Bachelor of Arts in Maori and Indigenous Studies

at The University of Waikato - Hamilton Campus New Zealand

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.

You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.

You'll explore connections to previous generations, how they influence today, and if they were really all that different. History isn't just what happened before, but is also an investigation into, and use of, reliable research methods. We'll challenge you to ask questions, use critical enquiry into historical evidence and consider new ways of looking at the past in light of that new evidence.

When you study History, it isn't just for the classroom either. New Zealanders are keen to gain new perspectives on the "hidden history" of the pre-Waitangi Tribunal. People are also fascinated to learn their family's story and the circumstances that surround their ancestor's immigration to New Zealand.

Physics aims to understand the entire physical world, from the sub-atomic to the cosmological.

In the School of Science, Physics is taught at a postgraduate level. By studying with us you will develop a thorough understanding of theoretical physics and gain advanced knowledge in areas such as quantum theory and biophysics.

Many famous scientists, such as Einstein and Newton were physicists. Physicists are versed in mathematics, computer programming, experimental science and the design of complex instruments. They are among the most versatile scientists, able to easily cross boundaries into other disciplines such as chemistry, biology, medicine, Earth and planetary sciences. There are biophysicists, geophysicists, astrophysicists and neurophysicists.

Tourism is one of the world's largest industries and significantly impacts New Zealand's economy – we need experts to steer that growth.

The rapid growth of domestic and international tourism and migration has led to an increasing demand for graduates who have a thorough understanding of tourism in its wider social, cultural, economic and political contexts.

Tourism and hospitality is one of New Zealand's fastest-growing export industries, and it can take your career to new places.

The industry encompasses hotels/resorts, cruise ships, sport and leisure operators, restaurants, cafes, bars, theme parks, entertainment, arts and cultural attractions, special events, and much more.

The study of tourism involves predicting the future – working out what people want from their leisure and travel pursuits, and how those wants are delivered and managed. You'll study the structure of different tourism organisations, aspects of hospitality and leisure, and the environmental and economic impacts of tourism operations.

Employers are looking for skillful, business-savvy managers who can plan, control, make strategic decisions, and understand the legal requirements for this sector - and that's where you come in.

• Learn how to design and deliver memorable travel experiences
• Build practical knowledge in areas such as service management, designing operational systems, business strategy, leading teams of staff, and managing financial resources.
• Gain skills in destination marketing, event management, and inter-cultural communication.

Electronics covers a wide range of exciting modern developments ranging from microscopic electronic circuits and machines, mobile and computer communications, advances in medical diagnosis and treatment, to developments in the latest audio and video technologies.

Studying electronics at the University of Waikato will give you valuable skills in electronic engineering and design. You will have the option to specialise in some of the most progressive areas in electronics today such as optoelectronics or mechatronics.

Optoelectronics deals with the conversion of electrical signals to light or vice-versa.  Solar cells, fibre optics and lasers are integral components of everyday devices such as supermarket barcode scanners and long distance communication systems.

Mechatronics combines aspects of electronic software and mechanical engineering to produce devices such as printers, cars, aircraft, photocopiers and even washing machines. These are fast growing areas in which you can develop a productive and satisfying career.

Aquaculture involves studying the underlying reproductive physiology and developmental biology of early life cycle strategies used by aquatic animal species. This knowledge is examined for its use in the husbandry, breeding and sustainable production of species in aquaculture.

As a University of Waikato aquaculture student, you will be able to understand and apply your knowledge of marine ecology, marine biosecurity and legislation relating to sustainable aquaculture. You will understand the key principles and practices in the aquaculture of fish, invertebrates, and algae.

You will also be able to identify opportunities, issues, and solutions relevant to the New Zealand aquaculture industry and “Blue Economy”, including the need to create diverse aquaculture projects that are both profitable and ecologically sustainable.

Build a successful career
Students with a major in Aquaculture tend to find employment in a range of primary industries (particularly marine and coastal-based activities), and future employers include the aquaculture and marine bioproduct industry, local and national government bodies (such as the Department of Conservation and Regional Councils) and Crown Research Institutes (such as NIWA, AgResearch and Plant & Food Research).

As Indigenous world views become increasingly important to society, a rapidly emerging area of study is Indigenous Studies. The Maori creative and performing arts papers diversify your existing program and provide unique insights into Maori tikanga.

Learning about Maori culture, language and knowledge is not just for Maori; it is crucial for all New Zealanders and international visitors to comprehend how Aotearoa/New Zealand’s unique Indigenous culture defines New Zealand’s identity - it is a cultural, social, economic and political force.

Also, learn how Maori Studies is located in the broader and global context of Indigenous Studies; a discipline that has flourished in the last decade as Indigenous scholars have confronted some of the major issues facing the world, such as efforts to stop the Dakota Access Pipeline.

Physics aims to understand the entire physical world, from the sub-atomic to the cosmological.

In the School of Science, Physics is taught at a postgraduate level. By studying with us you will develop a thorough understanding of theoretical physics and gain advanced knowledge in areas such as quantum theory and biophysics.

Many famous scientists, such as Einstein and Newton were physicists. Physicists are versed in mathematics, computer programming, experimental science and the design of complex instruments. They are among the most versatile scientists, able to easily cross boundaries into other disciplines such as chemistry, biology, medicine, Earth and planetary sciences. There are biophysicists, geophysicists, astrophysicists and neurophysicists.

Strategic Management enables you to discern a company's potential, find new market opportunities, and develop a clear plan to achieve growth and success.

Strategy is at the top level of management. It considers the 'total enterprise' to ensure all of an organisation's resources are being managed effectively as a cohesive unit.

In this subject, you'll learn how to think critically about a company's situation and devise strategies to improve future performance. You'll develop an eye for emerging threats and opportunities, such as new competitors or changing consumer trends, and keeping pace with legislative or market changes.

You'll also analyse practical case studies about real-world companies to help you to develop your analytical, decision-making and problem-solving skills, which are in high demand with employers.

A career in human resources is all about selecting the right people for the right jobs; then knowing how to train, develop and motivate staff to improve their individual performance. It means you'll be involved in all areas of staff recruitment, salaries, employee benefits, training programs, managerial behaviour and staff productivity.

We'll teach you how to achieve the best results from employees through practical workshops, where you'll apply human resource management practices to address real situations in the workplace.

You’ll also learn about employment relations laws, health and safety, work-life balance, organisational culture, and managing conflict, negotiation and diversity in the workplace.

Students are encouraged to apply HR professional practice to real situations in the workplace, such as carrying out a health and safety audit of an organisation to assess whether the building complies with New Zealand legislation.

If you're organised, enjoy problem-solving, meeting new people and work well in teams, then Human Resource Management may be the right career for you.