Bachelor of Arts in Marketing

at Shorelight Group - The University of Utah USA

Speech and Hearing Science professionals evaluate, diagnose, and treat individuals with speech and hearing disorders, such as disorders of communication, the voice, swallowing, and cognition. The undergraduate major in Speech & Hearing Science (SPHS) is a pre-professional degree for speech language pathology and/or audiology. Students in the program complete courses in phonetics, anatomy and physiology of speech and hearing, language science, pediatric and medical speech-language pathology, hearing disorders and evaluation, and psychometrics (measuring mental abilities and processes). Electives in allied fields -biology, physics, and psychology, for example- are also required, along with 25 hours of field experience observing treatment practices for speech, language, and hearing. Students who complete this program earn a BS in Speech and Hearing Science and are then prepared to enter graduate programs in the field: a master's degree is required for professional practice in speech-language pathology, and a doctor of audiology (AuD) is required for professional practice in audiology.

The undergraduate program in Architectural Studies is a pre-professional degree in architecture that provides a well-rounded academic foundation from which an individual might develop pre-professional competency for entry-level employment in the building industry. For those seeking work at the graduate level, it provides a thorough preparation for a professionally-accredited Master of Architecture program, or studies in related environmental design fields. The program requires two years of liberal arts education during which students take a number of pre-architecture requirements. Once admitted into the major in the junior year, students take a number of required courses which provide a broad introduction to the field of architecture and a solid foundation for the development of individualized programs at the graduate level.

Finance deals with the concepts of time, money, risk, how they are interrelated, and how money is budgeted and spent. Finance students learn how to assign value to projects, companies and securities. They also study how individuals and businesses can efficiently allocate financial resources, invest, and raise capital. With these skills, Finance majors can determine wise investment strategies, value stock options, and help companies and individuals manage their money. A critical component of a finance students’ education is meaningful, real-world opportunities, balanced by worthwhile classroom experiences. The U’s Finance curriculum covers topics such as business statistics, business calculus, corporate finance, insurance, investments, and real estate. A global perspectives course allows students to apply an international context to the business skills and perspectives they are learning.

In addition to the traditional major, students may pursue an emphasis in Advanced Financial Analysis, an honors-level program that provides students with a deeper foundation in finance and accounting, supplemented by additional technical competence in financial modeling and coding as applied to finance problems. Courses will focus on developing technical skills and applying those skills to solve problems in realistic settings.

Bill Gates, Elon Musk, Oprah, Ariana Huffington—all are famous for their business skill and acumen. If you want to put your business abilities to the test and join the ranks of these innovators, considering studying entrepreneurship. The undergraduate Entrepreneurship program at the University of Utah prepares students to pursue and create business opportunities of all kinds. Students learn to follow trends, identify emerging opportunities, and pursue those possibilities through the creation of new products, services, and companies. Core entrepreneurship courses in the program include application and theory of leadership, discovery of market opportunities, creation of new business opportunities, testing and validation of business models and venture concepts, intrapreneurship, and marketing.

A degree in accounting offers students the chance to move beyond merely tracking a company’s income and assets. With this program, you can learn how to budget and manage money for a business, ensure that a firm is spending money wisely by making sound investments, file taxes for a corporation, and ultimately understand how a business operates and sustains itself financially. In addition to core business courses, accounting majors take classes in financial and managerial accounting, tax accounting, and accounting information systems.

Learn a new language, gain an appreciation for another culture, and become an active participant in today’s global world with the Middle East Studies program. Students of this program will learn basic instruction in one of two major languages of the Middle East—Arabic or Persian—and will also complete a wide spectrum of courses that approach the Middle East from many different perspectives. In addition to area-specific courses, the Middle East Center also coordinates with other University of Utah departments to offer interdisciplinary courses in the following fields: anthropology, economics, geography, history, languages and literature, linguistics, and political science.

The University of Utah’s Department of Ballet is consistently recognized as one of the top programs in the country, and it is additionally accredited by the National Association of the Schools of Dance (NASD). The Ballet BFA is for serious students interested in a career in ballet or other dance-related fields and requires discipline, dedication, and a willingness to contribute to a collegial and effective learning environment. Honoring and encouraging both creative and scholarly research, the comprehensive curriculum ultimately prepares graduates to successfully pursue a career within the field of dance. This degree offers a balanced course of study that may include an emphasis in Ballet Teaching or a certificate in Studio Teaching. Students must audition before they can be admitted to the ballet program. Upon admission, courses include numerous ‘in studio’ classes as well as critical thinking and creative process classes. An understanding of dance history, pedagogy, kinesiology, and choreographic process is taught simultaneously with concepts in technique, pointe, men’s class, and partnering to prepare students for a career in various facets of the dance field. Students interested in studying Ballet must audition for the program. Audition and admissions information can be found on the School of Dance webpage. 

Materials science and engineering (MSE) combines numerous disciplines, including chemistry, physics and engineering. Scientists in this field apply the principles of physics and chemistry to engineering problems in order to design and develop new materials. Without materials science and engineering, things like computer chips and solar cells would not exist. In the College of Engineering at the University of Utah, this degree offers students the unique opportunity to study science as well as engineering. Accredited by the Engineering Accreditation Commission of ABET, the MSE program teaches fundamental science and engineering principles that apply to all types of materials in addition to in depth study of polymers and ceramics. Students then select upon technical electives that suit their particular interests, which can include courses in nanostructured materials, metallurgy, photovoltaic materials, single crystal growth, composites, microsystems design, biomaterials, nuclear materials, and many others. Students are also trained in and gain hands on experience with experimental techniques to analyze structure and composition of materials—including X-ray diffraction, electron microscopy, thermal analysis, and spectroscopy. All students complete a capstone design project, preparing them for real-world engineering design and applications. You will leave the University of Utah with the technical skills and theoretical knowledge you need to succeed in a variety of science and engineering fields.

The Health, Society and Policy (HSP) Program addresses the multidimensional characteristics of human health. Health status may be related to factors beyond pathogens or illness: lifestyle, environmental exposures, socioeconomic status, cultural affiliation, poor communication, or access to health services can all contribute to an individual’s health. Students in this program are given the broad, interdisciplinary foundation for understanding health, allowing them to sensitively and effectively address health care issues in multidimensional contexts: for example, the geographic location, literacy, or socioeconomic status of an individual might impact their ability to access or obtain healthcare or eat a healthy diet. HSP students take courses from a variety of fields, including epidemiology, behavioral sciences, research methods and quantitative skills, administration, philosophy, and history. This coursework provides students with a coherent perspective on health care in its various social and administrative contexts. The culminating experience of the program is a capstone, delivered as an interdisciplinary series of seminars on a particular theme related to the major.

Students with interest in severe weather, climate change, forecasting, broadcast meteorology, atmospheric chemistry, remote sensing, and many other areas may find a home in the Atmospheric Sciences. Study in this field seeks to understand the behavior and predictability of the earth's atmosphere. Atmospheric scientists need a good foundation in mathematics, physics, chemistry, and computer science, and the University of Utah’s program offers training in these areas and others, such as meteorology and climate. As a natural extension of the geographic setting of the university, the atmospheric sciences degree uniquely emphasizes mountain weather and climate. Ultimately, this program provides the knowledge and tools needed to address the challenges posed by hazardous weather and climate change in the 21st century.