Bachelor of Business Administration with Specialization in Digital Marketing

at Chitkara University India

The Indian Media and Entertainment industry is one of the fastest growing industries in the country. Its various segments, Film, Television, Advertising, Print and Digital have witnessed a tremendous growth in the last few years. The industry is highly driven by strong consumption in non-metro and small cities, intense emergence of regional media and burgeoning new media businesses and formats.

Our Masters program is built on strong theoretical foundation supported by applied research into the dynamics of communication and the creative industries, together, with professional expertise.

The M. Pharm program at Chitkara College of Pharmacy provides advanced education and cutting-edge training to prepare students for high-level research and leadership positions in pharmaceutical and biotechnology companies.

The 2-year, full-time program, integrates basic and applied pharmaceutical sciences with hands-on laboratory research experience, and prepares students desiring expertise in drug development and clinical translation. This program serves as a logical next step for students with strong bachelor degrees in science who may be seeking employment in the pharmaceutical industry. The 2-year M. Pharm program is aimed at creating skilled and competent Pharmaceutical Research Professionals, Technology Analysts, Pre-Clinical & Clinical Scientists, Academicians, Pharma Corporate Executive & Entrepreneur and Clinical Pharmacists.

Masters in Public Health (MPH) at Chitkara University is broad, integrative, multi-disciplinary and multi sectoral in approach. It prepares the students for challenging careers in Public Health Research and Management in public & private sectors, non-governmental organizations, across national & multinational organizations.

Chitkara University, with its brand of academic excellence and innovation, provides groundbreaking education and ensures you have access to a marquee group of thought leaders delivering top quality training. The program curriculum covers a range of issues related to Service Operations, Consumer Behaviour, Sales Management, Marketing Management, Visual Merchandising, Category Management and Supply Chain.With an emphasis on Retail Management and Marketing topics, the program also explores key developments and trends in this area through a range of workshops and consultancy projects. Our exceptional approach to professional education redefines your industry knowledge and effectively compounds your occupational abilities throughout the learning journey.

The quality of medical care has improved tremendously in the last few decades due to the advances in technology, thus creating fresh challenges in the field of healthcare. It is now widely recognised that health service delivery is a team effort involving both clinicians and non-clinicians, and is not the sole duty of physicians and nurses.

In fact, diagnosis is now so dependent on technology, that allied and healthcare professionals (AHPs) are vital to successful treatment delivery. The program aims to train human resources with requisite skills in the area of medical radiology & imaging technology who can be hired in all kinds of healthcare settings. The program makes use of modern teaching methods and a combination of the theoretical aspects of the subjects with practical reinforcement endows the students with a superior knowledge and enables them to discover their hidden potential, realise the importance of hard work and hone their intellectual, analytical and managing skills towards a successful and fulfilling career, supplemented and guided by experienced and quality teaching throughout the course of study.

Our 2-Year Post Basic B. Sc Nursing at Chitkara School of Health Sciences is a bridge course offered to general Nursing Diploma holders to equate them with the graduate nurses. The graduates will be prepared to assume responsibility in the primary, secondary and tertiary care of people as professional nurses.

The program will help students develop an understanding of the philosophy, objectives and responsibilities of Nursing as a profession. The purpose of the course is to orient the students to the current concepts involved in the practice of Nursing and developments in the Nursing profession, integrating the knowledge of various fields and provide a holistic care to patients and their families through the promotion of healthcare, prevention of disease spread and infection, care during illness and rehabilitation at the recovery.

Mechatronics Engineers work in all aspects of the development of smart machines – from design and testing right through to manufacture. This could be in industries like robotics, medical and assistive technology, human-machine interaction, manufacturing, unmanned aerial and ground vehicles, and education.

Considering this, we have built an industry-aligned curriculum wherein students learn robotics, mechatronics, and autonomous system technology, while also providing them ample opportunity for practical application and project work.

Our MBA in Human Resource Management develops a unique combination of talents to groom you into a remarkably astute business leader. As a student, you will gain refined experiences in Human Resources, Management, and Organisational Behavior studies with ample experiential learning opportunities. Emphasis throughout the course is placed on the strategic role of HR in today’s business environment.

The 2-Year MBA in Pharmaceutical Management at Chitkara University has been designed, keeping in view the industry changing dynamics of the industry, and has been divided into 3 basic modules. Essentially, the program provide the students with an overview of the pharmaceutical industry, including information about drug discovery, regulatory requirements, approval processes and the methodologies used by industry to comply with these regulations and the role of key operational units in drug manufacturing processes.

Bachelor of Engineering in Computer Science Engineering with Specialization in Cloud Computing & Virtualization Technology will prepare students to understand the emerging technologies of Cloud Computing & Virtualization, their principles, modeling, analysis, design, deployment and industry-oriented applications. All major solution architectures and enabling technologies will be covered under this program.