Undergraduate Academic Accelerator Pathway (2-Term) - Bachelor of Business Administration in Marketing

at Shorelight Group - University of Mississippi USA

Marketing students learn how to research target audiences, advise on how to develop products for consumer desires, and determine product pricing structure. Students learn to select effective channels to communicate with customers and develop and implement promotional strategies.

Marketing is a creative, fast-paced industry. Our faculty will help you get inside the mind of prospective customers so you’ll know how to promote, develop, and sell products to them. Remember, without a plan, there is no sale!

What will you learn?
Marketing students learn how to research target audiences, develop products for consumer desires, and determine a product’s pricing structure. You’ll learn how to select effective channels to communicate with customers and develop and implement promotional strategies.

You’ll get a solid grounding in:

• General marketing
• Sales
• Digital marketing strategy
• Global supply chain management
• Retail
• Advertising
• Public relations
• Market research
• Consumer behavior
• Communication
• Product management
• Distribution management

The Bachelor of Science in Pharmaceutical Sciences program at the University of Mississippi fosters the knowledge and skills needed in today's health care environment. Our graduates are leaders in biomedical research companies, hospitals, government agencies, universities, Fortune 500 companies and every imaginable practice setting.

The B.A. in art is a broad liberal arts degree for students who want a general education with a strong emphasis on art and a minor in another discipline. Students who major in art are creative thinkers who visualize the world around them to create contemporary and conceptual works of art.

The B.A. in theatre arts is a comprehensive, flexible degree that allows students to study various aspects of theatre such as performance ( acting, musical theatre, dance), theatrical production (stage management, directing), design (scenic, costumes, lighting, sound), film production, dramaturgy, theatre history, and dramatic literature. The B.A. degree is designed for students who want to teach, to pursue graduate education, to work in the entertainment industry, or to complement a double major or dual degree program.

Students who pursue the major in African American studies will get a broad-based understanding of research in a variety of academic disciplines, with a particular focus on African and African American topics. Students will be provided with historical and contemporary data that will enable them to develop a comprehensive understanding of the life experiences of African Americans.

The B.S. in chemical engineering provides the student with a fundamental knowledge of chemical engineering science and prepares graduates for a variety of careers in industry and government, or for advanced study in engineering, business, or professional school.

Use scientific principles to produce, transform and transport chemicals, materials and energy

Chemical engineers bring together chemistry, mathematics, physics and engineering principles to discover solutions to real-world challenges in  pharmaceuticals, food, personal care products, petrochemicals and in many other industries

With a chemical engineering degree, you will be ready to pursue careers in manufacturing, petrochemicals, oil and gas, biotechnology, the environmental field and more. Your degree can also pave the way to top graduate programs in medicine, business, law and advanced engineering fields.

You can choose the standard track, the pre-med track or one of the following emphases:

• Biotechnology – this includes the study and use of biological processes to make advancements in fields as diverse as drugs, agriculture and food.
• Environmental – this will give you the foundation to work in environmental areas, such as waste and pollution reduction.
• Manufacturing – you’ll learn the skills to improve processes and productivity in advanced manufacturing environments.
• Materials – you’ll delve into the world of advanced materials – such as polymers and nanomaterials (no hyphen in nanomaterials) – that can handle extreme conditions.

The M.S. in exercise science prepares students for careers in fitness and allied health and research. The degree also prepares students for advanced study at the doctoral (Ph.D.) level.

The Bachelor of Science in Biomedical Engineering (B.S.B.E.) degree program will prepare engineering students at the University of Mississippi to capably apply advanced mathematics, science, and engineering to solve the problems at the interface of engineering, biology, and medicine. Moreover, the curriculum will prepare graduates with the ability to make measurements on and interpret data from living systems, addressing the problems associated with the interaction between living and nonliving materials and systems.

The graduates of the program will be able to pursue (i) employment in biomedical or related industries (ii) graduate studies in biomedical engineering or related disciplines, and (iii) pursue professional careers in medicine, dentistry, pharmacy, or patent law.

You can choose one of three academic tracks in our biomedical engineering program:

• Biomolecular engineering – brings together the study of molecular biology, biophysics and chemical engineering to modify or create new molecules. This can lead you to a job working on innovative drugs and medical processes, as well as new foods and fuels.
• Biomedical systems – provides you with an understanding of medical instrumentation, devices and biomechanics. You’ll also learn about signal analysis, using technology and other tools to better understand a person’s health.
• Bioinformatics – applies big data analytics to genome sequencing, medical imaging and large data management. This degree can start you down the path for a career in computational medical research, software development or database management.

Emphasis - Bioinformatics
Bioinformatics is an interdisciplinary field investigating methods/ software tools to understand better biological data. Bioinformatics combines computer science, statistics, mathematics, and engineering to analyze and interpret biological data. Bioinformatics is both an umbrella term for the body of biological studies that uses computer programming and simulation as part of its methodology, and specific analysis "pipelines" that are repeatedly used, particularly in the field of genomics.

Economics is the study of the allocation of resources. Using mathematical and statistical models, economists consider how resources such as labor, land, money, and technology are distributed.  Economics majors gain a broad understanding of the field of economics as well as skills in statistics, mathematics, organization, research methodology, and verbal and written communication. The Bachelor of Science in economics is designed for students desiring a more technical and mathematical approach to economics in preparation for a Ph.D. in economics.

Chemistry investigates the composition, properties, and reactions of all substances. Called “the central science” because it is at the heart of many other scientific endeavors, many advances in the production of medicine, food, technology, and energy have been made possible through chemistry research. Because chemistry is a physical science, chemistry students are expected to have the math background needed to develop strong problem-solving skills.

The B.S. in chemistry provides a rigorous foundation in the principal areas of basic chemistry. This program is designed for students who intend to pursue advanced studies leading to the M.S. or Ph.D. degrees in the chemical or biochemical sciences, or who wish to obtain employment as entry-level professional chemists in industrial or government laboratories.