Bachelor of Science, Major in Sport Management

at Southern New Hampshire University USA

The Economics/Finance Program has a dual mission: to examine the behavior of the economy and its relationship to business and government, and to study the funding and investment needs of corporations, individuals and institutions. The primary goal of the program is to establish a solid foundation in the applied and theoretical areas of international and domestic finance, business and economics. Economics/finance majors develop the analytical and quantitative skills needed for corporate and individual financial management and economic modeling and forecasting.

Students who choose to major in the Economics/Finance Program will be prepared for careers in industry, financial organizations and government. Many go on to graduate school to continue their studies in economics, finance, other business-related disciplines or law.

Program Outcomes

• Demonstrate knowledge of basic estimators and their properties.
• Test hypotheses, forecast, and interpret results using economic data and financial models.
• Make strategic business decisions based on the application of economic and financial knowledge and tools.
• Effectively communicate economic and financial issues and opportunities to stakeholders.
• Critique government policy proposals using concepts such as optimization, equilibrium, and the incentives faced by economic agents.

The MBA concentration in Marketing prepares students for a career in the fast-paced and ever-evolving field of marketing. This concentration provides students with the opportunity to explore market research, advertising, branding, and consumer behavior through various lenses. Students learn how to translate knowledge gained into actionable strategies and implementations within the marketing field.

Explores key advertising, branding and communications strategies. You’ll learn how to analyze consumer behavior, develop data-driven marketing objectives and manage promotional campaigns that inspire action. This specialized program can help prepare you for a variety of leadership roles including brand management, product management, public relations, advertising and sales management.

• Integrate, synthesize, and apply business practices in a marketing context for creating intrapreneurial and entrepreneurial opportunities

The business analytics concentration includes courses that cover the three major areas of business analytics (descriptive analytics, predictive analytics and prescriptive analytics) and other courses that support the study of business analytics. The curriculum of the program is very hands-on and will prepare you for a successful career in the world of business analytics.

The Bachelor of Science in Business Administration concentration in Sport Management provides students the opportunity to learn about various elements of the sport industry including media, merchandising, hospitality, facility and event management, and others. Students explore sport management principles, the sociological impact of sport, and ethical theories while learning how these can be applied to address organizational needs across many functional areas related to the business of sports.

The Bachelor of Arts in Communications major at Southern New Hampshire University helps you develop and deliver key messages to diverse audiences.

You'll learn communication theory and industry concepts, and build public speaking, presentation and interviewing skills. You'll also gain experience with business communication, graphic design and public relations through courses and minors in advertising, film, journalism, information technology or marketing. Electives in 3D animation and modeling, digital illustration and digital video production are also offered.

Choose a career that lets you make a difference in the lives of children. Learn how kids grow and develop from birth through adolescence. Get the hands-on experience you need to work with young people in a variety of settings, from schools to clinics to hospitals. Prepare yourself to enter a competitive graduate program in psychology or the social sciences. Introducing SNHU's Bachelor of Arts in Psychology with a concentration in Child and Adolescent Development.

By choosing the concentration in child and adolescent development, psychology majors gain an in-depth understanding on the unique physical, social, psychological and cognitive needs of young people. The program stresses experiential learning, so you'll have plenty of opportunities to gain real-world experience by doing internships, a practicum or research and volunteer projects. In fact, in many courses you can even choose to work in the field over writing a research paper. Your professors will work with you to find opportunities that best match your interests.

The Accounting/Finance degree offers students the course work they need to qualify for careers in the accounting or finance professions. The degree prepares graduates for meaningful employment in accounting, banking, corporate finance, insurance, investments and personal finance.

Program Outcomes

• Identify long-term corporate investment opportunities to increase shareholder value
• Apply theories of asset allocation, security analysis, & portfolio diversification to efficiently manage an investment portfolio
• Demonstrate knowledge of the rules and regulations for financial accounting and reporting and how they are established in a global economy
• Generate financial records and financial statements for internal and external users in accordance with applicable governing rules and regulations
• Analyze, interpret, and communicate financial and accounting information to various internal and external stakeholders

Today’s business environment requires professionals to rapidly adapt to change, strategically assess resource constraints, and provide solutions to complex problems related to customers or clients, staff, structure, operations, and shareholders.  A demand exists for business professionals that possess the skills and abilities necessary to effectively make well-informed and strategic decisions to better position their company within the market.

The Master of Business (MBA) program is designed for professionals seeking the tools, knowledge, and analytical skills needed for effective business analysis, decision making, and management in a wide variety of industries and organizations.       

Your experience will include navigating between the ups and downs of a volatile business world.  The MBA program is built around principal areas that are necessary to acquire specific knowledge and skill sets for guiding your business career. The curriculum approach is an integrated one providing an opportunity for immediate application of knowledge from course to course resulting at the end in a fully implementable business plan.  This holistic experience allows you to work on all aspects involved in the development and implementation of an entrepreneurial or intrapreneurial business idea or solution.   As a graduate of the MBA program, you will leave with:

Knowledge of a Specific Discipline: Whether you are interested in finance, marketing, accounting, or another discipline, you are able to customize your MBA program around your interests through selection of a concentration area.   

Effective Research Strategies:  You will learn how to effectively gather, organize, and analyze data and information from a variety of sources.  

Interpersonal Communication Skills: Through written and oral presentations, you will sharpen your ability to connect with people from different cultures and with different perspectives.

Greater Business Awareness: By learning about customs and practices, you will expand your understanding of the business arena, and you will be better equipped to compete in the local and global marketplace.

Thorough Understanding of Critical Business Areas: You will discover how to take a holistic view of business areas by factoring in internal and external influences on decision making such as politics, ethics, law, economic policies, and cultural beliefs, etc.

Foundational coursework may be required for those with an undergraduate degree in a non-business discipline.  A bachelor’s degree with a minimum GPA of 2.75 or higher is required.

Program Outcomes

• Analyze and interpret quantitative and qualitative data to inform and validate organizational decision-making
• Synthesize functional expertise, innovation, leadership and entrepreneurship to develop and foster adaptable strategies for an organization
• Evaluate and implement various models and processes in the design and continuous improvement of organizations and their practices
• Lead and collaborate with diverse internal and external stakeholders to cultivate globally aware and culturally responsive teams and organizations
• Drive the creation and implementation of plans that articulate organizational culture, align with ethical and legal standards, and promote sustainable business practices

Sociology is the scientific study of social life and the causes and consequences of human behavior, social groups, and societies. The term social life encompasses all interpersonal relationships, all groups, all types of social organizations, and all human culture; past and present. We want our majors to experience Sociology. Our emphasis is on professional practices as well as scholarship, with a career orientation and experiential learning approach. We provide first-person experiences in analyzing and dealing with processes, problems and institutions of society. In a world of globalization and cultural diversity, Sociology is of increased practical importance in many career paths. Partnering with community organizations, the Sociology major emphasizes a hands-on approach to learning.

Graduates of our program seek employment in social services and counseling, management and administrative support, teaching, research, sales, marketing, public relations, criminal justice positions, and many other fields. Our program also prepares students to continue their education to obtain a graduate degree in Sociology or in other areas: for example, entrance into law school or a MBA program

Program Outcomes

• Analyze group behavior through current and emerging sociological theory for a broader understanding of society
• Analyze and employ appropriate sociological research to critically assess published research and develop sociological research proposals that address contemporary social issues
• Evaluate the social construction of realities for their impact on human social interactions and their consequences across cultures
• Develop sociological questions demonstrating versatility of thought and problem-solving skills in addressing contemporary social issues, employing ethical and professional communication of sociological information
• Cultivate the sociological perspective in communicating research interests and career goals in the social sciences
• Analyze social structures and processes within social institutions for recognizing patterns and relationships across cultures

The Computer Science Program prepares students for professional careers in the development of software for various industrial and service applications. The program focuses on algorithm development, programming, architecture design, and networks, using relevant industry/service-based projects to apply the basic concepts and theories in computer science. In addition to computer science and mathematics courses, students begin programming during their freshman year and conclude the spring semester by implementing a team-based software development project. This academic study and intensive project-based learning approach continues throughout the four-year program and culminates in a senior capstone software development project or an industry or government internship experience. CETA supports student participation in the annual Consortium for Computing Sciences in Colleges – Northeastern Region (CCSCNE) Conference, and students have the opportunity to present posters on their projects and compete in programming challenges. The College also funds undergraduate student research projects, guided by faculty members, in areas such as mobile application development and outcome assessment software tools. Students also have the opportunity to be involved in related clubs and organizations within the College and on campus.

Program Outcomes

• Analyze a complex computing problem and to apply principles of computing and other relevant disciplines to identify solutions
• Design, implement, and evaluate a computing-based solution to meet a given set of computing requirements in the context of the program’s discipline
• Communicate effectively in a variety of professional contexts
• Recognize professional responsibilities and make informed judgments in computing practice based on legal and ethical principles
• Function effectively as a member or leader of a team engaged in activities appropriate to the program’s discipline
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• Apply computer science theory and software development fundamentals to produce computing-based solutions