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Bachelor of Business Administration in Marketing

Bachelor of Business Administration in Marketing

at Study Group - James Madison University USA

Overview

As a JMU marketing major, you’ll be concerned with building long-term relationships and co-creating value with customers, clients, partners and society at large.
Your studies will focus on the traditional sales and digital marketing skills needed to be prepared for lots of different types of marketing. Factual and conceptual knowledge, problem solving and communication are paired with experiential learning and the use of information technology. The result is developing an expertise valued in a variety of business settings and industries. Effective marketing professionals are essential for organizations to reach their sales goals and potential in the competitive and customer-oriented marketplace.

As part of the nationally recognized JMU College of Business, the marketing major prepares students to assume professional and leadership roles in the rapidly changing, technically-oriented and competitive world of marketing by helping students develop specialized skills in the management of customer relationships through the creation, communication and delivery of value to customers. The curriculum provides a solid foundation of the knowledge and skills needed to develop effective marketing efforts. The major offers a concentration in Professional Sales and an area of emphasis in Digital Marketing.

Students gain knowledge and experience through general education courses, the College of Business core curriculum, and the marketing major with various combinations of required and elective marketing courses. Marketing faculty and staff work with students in small classes and individually to help them build leadership and team skills. Strong connections are made between in-class study and the business world through experiential course projects, case studies, simulations, independent studies and internships.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Study Group - James Madison University

Location

Bachelor of Business Administration in Marketing Assistant Fee

$24386

Tuition Fee

$12000

Average Cost of Living

$0

Application Fee

Bachelor of Business Administration in Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

6.5

Minimum Overall Score

80.0

Minimum Overall Score

58.0

Minimum Overall Score

Other Courses by Study Group - James Madison University,USA

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The International Year is a great choice if you'd like to improve your English language proficiency while also benefiting from a supportive environment with dedicated faculty.

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  • Graduate in four years, similar to direct entry students - studying on the International Year will allow you to complete your degree on time. 
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48 month

Duration

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Duration

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  • Graduate in four years, similar to direct entry students - studying on the International Year will allow you to complete your degree on time. 
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Tuition

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  • Graduate in four years, similar to direct entry students - studying on the International Year will allow you to complete your degree on time. 
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  • Taught at the on-campus International Study Center (ISC) - the dedicated ISC will provide a safe, supportive environment where you can work and socialise with other international students. 

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48 month

Duration

$ 24386

Tuition

The International Year is a great choice if you'd like to improve your English language proficiency while also benefiting from a supportive environment with dedicated faculty.

  • Dedicated academic support to prepare you for university - you will receive specialist support and teaching so that on completion of the International Year, you'll be ready to progress to degree study at JMU.
  • Graduate in four years, similar to direct entry students - studying on the International Year will allow you to complete your degree on time. 
  • Be a part of the university community from day one - JMU has a thriving community where students feel that they're part of a large, supportive family. 
  • Taught at the on-campus International Study Center (ISC) - the dedicated ISC will provide a safe, supportive environment where you can work and socialise with other international students. 

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Duration

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Tuition

The International Year is a great choice if you'd like to improve your English language proficiency while also benefiting from a supportive environment with dedicated faculty.

  • Dedicated academic support to prepare you for university - you will receive specialist support and teaching so that on completion of the International Year, you'll be ready to progress to degree study at JMU.
  • Graduate in four years, similar to direct entry students - studying on the International Year will allow you to complete your degree on time. 
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Duration

$ 24386

Tuition

The International Year is a great choice if you'd like to improve your English language proficiency while also benefiting from a supportive environment with dedicated faculty.

  • Dedicated academic support to prepare you for university - you will receive specialist support and teaching so that on completion of the International Year, you'll be ready to progress to degree study at JMU.
  • Graduate in four years, similar to direct entry students - studying on the International Year will allow you to complete your degree on time. 
  • Be a part of the university community from day one - JMU has a thriving community where students feel that they're part of a large, supportive family. 
  • Taught at the on-campus International Study Center (ISC) - the dedicated ISC will provide a safe, supportive environment where you can work and socialise with other international students. 

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48 month

Duration

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Tuition

View All Courses by Study Group - James Madison University, USA

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