Bachelor of International Tourism and Hotel Management/Bachelor of Business (Dual Degree)

at Griffith University - Nathan Campus Australia

Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications.

The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications.

The Graduate Diploma of Research Studies in Business provides an alternative route for entry into a Doctor of Philosophy (PhD) or a Master of Philosophy (MPhil) program for applicants who do not possess the required qualifications for direct admission.

Upon successful completion of the program, students may be eligible for admission to a MPhil or PhD subject to fulfilment of requirements for candidature as specified in the Higher Degree Research policy, and successful completion of the confirmation procedure. The grade achieved will determine entry to either a PhD or MPhil candidature (see the Pathways to further study section for further information).

The Program Director will be responsible for the overall supervision of the student and monitoring their progress throughout the program.

Students may choose to exit the Graduate Diploma program (after successfully completing the specified courses) with the Graduate Certificate in Research Studies in Business.

As digital disruption becomes a reality, the ability to analyse vast quantities of data to extract relevant intelligence for commercial planning is a highly sought after skill. By combining these degrees, you will gain crucial skills in data science that they will be able to apply to business and commercial scenarios; helping to future-proof their careers. You'll gain the skills to analyse, manipulate, model and interpret large data sets using digital platforms and tools, including Python, Tableau, Hadoop and SQL. You will be able to apply these specialised skills to your business major to uncover patterns and generate valuable insights into business operations and decision making.

Through the Bachelor of Business you will gain a solid foundation in all aspects of business and develop an understanding of the social, cultural and political dimensions of business. You will enhance this knowledge with further expertise and experience by completing a major. You may choose not to complete a major and combine a set of skills in their areas of interests.

A double degree combining the Bachelor of Government and International Relations with the Bachelor of Communication and Journalism will produce media professionals with the knowledge and understanding to work effectively within local, national and international political context either as journalists, political strategists or media advisors. Through a sophisticated understanding of communication, graduates will be equipped to better navigate the complexity of the global communication network and the diverse communities and stakeholders therein. It will combine specialist training in essential aspects of contemporary media management including the production of key messages, news writing, desktop publishing and social media communication with a deep understanding of public policy making, government, political campaigning and international advocacy. Graduates will be competitive in a range of sectors including government, business and the not for profit sectors.

In a world where change is the only constant, the Master of Global Development will give you a deep understanding of policy, politics, people and power in the modern world. If you are looking to develop your thought leadership skills and identify new, creative solutions that will improve the world around you, then the Master of Global Development is the right fit for you.

This degree was developed to align with the UN's 17 Sustainable Development Goals, created to address the world's most pressing challenges - including ending poverty and bringing economic prosperity, social inclusion, environmental sustainability and peace and good governance to all countries and all people by 2030. During your study, you will examine the dynamics of global issues including:

• Climate Change and Disaster Management
• Development Economics
• Health and Development
• Human Rights and Development
• Law Politics and Planning
• Sustainable Development

As part of your degree, you will work with experts from across the university including our research centres, and will be connected with the international development community. This means you can feel confident you will graduate with the critical perspective, strategic knowledge and contacts necessary to work towards agile solutions to these big issues - and make a difference.

This is your chance to have an impact on the way the world works. You could have the opportunity to make your mark on major global systems and infrastructure or be at the forefront of localised urban projects. When you choose this degree, you'll be engineering from day one.

In your first year, you'll develop a strong foundation in basic science and engineering principles. You'll study a range of engineering areas, letting you decide which area interests you the most. We're strong believers in `learning by doing', so this degree has a strong practical focus. You'll learn from teachers who are passionate about engineering and the difference it makes in the world, so you'll get to experience their energy in your studies.

In this degree, you will gain a comprehensive education in the principles and practice of information technology. Through your chosen major, you will develop an in-depth understanding of the underlying technology, administration and application of specific applications of information technology and systems.

You will learn about information technology planning and management, and about Internet-based services used in commerce, education, health, science, public administration, and many other disciplines. You will also learn how to apply information technology to model, support, and manage modern, flexible organisations.

As a graduate, you will have advanced skills in communication, problem solving, systems analysis, and project management as well as sound knowledge of community expectations for information technology practitioners.

An understanding of data science is particularly important for policy makers in environmental science, as global and national data-sets providing measurements on a range of environmental issues become available. In this double degree you'll acquire knowledge in your chosen environmental science major combined with data gathering, analysis, modelling, interpretation and visualisation skills obtained through your data science studies. In your final year you will complete a capstone experience where you have the option to engage with university research, undertake an extended fieldwork program in your major, or complete an industry placement.

The Graduate Diploma of Research Studies in Engineering is an 80 credit point program that provides an alternative route for entry into a Doctor of Philosophy (PhD) or a Master of Philosophy (MPhil) program for applicants who do not possess the required qualifications for direct admission.

The Griffith Sciences Group will be responsible for the overall supervision of the student and monitoring their progress throughout the program.

In this degree, you will gain an in-depth understanding of the tourism sector, underscored by sustainability principles. You will develop core business skills in areas such as financial management, leadership, management, marketing and strategic management, and enhance these with an understanding of how to manage employment relations in a culturally diverse context.

Thanks to Griffith's close working relationship with the major hotel chains in South East Queensland and tourism operators, you will have the chance to gain knowledge from guest speakers and experience via a wide range of innovative work-integrated learning activities.

You will learn industry-standard systems and graduate with the skills and knowledge employers want, and be fully aware of the culture, service and competitive aspects of international tourism and hotel corporations.

Majors:-

• Tourism and Travel
• Hotel and Hospitality
• Events