Master of Marketing Research

at Southern Illinois University Edwardsville USA

SIUE's College of Arts and Sciences offers the art history specialization through the Department of Art and Design. At SIUE, art history students study art and architecture, both as expressions of human creativity and as uniquely informative historical documents, to promote an understanding of its cultural and social value. Art history students gain a greater aesthetic appreciation of art and a deeper understanding of its purposes in different times and places through extensive study. An understanding of the historical development of art contributes significantly to our students’ comprehension of the overall development of human culture through the ages.

The art history curriculum at SIUE is designed such that students gain an understanding of broad historical traditions in the visual arts as well as specialized knowledge in one or more specific areas in the field of art history. Our students are also challenged to think critically and reason logically in written and verbal analysis of the visual arts. Three of our faculty members are art historians who offer courses on a broad range of topics from prehistoric to contemporary art, at both the introductory and advanced levels. Art history courses are taught in two smart classrooms, housed in the newly built Art and Design West building. Students also have access to the Art History Resource Room, which provides a variety of supporting research materials, including videos, books, magazines and a digitized image database.

What can I do with a degree in Art History?
Students specializing in art history at SIUE are prepared for a wide variety of careers, including work in museums, art galleries, cultural institutions, and academia, as well as graduate school. Recent graduates have pursued advanced degrees at Washington University in St. Louis; University of Illinois, Springfield; and the Pennsylvania Academy of the Fine Arts. Our students have gained employment at area institutions such as the Pulitzer, the Saint Louis Art Museum, and Leslie Hindman Auctioneers. Many of our graduates also pursue the certificate in museum studies at SIUE, which is an interdisciplinary post-baccalaureate certificate that offers those students with an interest in exploring a museum career an opportunity to gain expertise that will aid in their career advancement.

The mission of the environmental sciences graduate program is to cultivate students’ perspectives of environmental issues and provide students with refined knowledge of environmental issues at the local, regional and global scale. The program will increase the student’s technical competence in addressing and analyzing these issues, their origins, ramifications and resolutions. The environmental sciences graduate program at SIUE is designed to enhance and promote professional education and career opportunities in a wide area of interests.

What can I do with a degree in Environmental Sciences?
Students completing the graduate program in environmental sciences have career opportunities with governmental agencies, private industries, consulting firms and educational institutions. Areas of responsibility may include environmental field or laboratory research and analysis, environmental policy and law, environmental remediation, solid and hazardous waste management, groundwater pollution control, water management, air quality management, environmental and ecological risk assessments, and restoration environmental engineering.

The biological sciences encompass the study of all life on Earth. Biological sciences programs are offered through the Department of Biological Sciences in the College of Arts and Sciences. At SIUE, our diverse programs of study include specializations that allow students the opportunity to pursue any areas that are of interest to them. Students can customize their academic program in order to better prepare them for their chosen career.

What can I do with a degree in Biological Sciences?
Many careers are available for people with basic or advanced training in biology. There are opportunities in botany, ecology, education, fisheries, forensics, forestry, genetic engineering, horticulture, medical technology, microbiology, molecular biology, parasitology, physiology, wildlife management and zoology. Technical and supervisory positions are available in federal, state, industrial and university laboratories. Environment and health-related occupations almost always require sound, basic training in biology. Most students entering schools of medicine, dentistry, optometry, osteopathy, veterinary science, chiropractic and podiatry are biology majors. Basic training in biology is essential for careers in allied health sciences, including nutrition, pharmacy, occupational therapy and physical therapy.

Integrative Biology
The curriculum in this program is designed to provide a firm basis in biological sciences for students with a variety of goals. It is an attractive major for students planning to enter graduate school or for students pursuing careers in biological research or in applied work in areas such as agriculture, conservation, and wildlife management. Students in this program may elect to concentrate in such specific disciplines as botany, microbiology, physiology, cellular and molecular biology, genetics, and zoology by completing their electives through courses in these areas. Some disciplines require chemistry courses beyond the minimum requirements.

Faculty in the Department of Music believe students in undergraduate academic programs in music should receive a comprehensive musical background that includes cultural knowledge through the general education program, individual performance, ensemble performance, scholarly studies in music theory and history/literature, and where applicable, teacher education courses. The intent is to develop skilled and informed musicians, able scholars, and excellent and enthusiastic teachers.

The Bachelor of Music curriculum prepares students for professional careers and advanced graduate study in music performance and music education. The Bachelor of Arts, designed for students who wish to specialize in music within a liberal arts curriculum, may serve as the foundation for advanced studies in music.

Music History and Literature
Music history is an ideal specialization for students who not only want to perform music, but are also interested in the development of musical styles, genres, and how these relate to developments in the arts, history and society. Students explore major works, composers and prominent performers in the European and American concert traditions, as well as interconnections with other traditions such as world and folk music. Students hone their critical skills in music research, analysis, writing, listening and musical thought.

SIUE's music history faculty members are musicians whose scholarly work has been published and presented nationally and internationally. As such, they are able to provide students with the benefits of their broad experience in both classroom instruction and musicological research. Class sizes are kept small and faculty members are able to offer students ample personalized instruction.

Many students specializing in music history continue their studies at the graduate level. They find work as musicologists, music librarians, music journalists, music publicists and promoters, and gain valuable training as music educators, particularly in the ability to teach music history effectively.

The study of communication involves the development of theories and research tools to analyze, explain and improve human interaction. The applied communication studies program is offered in the College of Arts and Sciences through the Department of Applied Communication Studies. Departmental courses focus on two-person interaction, small-group decision making, communication patterns in organizations and other complex systems, public relations, and speaker-audience interaction in public speaking.

What can I do with a degree in Applied Communication Studies?
In America, employers increasingly recognize the need for more effective communication. As a result, job opportunities for graduates trained in applied communication studies are prevalent in business and industry, government agencies, educational systems, nonprofit organizations, and community-based resource centers. Graduates often have several career choices. Examples of communication careers departmental graduates have entered are: teaching and administration; management, training and consulting in organizations; public relations; human relations and employee assistance programs; sales; and government service. Graduates find employment in various types of for-profit and nonprofit organizations locally, regionally, nationally and internationally. Applied communication is also an in-demand minor for students majoring in areas such as, business, mass communications, political science and sociology. Our graduates are also well-prepared for graduate school.

Electrical engineering and computer engineering disciplines are concerned with the development and application of electrical and computer technology to enhance and enrich all life. Electrical and computer engineers, as part of this mission, are engaged in a wide variety of activities that include:

• Space exploration and remote sensing
• Process control and automation
• Automatic control systems for use in robotics, missiles, aircraft, and manufacturing plants
• Electric power generation and distribution, environmentally responsible generation and use of energy
• Audio- video- and data-communication systems, and satellite communications
• Digital processing of signals and images using the computer
• Design and manufacturing of faster and more capable microprocessors for the computers of tomorrow
• Applications of technology in the healthcare field through computerized ultrasound, radiology, tomography and imaging systems, computer-aided diagnosis and treatment, and tele-surgery.

The applications listed above require a solid foundation in mathematics and physics, thus requiring electrical and computer engineering students to go through a substantial set of courses in these areas. In addition, today’s engineers also must be aware of a wide variety of global, social, ethical, economic and environmental issues that are relevant to the systems they design and build. Our bachelor’s degree programs include courses and projects designed to build this awareness. The electrical and computer engineering program mission is consistent with the mission of the University and the School of Engineering.

What can I do with a degree in computer engineering?
Electrical and computer engineers find employment in a wide variety of manufacturing companies such as aerospace and aircraft, electric manufacturers, computer circuit (a.k.a.: “chip”) manufacturers, and medical equipment manufacturers. They are employed in the fields of research, design, manufacturing and sales. Many public utilities, which include power companies and telephone companies, employ both computer engineers and electrical engineers. Other potential employers include oil companies, railroads, food processing plants, chemical and biological laboratories, chemical plants, various branches of federal government, and many consulting engineering companies.

Criminal justice studies at SIUE, offered through the Department of Criminal Justice Studies in the College of Arts and Sciences, is a multidisciplinary degree program with a strong academic foundation in the liberal arts. Among the general topic studies are theories of crime and delinquency; the origins and development of criminal law and procedure; the functions and operations of criminal justice agencies in America, including the criminal justice response to juvenile offenders; the prevention of crime and delinquency; privatization in corrections and policing; the nature, meaning and purpose of criminal punishment; the nature and impact of criminal justice policy; and the relationship between criminal justice and human diversity.

The Master of Science in nutrition and dietetics coordinated program is designed for students who wish to earn a master's degree while gaining eligibility to become a registered dietitian and pursue careers as entry-level dietitians. The nutrition and dietetics program is offered through the Department of Applied Health in the School of Education, Health and Human Behavior. The program combines graduate-level coursework in nutrition with the clinical curriculum and supervised practice that allows graduates to sit for the Academy of Nutrition and Dietetics examination for registered dietitians. This program is also ideal for those students who have earned a BS degree in another field but are now interested in becoming a registered dietitian or those who graduated with a BS in nutrition and were not matched for a dietetic internship.

What can I do with a degree in Nutrition and Dietetics?
Students graduating with a master's degree and passing the RD exam can pursue careers in clinical dietetics, community and public health, consulting, private practice, food and nutrition business industry, food service, food management, research and education, sports and wellness nutrition, or corporate wellness.

The newly redesigned secondary education program in the School of Education, Health and Human Behavior focuses on anti-racism and social justice. In response to the Illinois Professional Teaching Standards, this program utilizes the brand new Culturally Responsive Teacher and Leader Standards as they join Illinois in their collective effort to have the teaching force reflect the demographics of students in K-12 in the next four years.

What can I do with a degree in Secondary Education?
Students pursuing most majors in the College of Arts and Sciences and Professional Educator Licensure through the School of Education, Health and Human Behavior are presented with two career pathways; that of their major area of study, and that of a career educator. According to the U.S. Bureau of Education and the Illinois State Board of Education, the employment outlook for 2016-2026 is strong for high school teachers, both nationally and within the state. As is the case with all teacher education programs at SIUE, the secondary education program has an exceptional record of preparing highly effective teachers.

The study of history begins with questions about the past; how things came to be as they are or were. These questions can contribute to a greater understanding of ourselves, others and the world in which we live.

Historians approach the study of the past from various perspectives, but all analyze the patterns and causes of change in human thought and action across space and time and the consequences of those changes. Some, working within or across national histories, focus on the trajectory of particular social institutions, such as the family, government, business or religion. Alternately, historians can investigate the historical development of ideologies or of cultural concepts such as race or gender. Historians borrow investigative strategies freely from other disciplines. For some historians, the methodologies of the social sciences become critical tools for the study of the past, while others prefer a historical approach involving the methods of the humanities and literature. Most adopt some mixture of methodologies.

In the College of Arts and Sciences at SIUE, the Department of History emphasizes the study of primary sources beginning with our freshman-level survey labs, through the senior research projects. We also provide numerous opportunities for hands-on learning through class projects and internships at many venues in the greater St. Louis region and in the Metro East. A specialization in applied historical methods is also available for those interested in museums, editing and digital technology. The social science secondary education minor for licensure in teaching is housed in the Department of History.

What can I do with a degree in History?
Traditionally, a bachelor’s degree in history was thought to primarily provide a knowledge base for two careers: licensure in teaching, or as a foundation for attending law school. While teaching and attending law school are still viable options for students with a degree in history, the degree is becoming broadly recognized as a foundation for many other careers. Students are pursuing careers in local, state and federal government, including the Foreign Service and city or town management; nonprofit organizations; politics, including political advising; curatorial and archival management in libraries, museums and art galleries; media, public relations, digital editing and film consulting; and business, in corporate training and development.