at The University of Waikato - Hamilton Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Under Graduate
Program Level
Full Time On Campus
Study Mode
36
Duration
The University of Waikato - Hamilton Campus
Location
$32725
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Under Graduate
Program Level
36
Duration
Engineering & Technology
Bachelor of Engineering (Honours) in Mechatronics Engineering
The Mechatronics programme from the University of Waikato School of Engineering has a strong focus on integrating agriculture and infrastructure with software-hardware interfacing technology.
The rapid spread of automated systems into most aspects of life has dominated technological innovations in the 21st century. Mechatronics engineers are trained to be masters of intelligent machines and work across many industries, making the latest “Smart Systems” work for us.
48 month
Duration
$ 41760
Tuition
Arts & Humanities
Bachelor of Arts in Population Studies
Learn about Population Studies through the National Institute for Demographic and Economic Analysis at Waikato and gain a solid, research-led understanding of the population issues facing developed and developing countries, with a particular emphasis on the South Pacific.
The National Institute for Demographic and Economic Analysis (NIDEA) is a research institute based in the University's School of Social Sciences. It is New Zealand's sole national institute of demographic and population-focused research, and the only such unit to generate and coordinate New Zealand research in population studies.
Population problems are among the most serious challenges we face for the 21st Century. Population issues have implications for the environment, employment, families, health, urbanisation, migration, security in old age and refugee movements. It is vital that research develops integrated approaches to these issues, and policy makers and planners pay serious attention to population trends, their causes and effects.
At Waikato, our Population Studies program takes a particular look at trends in New Zealand and the broader South Pacific region. You will learn about, and be involved in, research into Maori demography, population health, family structures and formation, fertility, the labour force and employment relating to New Zealand, as well as work on India, Africa, Europe, the Indian Ocean and the South Pacific. You will become familiar with themes such as mortality, social policy, fertility, migration, families and households, labour force and income, and will understand the contrasting population problems faced by developed and developing countries.
36 month
Duration
$ 28025
Tuition
Computer Science & IT
Diploma in Applied Computing
Applied Computing at Waikato emphasises hands-on opportunities to gain competence with a range of technologies including databases, website development tools, and visual software development environments. You will learn to use these tools to solve real problems, focusing on business applications.
Since computing is a fast-changing field, you will also develop skills to keep up to date with new technologies, including skills in new software – by building on what you know about how software-based systems work.
Applied Computing is where computing, science, design, and society meet. You will learn how technologies are integrated to build systems, how to find out what your customers' software needs are, and how to design useful and usable software.
12 month
Duration
$ 25915
Tuition
Arts & Humanities
Master of Education in Arts Education
The Arts are an essential part of living. Engaging in the arts offers significant intrinsic societal value, enhances academic outcomes and contributes to overall quality of life. Students in Arts Education papers will gain specific discipline knowledge and a broader understanding of the Arts in educational settings through hands-on learning opportunities that nurture curiosity and creativity.
Arts Education papers invite participants to explore their passion, enhance their practice and articulate the value and significance of the Arts in society.
18 month
Duration
$ 34190
Tuition
Engineering & Technology
Bachelor of Engineering (Honours) in Materials and Process Engineering
By studying Materials and Process Engineering at the University of Waikato, you will learn how to add value to raw materials used to manufacture a number of useful products, while minimising waste. These products can be as varied as dietary formulae, foods, ceramics that can withstand high temperatures, new metal alloys, pharmaceuticals, laminated boards, functional proteins, and composites.
Materials engineers make critical decisions in selecting and developing the best materials for a particular purpose. As a materials engineer you could work on a number of diverse projects, including understanding the properties and uses of wood and steel, designing and constructing new filters for sewage treatment, and providing new materials for the energy industry.
Process engineers make critical decisions in the processes and utilities required to manufacture a product. As a process engineer you could work on converting trees into paper and fibre board, iron sand into steel, effluent into drinkable water and producing solar panels for electricity generation.
48 month
Duration
$ 41760
Tuition
Natural Sciences & Mathematics
Master of Philosophy in Physics
Physics aims to understand the entire physical world, from the sub-atomic to the cosmological.
In the School of Science, Physics is taught at a postgraduate level. By studying with us you will develop a thorough understanding of theoretical physics and gain advanced knowledge in areas such as quantum theory and biophysics.
Many famous scientists, such as Einstein and Newton were physicists. Physicists are versed in mathematics, computer programming, experimental science and the design of complex instruments. They are among the most versatile scientists, able to easily cross boundaries into other disciplines such as chemistry, biology, medicine, Earth and planetary sciences. There are biophysicists, geophysicists, astrophysicists and neurophysicists.
12 month
Duration
$ 43220
Tuition
Creative Arts & Design
Master of Design
Studying Design means you will apply theory and practice to research in areas related to how designers think, how they practice and what they produce. Design at Waikato is unique in New Zealand as a specialist design qualification that offers an integration of design and computer science.
You’ll become a designer who can code – making you highly desirable. Waikato also trains design students to problem-solve, and to apply an aesthetic edge, while seeing the full range of creative design possibilities.
18 month
Duration
$ 39000
Tuition
Arts & Humanities
Diploma in Population Studies
Learn about Population Studies through the National Institute for Demographic and Economic Analysis at Waikato and gain a solid, research-led understanding of the population issues facing developed and developing countries, with a particular emphasis on the South Pacific.
The National Institute for Demographic and Economic Analysis (NIDEA) is a research institute based in the University's School of Social Sciences. It is New Zealand's sole national institute of demographic and population-focused research, and the only such unit to generate and coordinate New Zealand research in population studies.
Population problems are among the most serious challenges we face for the 21st Century. Population issues have implications for the environment, employment, families, health, urbanisation, migration, security in old age and refugee movements. It is vital that research develops integrated approaches to these issues, and policy makers and planners pay serious attention to population trends, their causes and effects.
12 month
Duration
$ 25915
Tuition
Natural Sciences & Mathematics
Diploma in Mathematics
Mathematics is a subject of vital importance that underpins many activities of our modern world. Employers recognise University of Waikato Mathematics graduates for their analytical and problem solving skills as well as their high level of numeracy, which are critical skills for a broad range of jobs.
If you are a graduate with a Mathematics degree, or even with a strong Mathematical component to your degree, you will be a valuable person in today's workforce, with a qualification that appeals to a wide range of employers including banks, insurance companies, schools and government departments.
There is strong employer demand for Mathematicians, due to a shortage of Mathematics graduates and in particular a critical shortage of Mathematics teachers.
12 month
Duration
$ 31515
Tuition
Environmental Studies & Earth Sciences
Bachelor of Science Technology in Environmental Sciences
The Bachelor of Science (Technology) degree provides you with an opportunity to gain practical, relevant work experience as part of your undergraduate degree. This will help you to step into the professional world in your chosen career and successfully integrates theoretical learning with hands-on experience.
The growing human population is expected to exceed 9 billion within the next 40 years. The need to provide for increasing human demands, while protecting and sustainably managing the environment, is one of our greatest global challenges. Environmental Science is at the core of this challenge.
A major in Environmental Sciences at Waikato encompasses ecology, earth sciences, and environmental chemistry as well as many other disciplines. It is about understanding and managing human impacts on our land, biodiversity, freshwater, oceans, atmosphere and climate while providing the food, water, energy, and mineral resource needs that are critical to our survival.
36 month
Duration
$ 36480
Tuition
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