Bachelor of Business Administration in Marketing with Emphasis in Marketing Analytics

at Shorelight Group - University of Mississippi USA

The rapidly rising demand for accountants has made this profession one of the fastest growing in the nation. Students with diverse backgrounds, abilities and interests all have opportunities in accounting.

Accounting is known as the language of business and provides an academic foundation that is highly valuable for public accounting, managerial accounting, financial management and investing, as well as business fields in general.

The primary function of the accountancy program is to provide professional education required to prepare students for careers as professional accountants in financial institutions, government, industry, nonprofit organizations, and public practice. Emphasis is placed upon both theoretical principles and concepts and practical applications to fulfill the need for reliable financial information. Professional courses provide students with the accounting education required to commence and continue to develop in a wide range of professional accounting careers.

The Bachelor of Science in Biomedical Engineering (B.S.B.E.) degree program will prepare engineering students at the University of Mississippi to capably apply advanced mathematics, science, and engineering to solve the problems at the interface of engineering, biology, and medicine. Moreover, the curriculum will prepare graduates with the ability to make measurements on and interpret data from living systems, addressing the problems associated with the interaction between living and nonliving materials and systems.

The graduates of the program will be able to pursue (i) employment in biomedical or related industries (ii) graduate studies in biomedical engineering or related disciplines, and (iii) pursue professional careers in medicine, dentistry, pharmacy, or patent law.

You can choose one of three academic tracks in our biomedical engineering program:

• Biomolecular engineering – brings together the study of molecular biology, biophysics and chemical engineering to modify or create new molecules. This can lead you to a job working on innovative drugs and medical processes, as well as new foods and fuels.
• Biomedical systems – provides you with an understanding of medical instrumentation, devices and biomechanics. You’ll also learn about signal analysis, using technology and other tools to better understand a person’s health.
• Bioinformatics – applies big data analytics to genome sequencing, medical imaging and large data management. This degree can start you down the path for a career in computational medical research, software development or database management.

Emphasis - Bioinformatics
Bioinformatics is an interdisciplinary field investigating methods/ software tools to understand better biological data. Bioinformatics combines computer science, statistics, mathematics, and engineering to analyze and interpret biological data. Bioinformatics is both an umbrella term for the body of biological studies that uses computer programming and simulation as part of its methodology, and specific analysis "pipelines" that are repeatedly used, particularly in the field of genomics.

The M.S. in sport and recreation administration provides advanced education and vocational opportunities to develop leisure service delivery skills and evaluation or research competencies for students committed to careers in leisure, sport, recreation, health, tourism, and/or research.

The M.A. in history is offered as either a thesis or nonthesis option. Students in the M.A. program may study a variety of topics and chronological sweeps of American and European history, as well as much of the histories of Africa, Latin America, and East Asia.

Economics is the study of the allocation of resources. Using mathematical and statistical models, economists consider how resources such as labor, land, money, and technology are distributed.  Economics majors gain a broad understanding of the field of economics as well as skills in statistics, mathematics, organization, research methodology, and verbal and written communication. The Bachelor of Science in economics is designed for students desiring a more technical and mathematical approach to economics in preparation for a Ph.D. in economics.

The Bachelor of Music curriculum prepares students to become professional musicians or vocalists, to teach music at the K-12 levels, or for graduate or professional school. Students select a concentration in instrumental, keyboard, or vocal training.

The B.M. in music is offered for students seeking a university education that includes preparation for careers in music teaching or performance. The B.M. degree is available in the following emphases: music performance and music education.

The B.M. in music with emphasis in music performance prepares students to become professional musicians (performing as woodwind, brass, string, or percussion instrumentalists, pianists or vocalists) and/or for graduate or professional school. This emphasis can be completed with a concentration (option) in piano, instrumental, or vocal as principal instrument.

The B.S. in chemistry provides a rigorous foundation in the principal areas of basic chemistry. This program is designed for students who intend to pursue advanced studies leading to the M.S. or Ph.D. degrees in the chemical or biochemical sciences, or who wish to obtain employment as entry-level professional chemists in industrial or government laboratories.

The B.A. in biochemistry is designed for students who intend to pursue a career in medicine, dentistry, or other health-related fields. The curriculum associated with this degree program closely follows the recommendations of the American Society for Biochemistry and Molecular Biology (ASBMB), and it prepares students to take the MCAT and DAT.

The Master of Music is an advanced professional degree designed to develop a particular area in music to a high level of specialization. The university offers the M.M. with the following emphases:

• Performance in woodwind, brass, string, or percussion instruments, piano, and voice;
• Music education;
• Choral conducting;
• Musicology;
• Music theory;
• Ethnomusicology;
• Collaborative piano.

Emphasis - Musicology
The M.M. degree with an emphasis in musicology is an advanced professional degree designed to give the student a broad research background while also providing a 24-credit specialization. A reading knowledge of one foreign language and a thesis are required.

The University of Mississippi General Business program empowers students to build an academic path tailored to their individual interests. The program produces creative problem solvers and students who easily adapt to the dynamic needs of our global society.

You have a passion, but you want to give yourself options. The General Business program empowers students to blaze an academic path tailored to their interests. It provides you with the fundamental skills to pursue your passion, as a doctor or artist for example, while still preparing you for a business-related career. The program produces creative problem solvers and graduates who easily adapt to the dynamic needs of our global society.

What will you learn?
What do you want to learn? The General Business curriculum includes the core business subjects, an internship or study abroad opportunity, and a minor from another discipline outside the business school. This gives you the flexibility to define yourself according to your vision of the future, while grounding you in global business knowledge usable in any future you choose.