Bachelor of Science in Management with Concentration in Marketing

at Shorelight Group - University of Massachusetts - Boston USA

Management major prepares students for specific management responsibilities and results in a bachelor of science degree from the College of Management (CM) at UMass Boston. The program is built on a solid foundation in the arts and humanities achieved by completing CM's general education requirements while also being immersed in business theory and practice.

The learning goals for the bachelor of science in management (BSM) program are for students to:

• Demonstrate proficiency in oral and written communication skills.
• Develop critical thinking and quantitative reasoning skills.
• Demonstrate sound ethical reasoning skills.
• Integrate understanding of issues concerning diversity and globalization in business.

The concentration in accounting provides students with a broad understanding of both accounting theory and techniques in preparation for a full range of career opportunities in the private, public, and nonprofit sectors of this rapidly expanding field. The curriculum reflects the knowledge and skills necessary for professional success in the dynamic and critical areas of public and private accounting.

UMass Boston's MS in Business Analytics (MSBA) is a 10 course, 30 credit degree program. To receive the MSBA, students must complete a minimum of 10 courses: Analytical Core, MSBA Electives, and the MSBA Capstone. One (1) prerequisite course must be satisfied or waived through prior relevant coursework, based on a review of transcripts.*

The MSBA program is designed to prepare students for utilizing analytical techniques, methods, and applications for data-driven practices in diverse organizations and enterprises of all sizes.

As businesses become more and more reliant on data-driven strategies, the needs and opportunities for graduates in Business Analytics have grown rapidly. Breakthroughs in data collection, storage, and analysis to uncover and capture business value have fueled this growth, and post-recession companies have recognized this potential and increasingly emphasize data-driven decision-making in their business strategies. The current annual rate of job growth in this area is approximately 11.8%, a rate that is only expected to accelerate in the future.

This program covers theories of powerful techniques and quantitative methods in Business Analytics and how they are applied in the real world. The program focuses on using current software tools to study effective techniques of problem formulation, developing solutions with mathematical and algorithmic techniques, and methods for implementing those solutions with technology.

The MSBA program offers students a choice of two specializations, Big Data Analytics and Supply Chain Analytics. Each includes a core of analytical courses, elective courses in that specialization, and a capstone course.

Big Data Analytics
The Big Data Analytics specialization focuses on data mining and analytical techniques, big data management, storage, and modeling. The objectives consist of enabling students to process big data in an effective and efficient way, discover knowledge patterns in big data, build predictive models, and use big data to answer business questions.

UMass Boston's MBA is a streamlined 12-course, AACSB-accredited, immersive business program. focused on equipping you with the knowledge and skills you need to succeed as a business leader. The program is designed for professionals who want to gain a deeper understanding of the ever-changing business world to advance their career, change careers, or start their own business. Explore foundational business theories, gain experience with emerging technologies, and develop your analytical skills.

The School for the Environment's nationally recognized Environmental Studies and Sustainability program emphasizes solutions integrating the humanities and social sciences with economics and business. As environmental and sustainability advocates, students customize their course of study, drawing from such diverse fields as anthropology, law, history, management, economics, and the sciences. In addition to coursework, this hands-on degree incorporates internships, research, cooperative education, and capstone course experiences in which students work as members of a multi-disciplinary team partnered with agencies and organizations throughout the Boston metropolitan area.

• Students will understand key sustainability concepts and become practiced at applying these principles to real world problems.
• Students will be able to use interdisciplinary and collaborative decision-making processes to devise practical solutions for managing environmental problems.
• Students will be able to analyze and critique sustainability issues balancing multiple disciplinary perspectives and research approaches (e.g., social, ecological, ethical, philosophical, political, and economic).
• Students will demonstrate analytical proficiencies, both quantitative and qualitative, to support data-driven decisions.
• Students will understand the system interactions and feedbacks between human activities and social institutions and the natural environment.
• Students will be experienced in communicating their learnings both in writing, visually, and orally, and for specific and general audiences.

Management major prepares students for specific management responsibilities and results in a bachelor of science degree from the College of Management (CM) at UMass Boston. The program is built on a solid foundation in the arts and humanities achieved by completing CM's general education requirements while also being immersed in business theory and practice.

The learning goals for the bachelor of science in management (BSM) program are for students to:

• Demonstrate proficiency in oral and written communication skills.
• Develop critical thinking and quantitative reasoning skills.
• Demonstrate sound ethical reasoning skills.
• Integrate understanding of issues concerning diversity and globalization in business.

The finance concentration offers courses in corporate finance, investment and portfolio management, financial institutions and markets, and financial policy. The curriculum has been carefully designed to reflect the essential knowledge and skills necessary for success in the lucrative and challenging field of finance.

The Ethics, Social and Political Philosophy Major (ESP) is designed for students whose primary philosophical interests are in value questions as they relate to the individual, society and the state, who wish to pursue these questions systematically and in-depth, and who may seek careers in the law, government, social service, or other fields where moral issues and value questions frequently arise.

The Psychology major is a 12-course major.  The requirements of these 12 courses provide students with a foundation in each of five core areas of the discipline of psychology, upper-level coursework in one or more areas and basic information about the research practices used in the field.  The basic structure of the major is represented by four parts.

The description below provides an outline of the major.  The phrase “major requirements” refers to the minimum number and distribution of psychology courses a student must complete successfully in order to graduate as a psychology major. We encourage students to take more than the minimum number of courses in psychology and allied disciplines. Only one of the 12 required classes may be taken pass/fail; the other 11 classes must be taken for a grade.  Eight of the 12 courses for the major must be taken in residence at UMass Boston.

The English major invites students to engage in the study of literature, composition, language, and film. English majors learn how to write well, read critically, develop research skills, and work hands-on in digital environments. The English major allows students to create print, visual, and digital texts across a range of genres including poetry, fiction, and nonfiction.

Through a diverse range of course offerings, the English major develops a student’s abilities to engage with the world while also cultivating a variety skills, including:

• Analytical writing
• Critical interpretation
• Original inquiry and research
• The ability to develop, discuss, and debate complex ideas

Program Highlights

• Choose to explore an area of concentration: Creative Writing, Professional and New Media Writing, or Race, Ethnicity, and Literature.
• Choose to pursue initial teaching licensure in the English Teaching program.
• Work side-by-side with professors and fellow students in small, discussion-based classes on a diverse range of topics.
• Participate in extracurricular activities, ranging from the Sigma Tau Delta Honors Society to the Literary Theory Reading Group.
• Be prepared to enter the workforce, with a one-credit mini-course on “English 457: Careers in English and Preparing for the Job Market.”
• Engage with a dynamic and accomplished faculty. The English Department hosts vibrant events—such as guest speakers, creative writing readings, and contests—that are free and open to the UMass Boston community.
• Participate in The Watermark, a journal of literature and artwork created by UMass Boston students.

As part of the Performing Arts Department, the Music Program welcomes students from our international campus community and provides a comprehensive education in preparation for careers in music and teaching. A dynamic faculty fosters an environment of academic and musical excellence within a liberal arts curriculum, and provides students with the tools to develop an understanding of a wide variety of musical genres, practices, and pedagogies.

• Music plays an integral role in the human experience.
• The historical, global, and creative contexts that inform music are presented with significant exposure to music education, music theory, musicology, and ethnomusicology.
• Core components of a comprehensive education in music include creating, listening to, responding to, and performing music of Western and non-Western musical traditions.
• Contextualizes the intersection of and interrelationship between music and other expressive arts especially theatre and dance.
• Faculty mentoring is vital to a successful undergraduate experience in music and serves as a foundation to support student’s career trajectories.

History courses don’t simply introduce past eras of the world:  they teach students to write, research, and argue effectively.  History majors gain the skills for a wide range of successful careers, from teaching to law to environmental science to business management. Small classes, student camaraderie, internship opportunities, and faculty mentoring in the History Department create a stimulating and rewarding undergraduate experience.