Bachelor of Business in Economics

at Massey University - Manawatu Campus New Zealand

Inspiration, communication and vocation are at the heart of Massey’s exciting Bachelor of Arts (Creative Writing).

It offers you the chance to develop your writing so that it’s pitch-perfect for a variety of audiences. You’ll enhance your critical thinking and master a wide range of transferable communication skills while pursuing your own creative vision.

Specialise in Ecology for your Master of Science at Massey
Massey University has a large teaching and support staff in ecology and related disciplines, with diverse expertise. Explore the connections between living things and their environment with the Master of Science (Ecology). As a postgraduate student undertaking master’s studies you will have the opportunity to specialise in stimulating subjects ranging from:

• biodiversity and biogeography
• community ecology
• behavioural ecology
• lake and river management
• plant ecology
• modelling animal populations
• soil communities and ecosystem function

Develop your interests from your undergraduate degree. The Massey PGDipArts (Social Anthropology) gives you a different perspective on world affairs. Studying social anthropology develops your understanding of other cultures and ethnic groups. You’ll discover how your way of life is just one of many possible ways of being human. Learn to challenge your existing beliefs and put yourself in others’ shoes.

The Bachelor of Sport and Exercise (Physical Education) will provide you with the perfect foundation to use your talents in a professionally satisfying and productive way. Physical education has long been recognised as an important part of an overall education. This major will provide you with the knowledge and skills to perform and teach aspects of physical education, exercise and sport in educational contexts. As a graduate, you’ll be knowledgeable about aspects of physical education, particularly as it relates to the breadth and potential of human movement. You will be able to demonstrate the application of key teaching principles in movement education, especially as they relate to youth. This major takes an interdisciplinary approach to study. You will:

• Gain practical competency in a range of physical activities
• Enhance your critical-thinking skills
• Gain insights on movement education from a socio-cultural and biophysical perspective
• Gain a big-picture view of the potential of physical education, taught well, to be a major positive force in society.

The Bachelor of Animal Science (Animal Genetics and Breeding) is ideal for you if you have an interest in genetics in relation to animals. You’ll learn: How effective breeding strategies can both improve animal health and be more effective for farming and agriculture

• How effective breeding strategies can both improve animal health and be more effective for farming and agriculture
• About reproductive physiology and reproductive technologies 
• How breeding and genetics can help improve the performance of animals
• How to set up a genetic improvement programme based on breeding goals
• How to collect relevant information, analyse it and make decisions to attain those goals.

With a Master of Arts (Economics) at Massey you’ll investigate how businesses decide what to produce and how many people to employ, explore how people decide what to consume, and learn about big-picture world economics. This programme will help you in your own decision-making, and in better understanding developments in the economy and society in general. It offers ways of thinking about the world that let you make the best of what you have, and improve on it.

Learn how to gain business insights, create loyal customers, and plan strategies and solutions to help companies thrive.

Marketing is key to the success of any organisation. Whether it’s a business, social enterprise, or for a celebrity, marketing helps deliver value to target audiences. When you study the Bachelor of Business (Marketing) you will learn marketing principles and concepts and put them into practice, develop critical thinking skills and make informed strategic choices. We will teach you how to take great ideas and turn them into excellent returns for your employers. Your learning will cover:

• Social media and digital marketing
• Marketing communication and advertising
• Marketing new products
• Omni-channel retail marketing
• International marketing
• Customer intelligence.

With Massey's Master of Engineering, you will develop a more in-depth understanding of an area of your choice, within the field of electronics and computer engineering.

Every day new food products and food ingredients are developed. The large-scale food manufacturing processes needed to bring these safely and sustainably to the world are designed and managed by food engineers. With the Massey University food process engineering major, you will have the skills and knowledge to work in and to eventually lead this exciting global industry.

The world’s growing population needs healthy and safe foods and New Zealand is an important link in the global food supply chain to meet this demand.

Much of our knowledge of the wider world and ourselves comes from the various 'screens' popular culture and the mass media use to entertain, inform, and instruct. The social, economic, and cultural importance of the mass media for communication in modern life requires critical analysis and understanding. In a world where it is difficult to escape the impact of the media, media studies provides analysis. It gives you an understanding of the production, consumption, and content of the media industries. The approach is interdisciplinary – you’ll draw on on areas like:

• Linguistics
• Textual analysis
• Cultural studies
• Aesthetics
• Politics
• Ideologies of gender, race, social class and national identity.

You’ll also learn about the media industry's codes, conventions, and production techniques.

The course includes a practical component as a useful learning supplement.