Bachelor of Arts, Major in Communication and Media Arts with Concentrations in Advertising and Marketing

at University of St. Francis USA

As a USF DARA major, you will become a musically competent professional. You’ll gain the technical knowledge to excel in today’s digital-based music production industry. You’ll also acquire the knowledge, principles and practices of engineering methodology and music production, while learning to turn your artistry into a viable and sustainable business.

Each DARA major will have a prolific portfolio of work with a resume that illustrates his/her exceptional abilities. You’ll be equipped for success as an audio engineer, music industry entrepreneur, creator of user generated content or a recording artist.

In the studio, you’ll remix and reshape audio loops, create MIDI compositions utilizing various MIDI editors and controllers, and capture, edit, mix and master audio using USF’s state-of-the-art facilities.

The DARA Studio includes digital audio workstations that run Avid Protools and Ableton Live as host DAWs. Students use a myriad of embedded plug-ins and virtual instruments, an extensive microphone selection, a tracking room, sound booths, a control room and editing suites to create their musical masterpieces, at which point the value of the DARA program and coursework will truly reveal itself.

Concentrations

• Audio Engineer
• Music Industry Entrepreneur
• Recording Artist
• User Generated Content

The Adventure-Based Recreation Therapy major at USF seeks to prepare students who are interested in helping others develop into their full potential through the use of outdoor experiences.

Students graduating from this major can find themselves working in a field such as Adventure Therapy or Wilderness Therapy. Adventure Therapy seeks to gives outdoor recreation opportunities to individuals with disabilities. This can include adaptive skiing, adaptive canoeing, adaptive rock climbing, and much more. The goal is to provide unique experiences that help the individuals to develop not only great physical freedom but also make social and mental improvements. Wilderness Therapy differs in its approach to development, focusing on the use of the outdoors to help treat at-risk or substance dependent youth and adults. Careers focus on providing outdoor experiences that develop a great sense of personal understanding in the participants.

This major provides a three-pronged approach. A third of the coursework helps the student to develop a level of comfort and skill building in the outdoors while gaining important leadership experience in a wilderness setting. Aanother third of the coursework trains the student in recreational therapy and, once an internship is completed, allows the student to sit for the Certified Therapeutic Recreation Specialist exam. The final third of the coursework is rooted in substance abuse counseling, preparing the student to help individuals through any emotional/mental challenges they may face.

On the front page, on the home page, on camera, or behind the microphone… these are just a few of the places you’ll find University of St. Francis Communication & Media Arts (CMMA) majors.

Communication & Media Arts is a broad field that touches on every aspect of human social behavior. Along with traditional communication theory, media writing, and broadcast/print production, you will learn about new and emerging electronic media. Digital media, wikis, video sharing, podcasts, blogs and social media are altering the way we communicate. In CMMA you will explore the fast-changing fields of advertising, public relations, journalism and broadcasting.

Students are encouraged to “jump in with both feet” from the moment they step on campus by:

• Writing articles or taking photos for the USF Encounter student news magazine
• Filling air shifts on USF’s radio station, WCSF 88.7 FM
• Creating graphics for a television or video production
• Producing on-location video news stories
• Designing websites for the community and completing real world projects
• Developing storytelling techniques for social media

Health care is one of the fastest growing industries in the U.S., increasing the need for qualified people to lead and manage facilities and staff. Executives must have in-depth knowledge of not only health care, but also traditional business concepts like accounting, finance, human resources, leadership and strategy.

Students will study health care delivery, management, information management, epidemiology and more. In addition, USF’s Franciscan values of respect, service, integrity, and compassion align with the values necessary for delivering exceptional patient care. This prepares students to lead with compassion and excellence in any setting.

An added benefit, seniors who feel inspired to keep studying to obtain an MBA or M.S. degree may take graduate-level courses during their last two semesters for dual undergraduate and graduate credit. That means students can take nine graduate-level credit hours during senior year, and can complete their MBA or M.S. one year after graduating if they attend full time. See course catalog for additional details about the “3 to Degree” program.

Mathematics permeates virtually every intellectual discipline. Carl Friedrich Gauss called mathematics the “queen of the sciences” and indeed, it forms an integral part of scientific thought and is a necessary component of contemporary advances in all scientific fields. Mathematics majors are analytical, detail-oriented and methodical.

It’s a great time to be a mathematician! The career outlook for mathematicians is favorable and healthy. The Bureau of Labor Statistics reports that the median salary for mathematicians and statisticians as $84,760 with a projected 33 percent increase in employment by 2026.

The mathematics program at the University of St. exposes students to the various topics in undergraduate mathematics along with analytical skills to continue lifelong learning and application of mathematics. Dedicated faculty members get excited about innovations in technology and education and bring both to their classrooms. They also work closely with their students to cultivate a student’s personal interest.

The Master of Business Administration, or MBA, is the most popular educational path for graduate students in the United States. It is popular because of its value in business, industry, non-profit organizations, and public institutions. Chicago MBA

The USF Master of Business Administration (MBA) is available entirely online or in a hybrid program (with a mix of online and on-campus courses), depending on your needs. It is a competitive, technologically focused, global approach to management and business.

USF’s relevant and on-trend curriculum focuses on:

• Global and competitive challenges
• The value chain of business
• Analytical thinking
• Leadership and decision making

The Master of Business Administration, or MBA, is the most popular educational path for graduate students in the United States. It is popular because of its value in business, industry, non-profit organizations, and public institutions. Chicago MBA

The USF Master of Business Administration (MBA) is available entirely online or in a hybrid program (with a mix of online and on-campus courses), depending on your needs. It is a competitive, technologically focused, global approach to management and business.

USF’s relevant and on-trend curriculum focuses on:

• Global and competitive challenges
• The value chain of business
• Analytical thinking
• Leadership and decision making

As a USF DARA major, you will become a musically competent professional. You’ll gain the technical knowledge to excel in today’s digital-based music production industry. You’ll also acquire the knowledge, principles and practices of engineering methodology and music production, while learning to turn your artistry into a viable and sustainable business.

Each DARA major will have a prolific portfolio of work with a resume that illustrates his/her exceptional abilities. You’ll be equipped for success as an audio engineer, music industry entrepreneur, creator of user generated content or a recording artist.

In the studio, you’ll remix and reshape audio loops, create MIDI compositions utilizing various MIDI editors and controllers, and capture, edit, mix and master audio using USF’s state-of-the-art facilities.

The DARA Studio includes digital audio workstations that run Avid Protools and Ableton Live as host DAWs. Students use a myriad of embedded plug-ins and virtual instruments, an extensive microphone selection, a tracking room, sound booths, a control room and editing suites to create their musical masterpieces, at which point the value of the DARA program and coursework will truly reveal itself.

The Nuclear Medicine Technology program at the University of St. Francis combines chemistry, physics, mathematics, computer technology, and biology in using radioactivity to diagnose and treat disease. Nuclear medicine uniquely provides information about both the structure and function of virtually every major organ system within the body. And the best part? According to the U.S. Bureau of Labor Statistics, the 2017 median pay for nuclear medicine technologists was $75,660 per year. The bureau also estimates employment for nuclear medicine technologists to increase by 10% by 2026, which is faster than the average growth for all occupations. In other words, it’s a great time to study nuclear medicine technology!

Classes at the University of St. Francis are small, with an average class consisting of about 16 students. That means you’ll be part of an intimate community of students and work closely with professors, allowing for deeper learning. It’s the ideal environment for a budding nuclear medicine technologist, and this major is recommended for anyone interested in pursuing a career in the allied health profession.

The Mathematics and Computer Science Program is a blend of courses from these two disciplines, designed to provide the student with the essential theoretical and practical elements of computer science as well as a significant background in mathematical theory and reasoning.

The Mathematics and Computer Science major is for students who like to develop scientific applications or applications that require use of higher mathematics. Businesses and agencies need specialized tasks for their employees and customers on computers. The Bureau of Labor Statistics lists the mean annual salary for those in computer and mathematical occupations as $89,810.

At the University of St. Francis, there are student computer labs on campus located in most academic buildings. In addition to the general-purpose labs, there are discipline-specific labs for Computer Science, including a data communications lab. Additionally, the Computer Club provides opportunities for students to present their work and experiences from internships. Through this club, speakers from various industries present on topics of interest to Mathematics and Computer Science students.