Bachelor of Social Sciences in Philosophy

at The University of Waikato - Hamilton Campus New Zealand

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product  packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.

You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.

Screen and Media Studies at Waikato makes sure you keep pace with new tools and platforms for the rapidly evolving media industry. You'll get high-quality learning experiences with up-to-date resources in our top 250 QS-rated program.

During your studies, you'll gain knowledge and learn transferable media skills that can be applied to future technical, social or experiential advancements. It is an area of study for critical, creative and innovative minds and attracts those who wish to not only understand concepts and ideas but also bring them to life. Knowledge is gained from study and hands-on experience writing media content, constructing films, exploiting and adapting media technologies, or designing games.

We expect our students to take their work beyond the classroom and enter competitions and festivals for more experience and greater exposure. Our students have been finalists in film festivals nationally and internationally, contributed specialised skills to feature-length film productions and work for, or run, their own media companies.

Our Screen and Media Studies major for the Bachelor of Arts has the staff expertise and resources to help you launch your career and inspire you to be an innovator in New Zealand and abroad.

Education and Society involves critical inquiry into the social, political, cultural, and economic policies, theories and practices of education in New Zealand society. Its origins are in humanities and social science disciplines such as History, Philosophy, and Sociology, and it has close affinities with contemporary interdisciplinary fields exploring social policy, culture, gender, and work. Education and Society raises questions about the role of education in addressing issues of social justice, power and inequality.

New technologies are revolutionising every aspect of business - from banking and finance to agriculture and healthcare, no industry has been left untouched. Successful businesses of the future will be digitally advanced businesses.

This subject prepares future managers for a fast-evolving world where 'disruptive' digital technologies – such as big data, mobile and gamification – have changed the rules of the game when it comes to business operations, marketing and customer service.

By studying Digital Business at Waikato, you'll be introduced to a wide range of e-business technologies that today's managers need to understand. And you'll develop the ideal blend of managerial, business and IT skills to pursue a career as a tech-savvy manager.

Once you graduate, you'll be in hot demand among companies looking to secure a competitive advantage.

In such roles, you're likely to be working on digital transformation projects with web developers, UX designers and analysts to introduce new technologies that offer superior business performance.

Engineering professionals are solving the world's problems and leading the way in innovation by improving infrastructure, building smarter technologies and finding alternative energy sources. This research-focused degree is designed for graduates who wish to do further research and develop an innovative solution to an engineering question. Excellence in advanced engineering design, research and development skills are core features of the degree.

Engineering professionals are solving the world's problems and leading the way in innovation by improving infrastructure, building smarter technologies and finding alternative energy sources.As a trained engineer, you will be in-demand and essential for New Zealand’s growth in technology-related enterprises. Our close links with the New Zealand industry ensures you will be work-ready and able to apply your engineering skills and scientific knowledge to solve real-world, industrial and societal problems.

Environmental Planning at Waikato develops your knowledge of how human behaviour affects the environment. We'll inspire you to understand how social, economic and cultural aspects, and the physical environment contribute to problems and provide solutions.

During your Environmental Planning studies, we'll involve you in a variety of other academic pursuits that enable you to understand the interdisciplinary nature of environmental issues. You'll take papers in the social and natural sciences and make direct connections between human behaviour, politics and the natural environment.

Learning isn't all in the classroom, either. We take frequent field trips to explore first-hand the impact humans have on the local environment. You'll do practical group research projects such as investigate urban regeneration of the Central Business District and study policy options to manage human impact on coastal dune systems.

It's a vocational program, which means you'll have the professional qualification, skills and expertise that will enable you to make a positive impact on the places you love and the places you live.

Geography matters because it is about basic human relationships - between people and the environment, and between people and other people. Ranked among the top geography program in the world, the Geography program at Waikato is the only solely human geography program in New Zealand.

Geography at Waikato goes beyond the classroom and opens you up to numerous career opportunities. Upon graduation, our students pursue careers in urban and regional planning, regional economic development, travel and tourism development, environmental consultancy, as well as the property and housing industry and local government.

Engineering professionals are solving the world's problems and leading the way in innovation by improving infrastructure, building smarter technologies and finding alternative energy sources. This research-focused degree is designed for graduates who wish to do further research and develop an innovative solution to an engineering question. Excellence in advanced engineering design, research and development skills are core features of the degree.

Engineering professionals are solving the world's problems and leading the way in innovation by improving infrastructure, building smarter technologies and finding alternative energy sources.As a trained engineer, you will be in-demand and essential for New Zealand’s growth in technology-related enterprises. Our close links with the New Zealand industry ensures you will be work-ready and able to apply your engineering skills and scientific knowledge to solve real-world, industrial and societal problems.

The Electrical and Electronic Engineering subject at Waikato is a uniquely future-focused integration of computer science involving software programming, data management, artificial intelligence and cyber-security with core electrical and electronic principles in modern power systems, electronic design, embedded systems and communication.

As a graduate specialising in Electrical and Electronic Engineering you will be ready to contribute to the electricity industry evolution from legacy generation and distribution models into an immediate future of distributed generation and storage, smart grids and new generation paradigms around renewable resources. These trends impact not just the traditional electricity industry itself, but also generate new opportunities and requirements within agriculture, manufacturing, construction, transport electrification and automation and smart building management.

Work placements completed as part of this program provides opportunity for practical experience and robust engineering and design skill development in relevant industries.

The Electrical and Electronic Engineering subject at Waikato is a uniquely future-focused integration of computer science involving software programming, data management, artificial intelligence and cyber-security with core electrical and electronic principles in modern power systems, electronic design, embedded systems and communication.

As a graduate specialising in Electrical and Electronic Engineering you will be ready to contribute to the electricity industry evolution from legacy generation and distribution models into an immediate future of distributed generation and storage, smart grids and new generation paradigms around renewable resources. These trends impact not just the traditional electricity industry itself, but also generate new opportunities and requirements within agriculture, manufacturing, construction, transport electrification and automation and smart building management.

Work placements completed as part of this program provides opportunity for practical experience and robust engineering and design skill development in relevant industries.