Bachelor of Arts in Business Administration - Marketing

at Study Group - Western Washington University USA

The International Year program is specially designed to prepare international students with the solid foundation needed to succeed in an undergraduate degree at Western Washington University.

You will learn in a supportive environment to develop your academic and English language skills, while adjusting to living and learning in the USA. After successfully completing the program with the required grades, you can continue your undergraduate degree with the confidence to engage and succeed.

Business Administration - Management
Western's Business Administration programs explore leadership roles in business and the community, providing students with the perceptual and analytical skills necessary to make decisions and evaluate policies in business, and develop an understanding of the social, economic, and regulatory environments in business. All students earning a degree in Business Administration develop significant understanding of management information systems and computing.

The Management Concentration prepares students to work with people in a variety of contexts. While other business disciplines focus on tasks for business, Management focuses on how to motivate others to accomplish these tasks efficiently and effectively with high quality results. Coursework in Management enables students to develop the analytical skills necessary for effective decision-making and business policy development. Students learn how to manage projects, work with teams, implement changes, and be effective leaders.

The International Year program is specially designed to prepare international students with the solid foundation needed to succeed in an undergraduate degree at Western Washington University.

You will learn in a supportive environment to develop your academic and English language skills, while adjusting to living and learning in the USA. After successfully completing the program with the required grades, you can continue your undergraduate degree with the confidence to engage and succeed.

Communication Studies
Communication Studies examines the ways in which humans interact through the use of symbols: verbal, non-verbal, and visual. This examination includes the critical study of communication behavior among humans as well as providing practical experience in the crafting and presentation of messages.

Within our department we offer courses from various areas within the field: Intercultural Communication, Interpersonal Communication, Organizational Communication, Rhetoric, Media Studies, Communication Technology, and other special topics that arise addressing contemporary developments and faculty research.

The Communication Studies program at Western offers a broad approach for students allowing them to explore many facets of the discipline from the applied to the theoretical. The department has a portfolio application process to become a major that ensures students are capable and focused on the content so that the in-class experience is enriched.

The International Year program is specially designed to prepare international students with the solid foundation needed to succeed in an undergraduate degree at Western Washington University.

You will learn in a supportive environment to develop your academic and English language skills, while adjusting to living and learning in the USA. After successfully completing the program with the required grades, you can continue your undergraduate degree with the confidence to engage and succeed.

Business Administration - Marketing
Western's Business Administration majors explore leadership roles in business and the community, providing students with the perceptual and analytical skills necessary to make decisions and evaluate policies in business, and to develop understanding of the social, economic, and regulatory environments in business. All students earning a degree in Business Administration develop significant understanding of management information systems and computing.

While many people think marketing is all about sales and advertising, that perception is far from what marketing encompasses. Marketing means satisfying the wants and needs of customers by building mutually beneficial relationships between organizations and customers. By creating value for customers, marketers help increase the value of organizations. Marketing tools and strategies are used in both for-profit business and non-profit organizations.

The Marketing Concentration provides students with coursework that is intellectually stimulating and directly useful in today's marketing profession. Students study marketing as it relates to a variety of activities in new product development, pricing strategies and implementation, various communications including traditional advertising, digital media, personal selling, distribution, management of services, and brand management.

The International Year program is specially designed to prepare international students with the solid foundation needed to succeed in an undergraduate degree at Western Washington University.

You will learn in a supportive environment to develop your academic and English language skills, while adjusting to living and learning in the USA. After successfully completing the program with the required grades, you can continue your undergraduate degree with the confidence to engage and succeed.

Anthropology/Social Studies
The Anthropology Department offers this combined major in partnership with Western's Woodring College of Education. Anthropology is particularly valuable for teachers, because it provides a broad understanding of human behavior, cultural diversity, and learning as a process of social interaction. Teachers today work with students of various cultural backgrounds and awareness of specific cultural learning influences, attitudes, motivations, and patterns of interaction is an integral part of working effectively and respectfully in diverse communities.

Through the required basic courses in Anthropology, majors will acquire an understanding of cultural context, the evolution of contemporary institutions, and both similarities and differences that are both the heritage and potential of humanity. With faculty advisement, Anthropology/Social Studies students will identify topics for advanced coursework, including:

• Diverse cultures and ethnic communities in the Pacific Northwest
• The relationship of cultural and political realities to civic engagement
• Linkages between cultural expectations and learning processes

The International Year program is specially designed to prepare international students with the solid foundation needed to succeed in an undergraduate degree at Western Washington University.

You will learn in a supportive environment to develop your academic and English language skills, while adjusting to living and learning in the USA. After successfully completing the program with the required grades, you can continue your undergraduate degree with the confidence to engage and succeed.

Anthropology- Elementary
Anthropology is particularly valuable for teachers, because it provides a broad understanding of human behavior, cultural diversity, and learning as a process of social interaction. While the major is tailored for students interested in teaching, graduates can apply their learning to a variety of graduate degrees and careers locally/internationally in both the public and private sectors.

Western’s combined Economics/Social Studies major provides students with a thorough grounding in both economic theory and a broad based study of anthropology, sociology, geography, history, and political science. The major is open to any student but is specifically designed for pursuing a career in teaching.

Elementary Education students and Secondary Education students who wish to be endorsed in Social Studies may choose this major. However, the Economics/Social Studies degree does not require that a student pursue a teaching certificate. Completion of this combined major leads to an endorsement in Social Studies.

The International Year program is specially designed to prepare international students with the solid foundation needed to succeed in an undergraduate degree at Western Washington University.

You will learn in a supportive environment to develop your academic and English language skills, while adjusting to living and learning in the USA. After successfully completing the program with the required grades, you can continue your undergraduate degree with the confidence to engage and succeed.

Spanish — Elementary
In keeping with the aim of providing the skills needed to learn about a culture in depth, the Department of Modern and Classical Languages trains in two areas: language structure and literary analysis. Language structure is taught both holistically and analytically. Holistic language learning is facilitated by modern methods and multimedia technology, as well as study abroad opportunities. The department supports the analytical instruction of language structure through a full range of language skills courses, as well as a significant number of courses in linguistics. Literary analysis is essential to a student’s understanding of the highest achievements in aesthetic expression of a culture’s values.

The department provides instruction in history and culture, as well as literary theory, with an end to enabling the student to gain access to the intellectual life in the culture. The department imparts skills to future world language teachers so that they may similarly enable elementary school students to begin the acquisition of world languages.

The International Year program is specially designed to prepare international students with the solid foundation needed to succeed in an undergraduate degree at Western Washington University.

You will learn in a supportive environment to develop your academic and English language skills, while adjusting to living and learning in the USA. After successfully completing the program with the required grades, you can continue your undergraduate degree with the confidence to engage and succeed.

Design
The BFA professional degree is a highly competitive degree limited to a maximum of 18 students per year. Courses in the senior year focus on the integration of graphic, production and digital media design in the solution of visual communication problems.

With an emphasis on high-level performance and pedagogy, students receive comprehensive instruction on their primary instrument, gain a variety of solo and ensemble experiences, and perform two recitals in addition to completing a core set of courses in music theory, aural skills, keyboarding, and music history.

Industrial Design is a professional service of creating and developing concepts and specifications that optimize the function, value, and appearance of products and systems for the mutual benefit of both the user and the manufacturer. Launch your dream career and learn to design, model, manufacture, and package products used in everyday life. From utensils to furniture and appliances, discover how to create beautiful and practical products. View Western students’ work and projects in the Industrial Design Gallery.

Western’s award-winning Industrial Design program prepares you to work as a practicing industrial designer in corporate, consulting, or entrepreneurial positions. Beyond basic skills courses, you will learn a design process that encourages craftsmanship, original ideas, personal expression and aesthetics. Western’s industrial design degree teaches problem solving methodologies, marketing principles and usability research along with three dimensional model-making techniques. Additional subjects include manufacturing processes, ergonomics, materials and design principles. The depth of training will provide you with the skills necessary to carry projects from conception to working prototypes.