Bachelor of Science in Marketing

at State University of New York College at Brockport USA

The English Major Adolescent Education Inclusive Generalist Track will allow students to prepare for CSTs in English and SWD-Generalist certification. Students will complete a program of study to teach English in grades 5-12 and Students with Disabilities as a Generalist 7-12. The program allows every student who so chooses the option of preparing for a career as an English teacher and as a Generalist special education teacher. Students in this track may pursue either the Literature or Creative Writing concentrations.

The English major is designed for students who wish to pursue a passion for reading and writing, and for those who seek a versatile education as they prepare for careers in education, law, business administration, public relations, advertising, government, or any field where analytical excellence and effective use of the English language are essential. English majors choose between a literature or creative writing concentration, where their course work is designed to develop analytical, research, and creative skills.

The Major in English Adolescence Inclusive Education Generalist Track (EAIEG) is a 126-credit program. It includes 46 credits of EDI/PRO courses and 36 credits to complete the English Major Content Core. As with all other undergraduate degrees, students in the program will have to complete 32 credits of General Education courses. Because some General Education courses also count as content core or pedagogy core, there will be room for electives. This curriculum meets the requirements for initial certification as outlined by the State Education Department for Adolescence Education (grades 5 through 12). Students will have an assigned advisor in the English department who will work closely with colleagues in the Department of Education.

Student Learning Outcomes:
Upon completion of the program,

Creative Writing Track students will be able to:

• Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
• Construct arguments about literary works using historical contexts.
• Apply basic elements of creative writing craft, including such elements as control of form and figurative language.
• Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
• Write in conformity with standard usage and grammar.

Literature Track students will be able to:

• Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
• Construct arguments about literary works using historical contexts.
• Argue with a command of the rhetorical strategies, terms, and major interpretive methods characteristic of academic writing in the Humanities.
• Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
• Write in conformity with standard usage and grammar.

The profession of social work is dedicated to preventing and solving social problems, whether they involve individuals, families, small groups, organizations, or communities. A broad range of employment opportunities exist. Social workers are found in hospitals, public schools, family agencies, industry, courts, probation departments, government facilities, children’s agencies, and in facilities that serve persons with disabilities. The Department of Social Work is committed to excellence in preparing ethical and competent professional social workers who foster the well-being of individuals, families, groups, organizations, and communities. Through teaching, service, and scholarship, the department promotes civic engagement in diverse societies. The faculty assigned to the undergraduate program at the College is committed to excellence in preparing students with the knowledge, values and skills necessary for generalist social work practice, as well as informed and involved citizenship. The undergraduate major in social work is accredited by the Council on Social Work Education. Graduates who continue with their social work education may gain advanced standing in graduate programs because of the accredited status of the major.

Student Learning Outcomes

Upon completion of the program, students will be able to:

• Demonstrate ethical and professional behavior
• Engage diversity and difference in practice
• Advance human rights, and social, economic and environmental justice
• Engage in practice-informed research and research-informed practice
• Engage in policy practice
• Engage with individuals, families, groups, organizations, and communities
• Assess individuals, families, groups, organizations and communities
• Intervene with individuals, families, groups, organizations and communities
• Evaluate practice with individuals, families, groups, organizations and communities

As the nations of the world become more interconnected and interdependent, proficiency in other languages is a vital skill that allows you to engage with the world in a more immediate and meaningful way. French language and culture studies prepare you for future opportunities to compete and succeed in the global economy. Through interdisciplinary instruction and the development of intercultural understanding, our curriculum is designed to help you become proficient in French and prepares you to reach your career aspirations in your chosen field of interest. We encourage our students to double major and to participate in study abroad programs in French-speaking countries sponsored by the Center for Global Education and Engagement.

The French major consists of 33 credits and enables students to acquire an advanced level of proficiency in the language. Literature and culture courses are designed to provide a historical, political and social overview of the French-speaking world. All courses are taught in French unless otherwise noted. As with all other undergraduate degrees, students in this major must also complete the General Education program requirements.

Recent Modern Languages and Cultures' graduates have gone on to highly competitive Master's and PhD programs in Higher Education Administration, TESOL, French Literature, and Counseling at recognized research universities. Others have joined the workforce as Bilingual, French, and Spanish elementary and high-school teachers in Rochester and around NY state, ESL teachers for adult learners, translators, interpreters for defense attorneys, social workers, law enforcement officers, and health professionals.

Student Learning Outcomes:

Upon completion of a baccalaureate degree in French, graduates will be able to:

• Narrate and describe using a variety of time frames, extended discourse, and specialized vocabulary.
• Deliver oral presentations on a wide variety of topics, using a variety of strategies to tailor the presentation to the needs of their audience.
• Narrate and describe in all major time frames with good control of aspect and a range of general vocabulary in writing for personal and professional needs.
• Identify the main facts and many supporting details in conventional narrative and descriptive oral texts.
• Identify some of the essential points of argumentative texts in areas of special interest or knowledge.
• Explain key perspectives of some French-speaking cultures within a comparative framework and connect them to cultural products and practices.
• Interpret and synthesize ideas and critical issues from a wide range of historical and contemporary cultural artifacts.

The English Major Adolescent Education Track leads to initial certification as a teacher of English in grades 5-12. It enables students to prepare for the English CST alone, without the requirements related to the SWD Generalist certification. Students in this track may pursue either the Literature or Creative Writing concentrations.

The English major is designed for students who wish to pursue a passion for reading and writing, and for those who seek a versatile education as they prepare for careers in education, law, business administration, public relations, advertising, government, or any field where analytical excellence and effective use of the English language are essential. English majors choose between a literature or creative writing concentration, where their course work is designed to develop analytical, research, and creative skills.

The major in English Adolescent Education (EAE) includes 36-39 credits of EDI/PRO courses and 36 credits to complete the English major. It is designed so that students can complete the program in 120 credits, including the required 32-35 credits of General Education courses. This allows students the flexibility of taking up to 13 credits of electives. This curriculum meets the requirements for initial certification as outlined by the State Education Department for Adolescent Education (grades 5 through 12). Students will have an assigned advisor in the English department who will work closely with colleagues in the Department of Education.

Student Learning Outcomes:
Upon completion of the program,

Creative Writing Track students will be able to:

• Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
• Construct arguments about literary works using historical contexts.
• Apply basic elements of creative writing craft, including such elements as control of form and figurative language.
• Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
• Write in conformity with standard usage and grammar.

Literature Track students will be able to:

• Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
• Construct arguments about literary works using historical contexts.
• Argue with a command of the rhetorical strategies, terms, and major interpretive methods characteristic of academic writing in the Humanities.
• Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
• Write in conformity with standard usage and grammar.

The program is designed to help students become scientifically and humanistically prepared to become professional nurses. The program also provides a foundation for graduate study in nursing. Beginning practitioners are most frequently employed in either hospital or community settings. Hospitals offer challenging opportunities for the baccalaureate graduate as do long-term health care facilities. In the community, nurses are employed by public health departments, health maintenance organizations, community and migrant health centers, outpatient clinics, physician’s offices, voluntary health organizations and hospice car settings. Increasingly, nurses have opportunities to participate in entrepreneurial endeavors as independent health care providers. The armed services also offer excellent career opportunities for graduates.

Licensed RNs with an associate's degree who wish to pursue their Baccalaureate degree in Nursing should review the RN-to-BSN Fast-Track major. Students that already have a Bachelor's degree and are interested in earning a nursing degree should review the Nursing Accelerated (Second Degree) BS to BSN.

What You’ll Learn

Upon completion of the program, students will be able to:

• Integrate theories and concepts from nursing, the liberal arts, sciences, and humanities into professional nursing practice in a world of global interdependence.
• Provide safe and holistic patient centered care for all ages in a variety of health care settings utilizing the nursing process, informatics, and emerging technology.
• Provide evidence based care of patients patients across the lifespan for the delivery of optimal health care.
• Articulate a professional philosophy that reflects autonomy, advocacy, social justice, accountability, responsibility and ethical decision making in the provision of patient centered care.
• Communicate and collaborate with individuals, families, communities, population and interdisciplinary team members fostering open communication, mutual respect and shared decision-making.
• Integrate processes and skills of critical thinking, management, and leadership to promote and continuously improve the quality and safety of health care delivery.
• Evaluate nursing care outcomes within the context of clients' values, preferences, and well-being.

This major allows a typical student to obtain a Bachelor of Science in Medical Technology from SUNY Brockport upon the satisfactory completion of all program requirements. A typical student fulfills the General Education and major requirements during the first three years. The fourth year, Clinical Year, is completed at an approved clinical site (Hospital/Medical Lab) and includes both theoretical study and practical work. The BS in Medical Technology is awarded upon the satisfactory completion of these program requirements. Completing the Clinical Year (sometime referred to as internship) makes the student eligible to take the National Registry Examination, which the student must pass to be certified as a Registered Medical Technologist.

Student Learning Outcomes

Upon completion of the program, students will be able to:

• Define and accurately use biological terminology and nomenclature.
• Evaluate and analyze biological problems using knowledge of cell structure and function.
• Integrate interdisciplinary concepts to assess tissues, organs and systems.
• Evaluate and analyze biological problems using knowledge of genetics and evolution.
• Compare and contrast origins and diversity of life to explain life processes.
• Competently employ common laboratory equipment.
• Analyze and interpret scientific data, using relevant computer skills.
• Use quantitative reasoning to analyze complex biological problems.
• Apply biological knowledge to societal issues.
• Apply clinical knowledge of Medical Technology as demonstrated by satisfactory score on the New York State Licensure Examination.

Physics is the study of the physical properties of the universe and of the fundamental properties and interactions of matter and energy. Physicists work to understand why and how things work, addressing questions ranging from how the efficiency of a solar panel can be improved to why the expansion of the universe is accelerating. Physics underlies and has applications in the pure sciences – astronomy, chemistry, biology, earth science – and applied sciences, such as engineering, optics, and materials science.

Physics majors take a wide variety of courses that develop technical and essential skills, including problem-solving, instrumentation, data analysis, teamwork and communicating results. Graduates who enter the job market immediately find their knowledge and skills, particularly any specialized training gained through research experiences, are strong selling points. A physics degree is also excellent preparation for graduate or professional school, and recent graduates have pursued advanced degrees in physics, astronomy, applied math, engineering, and medicine.

Student Learning Outcomes

Upon completion of the program, students will be able to:

• Apply the principles of Classical Mechanics in the analysis of physical problems.
• Apply the principles of Classical Electrodynamics in the analysis of physical problems.
• Apply the principles of Quantum Mechanics in the analysis of physical problems.
• Use scientific instruments to gather, analyze, and display data with the intention of identifying patterns.
• Communicate scientific concepts and the results of scientific research both orally and in writing.
• Apply conservation principles appropriately in the investigation of physical problems.

Anthropologists study human behavior and thought in both the past and the present with the goal of improving our world. We holistically draw on sociocultural, archaeological, and biological approaches to engage with humanity’s current challenges: the outcomes of the humanity-environment relationship; human rights abuses and the need for social justice; and the complexities of human heritage and identities. Whether through ethnographic fieldwork, archaeological excavation, biological lab work, or visual and material cultural analysis, our students and faculty collaborate closely to learn and improve our knowledge of human variation. This is an invaluable resource for our students as they prepare for a more complex future.

The Anthropology Major consists of 24 required course credits plus 12 elective credits that allow students to augment their education with a dual major or minor in another field applicable to their goals and needs.

Student Learning Outcomes

Upon completion of the program, students will be able to:

• Knowledge base. Students gain an understanding of the broad knowledge base of human biocultural diversity through time and across cultures, as provided through archaeology, biological and cultural anthropology.
• Methods. Students gain knowledge and skills in the different anthropological research methods used in the sub-fields of archaeology, biological or cultural anthropology.
• Theory. Students learn to define and describe anthropological theory as used in current and past practice by anthropologists, in archaeology, biological and/or cultural anthropology.
• Critical Thinking. Students develop the ability to question, reflect and critique the data and arguments upon which evaluations of human diversity, behavior and change are made.
• Analysis. Students learn to apply theories and methods to explain or interpret anthropological problems, including cross-cultural patterns of social behavior, human evolution, and social change over time and space.
• Ethics. Students learn the appropriate procedures and protocols for obtaining informed consent or access permissions, in order to avoid harm or wrong to one’s human or non-human subjects and descendants.

The English major is designed for students who wish to pursue a passion for reading and writing, and for those who seek a versatile education as they prepare for careers in education, law, business administration, public relations, advertising, government, or any field where analytical excellence and effective use of the English language are essential. English majors choose between a literature or creative writing concentration (outlined below), where their course work is designed to develop analytical, research, and creative skills.

Preparing for Business, Law and Public Service: Literature courses which emphasize psychological, social and verbal analysis provide a solid basis for the type of critical thinking needed in professional positions, while courses in writing, business communication, journalism/ publication, etc. provide a solid basis in communication skills central to these areas.

Student Life: The Writers Forum connects students with significant contemporary writers and critics. The English Club offers a variety of activities, including the publication of a student-run literary journal. Sigma Tau Delta, an international honor society, recognizes significant academic accomplishment. Awards are available for student scholarship and outstanding literary-critical, fiction, poetry and non-fiction writing.

Study Abroad: A variety of study abroad programs are available and encouraged. Our students have spent semesters abroad everywhere from England and Australia to France and Spain. Contact the Center for Global Education and Engagement to explore these opportunities.

Student Learning Outcomes:

Upon completion of the program,

Creative Writing Track students will be able to:

• Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
• Construct arguments about literary works using historical contexts.
• Apply basic elements of creative writing craft, including such elements as control of form and figurative language.
• Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
• Write in conformity with standard usage and grammar.

Literature Track students will be able to:

• Analyze the relationship between literary form and meaning, taking into consideration literary techniques and devices.
• Construct arguments about literary works using historical contexts.
• Argue with a command of the rhetorical strategies, terms, and major interpretive methods characteristic of academic writing in the Humanities.
• Identify reputable and relevant sources, and incorporate the words and ideas of others without misrepresentation and with appropriate documentation practices.
• Write in conformity with standard usage and grammar.

The Department of Women and Gender Studies works to make the diversity of women’s and gendered perspectives visible and to promote student success within an academic, professional, and personal context. The major curriculum seeks to provide students with the occasion to investigate the intersections of sex, gender, race, ethnicity, class, age, sexuality, and ability as dimensions of social identity, and as considered at local, national, and transnational levels.

This interdisciplinary major offers students a well-rounded undergraduate education leading to expertise in a wide variety of skills that prepare students for career and graduate school success. Students have an opportunity to understand themselves and their society within an inclusive view of the human experience.

Recent Women and Gender Studies graduates have gone on to highly competitive masters and doctorate programs in law, sociology, gender studies, history, social work, communications, public health, and English at nationally recognized research universities. Graduates stepping into the workforce have assumed careers as crisis counselors, government officials, librarians, human rights activists, and Peace Corps/AmeriCorps volunteers.

Student Learning Outcomes:

Upon completion of the program, students will be able to:

• Describe why centering anti-racist and decolonizing work is essential to effective social justice work and feminist thinking.
• Explain how patriarchy and other sex/gender systems of power intersect with other systems of power.
• Theorize ways in which bodies and social identities are culturally and historically constructed and shaped.
• Identify and critically evaluate research and scholarly arguments within the field of Women and Gender Studies.
• Identify and analyze language, media representation, and dominant forms of communication to produce an original argument about how power and privilege operate in society.
• Apply collaborative strategies and knowledge of Women and Gender to imagine and create transformative feminist futures.