Bachelor of Science in Applied Communication Studies, Track Option: Public Relations

at Southern Illinois University Edwardsville USA

At SIUE, we have a graduate student-to-faculty ratio of two-to-one, so our students receive personalized attention from faculty recognized for outstanding teaching and excellent research. The Department of Mathematics and Statistics at SIUE provides learning and research opportunities in many areas and students are exposed to various cultures from diverse faculty members in the College of Arts and Sciences.

What can I do with a degree in Mathematics?
Professionals holding positions as mathematicians, statisticians and actuaries consistently rank their careers at the top of surveys on job satisfaction and security. According to the U.S Bureau of Labor Statistics, the job outlook in these fields remains strong, and growth is projected at 25% over the next 10 years.

The fast change of pace in our society is creating new career opportunities for individuals trained in multiple disciplines. The Master of Science in integrative studies allows students to access expertise from two or three areas and integrate courses into a degree that meets the needs of an emerging career field.

Consider integrative studies if:

• You have diverse interests that span two or three academic disciplines and you want to blend these interests into one cohesive program
• You have a career interest in an emerging field that crosses academic disciplines, such as cultural heritage and resources management or marketing communications
• You want to advance in a non-traditional sector or start your own business

What can I do with a degree in Integrative Studies?
A Master of Science in integrative studies can lead to a multitude of career paths as well as entry into doctoral programs. The degree will meet the needs of students seeking knowledge for advancement in a specific industry, looking to move to an emerging field that is multidisciplinary or starting their own business. Employment outlook and salary information for these careers vary widely. A carefully designed plan of study will provide students with a unique combination of skills and knowledge that will be advantageous in the job market.

GIS Development and Database Administration
In order to function effectively, every organization needs to make sure its database is always secure, available and performing at maximum capacity. A database administrator is a central figure in securing, maintaining and fine-tuning databases. A Geographic Information Systems (GIS) database stores geospatial information consisting of a combination of maps, 3D images, and space or time coordinates, among others. A database administrator who is trained to handle the complexities of large volumes of GIS data will be a sought after asset to any organization.

Philosophy is the attempt to think carefully, critically and systematically about the most challenging questions that face humanity. Philosophy is the oldest academic discipline, with roots that trace to ancient Greece and to thinkers who asked probing questions about themselves and the world around them. Philosophy is called, “the queen of the sciences” because every major academic discipline—from math to psychology—was part of philosophy at one time. Philosophy continues to spawn new cutting-edge fields, such as cognitive science.

At SIUE, pursuing a degree in philosophy allows you to follow your interests. Classes are centered on discussion so you can be an active participant every day. In order to develop your abilities to solve complex problems, generate ideas, communicate clearly, respond to others, adapt to change, and think creatively, faculty in the College of Arts and Sciences Department of Philosophy will challenge you throughout your course of study. Being challenged helps students develop deep analytical skills that will translate into everyday life, as well as their chosen profession.

What can I do with a degree in Philosophy?
The focus on clear thinking and writing prepares students for a wide range of careers, including law, medicine, bioethics, finance, diplomacy, journalism, public relations and business. Philosophy students tend to score higher on the Law School Admissions Test (LSAT) and the verbal and analytical writing portions of the Graduate Record Exam (GRE) than students from other majors, and are among the highest scorers on the Graduate Management Test (GMAT). Famous philosophy majors include: Steven Colbert, Angela Davis, Carly Fiorina, Mary Higgins Clark, Carl Ichan, Bruce Lee, George Soros and David Souter. The skills developed by philosophy majors help ensure they will thrive wherever their interests take them.

The biological sciences encompass the study of all life on Earth. Biological sciences programs are offered through the Department of Biological Sciences in the College of Arts and Sciences. At SIUE, our diverse programs of study include specializations that allow students the opportunity to pursue any areas that are of interest to them. Students can customize their academic program in order to better prepare them for their chosen career.

What can I do with a degree in Biological Sciences?
Many careers are available for people with basic or advanced training in biology. There are opportunities in botany, ecology, education, fisheries, forensics, forestry, genetic engineering, horticulture, medical technology, microbiology, molecular biology, parasitology, physiology, wildlife management and zoology. Technical and supervisory positions are available in federal, state, industrial and university laboratories. Environment and health-related occupations almost always require sound, basic training in biology. Most students entering schools of medicine, dentistry, optometry, osteopathy, veterinary science, chiropractic and podiatry are biology majors. Basic training in biology is essential for careers in allied health sciences, including nutrition, pharmacy, occupational therapy and physical therapy.

Ecology, Evolution and Conservation
The bachelor's in biological sciences with a specialization in ecology, evolution and conservation at SIUE prepares students for positions that require the application of ecological principles to the solution of environmental problems. The specialization also prepares students for advanced study in all areas of biology, including wildlife ecology and forestry. Students selecting this specialization will take a planned sequence of courses that includes basic biological sciences, ecology, evolution, and environmental science. This study may include laboratory and field research. A variety of elective courses are available to allow students to pursue special interests such as plant or animal ecology, environmental management, and evolutionary biology, at either the organismal or cellular level. Students should consult their advisor to devise a course schedule to fit their specific talents and interests.

The Master of Business Administration (MBA), accredited by the Association to Advance Collegiate Schools of Business (AACSB) International, is designed to develop the professional capabilities of managers working in business. The central objective of the curriculum in the School of Business is to enhance quality and innovation in the analysis, interpretation, and use of information for formulating, communicating and implementing managerial decisions in business organizations. The ethical management of resources in a global environment is emphasized through the curriculum. Required courses in quantitative analysis, and decision making will sharpen the ability of students to apply models and skills, and integrate knowledge across disciplinary areas. Students can select a specialization in business analytics, healthcare administration, management information systems, project management, or a general specialization comprised of four elective courses that will fit their specific career objectives.

What can I do with an MBA?
Students completing the program should be prepared to engage in managerial careers leading to advancement through middle-and upper-level positions in business and nonprofit organizations. Additionally, graduates of the program are qualified for careers in administration or management of business firms; in banking and insurance; and in federal, state and local government agencies, as well as a variety of other settings where knowledge of business functions is required.

Management Information Systems
Students may choose to pursue an MBA with a specialization in management information systems (MIS). The MBA/MIS specialization is an advanced professional degree that combines management skills with the study of information systems analysis and design. The program is designed to develop the student's ability to formulate and implement management information systems that will promote the achievement of the goals and objectives of the organization. Emphasis is placed upon the theory of information systems analysis and the modeling of the decision-making process in designing effective information systems.

The SIUE School of Engineering offers a Master of Science in industrial engineering within the Department of Industrial Engineering. There are four areas of concentration: systems optimization, manufacturing engineering design, enterprise and production control, and quality engineering. Core courses are offered in the areas of engineering optimization, quality control, production planning, and manufacturing design.

What can I do with a degree in Industrial Engineering?
More professionals are earning graduate degrees, adding to the competitive nature of the marketplace. It is imperative to explore graduate education as an avenue to achieve a higher level of career success. Whether students want to move up the ladder, find a niche teaching in higher education or pursue consulting opportunities, they can leverage themselves with a graduate degree in industrial engineering from SIUE. Companies like The Boeing Co., Emerson Electric and Covidien hire many SIUE graduates. A graduate degree places students in a network of highly skilled and educated professionals who work in the region, across the country and around the world.

While pharmacists work to manage patient care with emphasis on therapies using existing drugs, pharmaceutical scientists are engaged in the discovery and development of new drugs. The Department of Pharmaceutical Sciences provides a multidisciplinary approach to not only determine the detailed biological mechanism of disease, but develop the molecular interventions that can provide the treatment or cure. Students in SIUE's School of Pharmacy are taught in state-of-the-art laboratories by an internationally recognized faculty with many years of both academic and pharmaceutical industry experience.

Faculty in the Department of Music believe students in undergraduate academic programs in music should receive a comprehensive musical background that includes cultural knowledge through the general education program, individual performance, ensemble performance, scholarly studies in music theory and history/literature, and where applicable, teacher education courses. The intent is to develop skilled and informed musicians, able scholars, and excellent and enthusiastic teachers.

The Bachelor of Music curriculum prepares students for professional careers and advanced graduate study in music performance and music education. The Bachelor of Arts, designed for students who wish to specialize in music within a liberal arts curriculum, may serve as the foundation for advanced studies in music.

Jazz Performance
The jazz performance specialization blends a liberal arts education with the intensive training needed to develop into a professional musician working in jazz and popular music. Students work toward fundamental mastery of their instruments and develop professional skills in both small group and studio/large ensembles. Time, feel, sound, the blues, improvisation and high-level interaction are all major areas of focus. Students have many opportunities to perform and experience great performances on and off campus. SIUE is just minutes away from the thriving musical culture in St. Louis, a city that has played a key role in the development of the blues, ragtime, jazz, rock 'n' roll and hip hop.

The Master of Marketing Research (MMR) program in the School of Business is accredited by the Association to Advance Collegiate Schools of Business (AACSB) International, and is designed to prepare individuals with diverse backgrounds for careers in marketing research and to meet the needs of business, government or nonprofit organizations for competent marketing research professionals. The MMR program at SIUE consistently boasts 100% job placement within three months of graduation, and 95% of all students receive significant financial assistance, including full tuition waivers.

The MMR graduate will be well prepared to practice marketing research and to make substantial contributions to the marketing research profession. The curriculum combines coursework involving a balance of theoretical studies and applications through projects with emphasis on the role of research and the effectiveness of marketing decisions within organizations. Most courses in the MMR program are offered in a flexible, evening/hybrid format.

The mass communications program in the College of Arts and Sciences at SIUE prepares students to succeed in careers in one of the fastest growing and most dynamic areas: the mass media.

The Department of Mass Communications at SIUE is accredited by the highly selective Accrediting Council on Education in Journalism and Mass Communication (ACEJMC). This means our students get one-on-one attention from their instructors due to small class sizes and curriculum that keeps with changes in the media industry. Our students have access to state-of-the-art facilities and faculty members who dedicate themselves to serving the professional and intellectual needs of the students.

The Department of Mass Communications offers three sequences: journalism, media production, and advertising and strategic media. While most of the curriculum is a shared experience by all majors, students take advanced courses specific to their chosen sequence. This approach is in keeping with the converged nature of today’s media industries. At its heart, our department is all about teaching students how to tell stories, whether in the form of advertising campaigns, news stories, documentaries, or any of an almost limitless use of this major. Students who major in mass communications but choose not to enter the media industry will be well-prepared, thoughtful and effective communicators.

What can I do with a degree in Mass Communications?
Graduates of the Department of Mass Communications choose various career paths. Our graduates have become reporters, editors and photojournalists for newspapers, magazines, and online publications. Others work in radio and television, for advertising agencies, and in marketing and communications positions at major corporations and non-profits; many become the social media experts in their positions. Some graduates take an entrepreneurial approach and create careers as independent videographers, event planners, graphic designers, web developers, and freelance communications specialists.