three areas of emphasis: the american institutions (formerly criminal justice) emphasis provides an understanding of legislatures, police prosecutors, public offenders and courts and corrections; the public administration emphasis focuses on the decision making process and job opportunities in public organizations and local, state, federal and international agencies; and the global affairs emphasis studies the global trends and events, and enhances intercultural understanding.

Biology/Psychology majors at Northwest study the brain and how it functions and controls human behavior. Faculty focus on three areas: genetics, evolution and neuroscience or the study of the brain. Genetics courses concentrate on the inherited factors that influence behavior such as mental illness and behavioral traits; evolution courses emphasize the significance and benefits of the size of the brain; and courses about the brain focus on the functions, malfunctions and brain disease.

Earning a Political Science degree at Northwest prepares students for multiple employment opportunities in public service and private sectors including federal, state and local government, law, criminal justice system, municipal planning, city management, urban affairs, education, non-profit administration, campaigns and elections, public policy analysis and internal development and relations.

The major has three areas of emphasis: the american institutions (formerly criminal justice) emphasis provides an understanding of legislatures, police prosecutors, public offenders and courts and corrections; the public administration emphasis focuses on the decision making process and job opportunities in public organizations and local, state, federal and international agencies; and the global affairs emphasis studies the global trends and events, and enhances intercultural understanding.