Bachelor of Business in Marketing

at Auckland University of Technology - South Campus New Zealand

Organisations of all sizes, types and industries need managers who can deal with the myriad demands of leadership in the modern environment. Profitability, sustainability, innovation, social responsibility, stakeholder relations, market share and resource utilisation are just some of the issues that managers must face, which make this a stimulating and challenging career direction.

A key aspect of management is the ability to get the best out of people, to motivate them and integrate their own professional development with the requirements of the business. This calls for extremely well-developed interpersonal skills and emotional intelligence, allied to a strong sense of commercial awareness.

Develop expertise in sport management, marketing, facilities and events management, sponsorship, sport development, high performance sport leadership, law and finance.

Management skills are needed across the sport and recreation industries. The sports field isn’t like a traditional business and neither are the management skills needed to succeed in this area. With the large number of professional athletes, sports organisations, facilities and events in New Zealand, people with specialist business and management skills are in high demand.

Study accounting in the Bachelor of Business degree. Accounting is a dynamic career, delivering multifaceted business analysis, and contributing to the strategic development of business, public sector and not-for-profit organisations.

Accountants must be excellent communicators and strongly analytical, as well as having the required technical skills specific to the vocation. They must relate to people from all walks of life, as they’re frequently called upon to explain concepts and strategies to those outside the financial sphere. The changing nature of accounting software packages means that accountants need to have well-developed technical skills. These broad-based skills mean that accounting graduates can start successful careers in a huge variety of roles.

Learn how you can advance public health and address today’s health challenges in diverse contexts and communities with the Postgraduate Diploma in Public Health at AUT.

Passionate about promoting health, tackling health inequities or addressing the social, economic or other factors that affect individual and community wellbeing? Are you considering a career in public health, or  already working in the field? The Postgraduate Diploma in Public Health prepares you for managing our pressing community and public health risks, now and in the future.

Topics you’ll study include principles of public health, social epidemiology, public health policy and systems and Te Hau o te Ora Hauora Maori Development.

Driven by disruptive changes in technology, policy and globalisation, today’s dynamic business environment presents new challenges and opportunities. In New Zealand, international trade accounts for two thirds of total economic activity, multinationals dominate business, and many SMEs are internationalising early.

International business and strategy focuses on the key skills to manage successfully in this environment, from working across different cultures and in diverse teams, to creating value through analytical and conceptual thinking, and managing innovation.

Health management is becoming increasingly important. There are more and more Primary Health Organisations (PHOs) offering one-stop-shop services. But these complex health service providers need skilled people looking after the administration and management side.

One patient can have multiple healthcare requirements, and as a health management graduate you ensure all their needs are met. You work with patients and their family/whanau in planning, decision-making and management roles.

In as little as one year you can gain advanced knowledge and critical analysis skills in the field of health sciences with the AUT Postgraduate Diploma in Health Science.

Health professionals from all sectors can study health sciences at an advanced level through the Postgraduate Diploma in Health Science. Flexible learning options are available in some courses to support you working and studying at the same time.

The programme can prepare you for further study at master’s level. It's a great postgraduate study option if you have been out of study for some time, or are unsure if postgraduate study is for you.

AUT's coaching degree prepares you for a coaching career in sport, recreation, health and physical education, and the growing area of coach development.

Coaching is an exciting and rewarding area of sport in New Zealand. Coaches work with athletes of all skill levels, from beginners to high-performance athletes, and there’s a large number of coaching positions available in the areas of performance analysis and performance sports.

Develop the skills to become a top coach. You gain a sound understanding of the coaching process, and work with athletes of different skill levels through your workplace experience. There’s strong input from our industry partners, including Aktive Auckland Sport and Recreation, national and regional sport organisations and clubs; primary, intermediate and secondary schools, and regional sports trusts.

Study the AUT Master of Health Practice in Child Health degree to help you take your health career to the next level.

The Master of Health Practice in Child Health is designed for health professionals with at least three years of clinical experience. It's ideal for health professionals who want to extend their practical knowledge and are ready for the next step in their career. You can select courses that reflect your career needs and interests.

Health and physical education is vital in helping young people develop the confidence and skills to be connected and active members of society. This major prepares you for this rewarding career.

The Health and Physical Education major is unique, integrating hauora, health promotion and the socio-ecological aspects that support health and physical education in New Zealand schools. You explore how people learn and how to support learning in health-related and movement-based subjects.