at The University of Waikato - Hamilton Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Post Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
The University of Waikato - Hamilton Campus
Location
$34085
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Post Graduate
Program Level
12
Duration
Arts & Humanities
Master of Science Research in Psychology
Psychology is about understanding the behaviour and cognitive processes of people and animals in their physical, social and organisational environment. As a behavioural science, it examines the way behaviour is learned and can be changed. As a social science, it focuses on individuals within the context of families, organisations and other groups, communities, cultures and societies. As a biological science, it studies the senses (hearing, vision, touch) and how the brain and physiological systems relate to behaviour. As a cognitive science it studies perception, attention, memory, thinking and language understanding. The study of development, personality, learning and motivation are also part of Psychology.
As a social science, Psychology focuses on individuals within the context of families, organisations and other groups, communities, cultures and societies. As a biological science, Psychology studies the senses (hearing, vision, touch) and how the brain and physiological systems relate to behaviour. As a cognitive science, Psychology studies perception, attention, memory, thinking and language understanding. The study of development, personality, learning and motivation are also part of Psychology at Waikato, as is animal behaviour and welfare.
12 month
Duration
$ 38915
Tuition
Arts & Humanities
Master of Social Sciences in Anthropology
Anthropology is the study of humanity in all its fantastic diversity. Waikato's Anthropology students learn from anthropologists who have a strong Pacific focus and engage in research across a wide range of crucial global issues.
Cultural anthropology, our area of specialty, is the interpretation and appreciation of the vast array of cultural possibilities for human life. Studying Anthropology will challenge students to reimagine their assumptions about their own societies and cultures and develop a toolkit to critically understand their changing world.
18 month
Duration
$ 38914
Tuition
Social Sciences
Postgraduate Diploma in History
You'll explore connections to previous generations, how they influence today, and if they were really all that different. History isn't just what happened before, but is also an investigation into, and use of, reliable research methods. We'll challenge you to ask questions, use critical enquiry into historical evidence and consider new ways of looking at the past in light of that new evidence.
When you study History, it isn't just for the classroom either. New Zealanders are keen to gain new perspectives on the "hidden history" of the pre-Waitangi Tribunal. People are also fascinated to learn their family's story and the circumstances that surround their ancestor's immigration to New Zealand.
12 month
Duration
$ 30855
Tuition
Arts & Humanities
Diploma in Writing Studies
Writing Studies at Waikato offers a writing-intensive learning experience that will enable you to grow as a writer no matter where your interest lies. It will give you the research skills needed to write convincingly about the past, or create a vivid sense of the contemporary world. It will develop the reading and analytical skills essential for effective writing.
You can structure your Writing Studies program to suit your interests and needs. There are papers offered in:
Writing Studies graduates seek employment opportunities working for newspapers and magazines, central and local government, schools, the media, theatres, and publishing houses. Writing Studies also lends itself to a freelance career.
12 month
Duration
$ 25915
Tuition
Engineering & Technology
Bachelor of Engineering (Honours) in Materials and Process Engineering
By studying Materials and Process Engineering at the University of Waikato, you will learn how to add value to raw materials used to manufacture a number of useful products, while minimising waste. These products can be as varied as dietary formulae, foods, ceramics that can withstand high temperatures, new metal alloys, pharmaceuticals, laminated boards, functional proteins, and composites.
Materials engineers make critical decisions in selecting and developing the best materials for a particular purpose. As a materials engineer you could work on a number of diverse projects, including understanding the properties and uses of wood and steel, designing and constructing new filters for sewage treatment, and providing new materials for the energy industry.
Process engineers make critical decisions in the processes and utilities required to manufacture a product. As a process engineer you could work on converting trees into paper and fibre board, iron sand into steel, effluent into drinkable water and producing solar panels for electricity generation.
48 month
Duration
$ 41760
Tuition
Natural Sciences & Mathematics
Bachelor of Computing and Mathematical Sciences (Honours) in Mathematics
The Bachelor of Computing and Mathematical Sciences (Honours) is New Zealand’s only computing and mathematical science degree taught over four years. That extra year gives you the chance to drill more deeply into your specialist area and add papers that will complement your main focus.
If you enjoy tinkering with technology, designing new things and solving complex problems the Bachelor of Computing and Mathematical Sciences (Honours) gives you the chance to explore many fields which are in high-demand.
Mathematics
Mathematics is a subject of vital importance that underpins many activities of our modern world. Employers recognise University of Waikato Mathematics graduates for their analytical and problem solving skills as well as their high level of numeracy, which are critical skills for a broad range of jobs.
If you are a graduate with a Mathematics degree, or even with a strong Mathematical component to your degree, you will be a valuable person in today's workforce, with a qualification that appeals to a wide range of employers including banks, insurance companies, schools and government departments.
There is strong employer demand for Mathematicians, due to a shortage of Mathematics graduates and in particular a critical shortage of Mathematics teachers.
48 month
Duration
$ 34745
Tuition
Engineering & Technology
Master of Engineering Practice in Materials and Processing
Efficiently converting the world’s raw materials and commodity goods into products is important to the global economy. To do this, we need to understand the properties of materials as diverse as food, wood, metals, plastics and fuel.
By studying Materials and Processing at the University of Waikato, you will learn how to add value to raw materials used to manufacture a number of useful products, while minimising waste. These products can be as varied as dietary formulae, foods, ceramics that can withstand high temperatures, new metal alloys, pharmaceuticals, laminated boards, functional proteins, and composites.
Materials and processing skills are used in industrial and other activities where materials are undergoing chemical, biochemical or physical changes.
18 month
Duration
$ 40567
Tuition
Arts & Humanities
Master of Arts in English
Literature encompasses the total human experience and comes forth in stories, songs, laments and praise. It draws out the nuances of human nature and imagination and compliments the other arts.
English at Waikato stays relevant by constantly evolving and adapting to newer art forms including film, graphic novel and creative non-fiction.
You'll be immersed in fiction, plays and poetry and explore their potential to shape our world. You'll also have the choice to specialise in creative writing and learn from award-winning writers as well as have the opportunity to publish in Mayhem, our online literary journal. Your writing will gain clarity and subtlety as you develop your unique voice.
12 month
Duration
$ 34190
Tuition
Engineering & Technology
Master of Science Research in Electronics
Electronics covers a wide range of exciting modern developments ranging from microscopic electronic circuits and machines, mobile and computer communications, advances in medical diagnosis and treatment, to developments in the latest audio and video technologies.
Studying electronics at the University of Waikato will give you valuable skills in electronic engineering and design. You will have the option to specialise in some of the most progressive areas in electronics today such as optoelectronics or mechatronics.
Optoelectronics deals with the conversion of electrical signals to light or vice-versa. Solar cells, fibre optics and lasers are integral components of everyday devices such as supermarket barcode scanners and long distance communication systems.
Mechatronics combines aspects of electronic software and mechanical engineering to produce devices such as printers, cars, aircraft, photocopiers and even washing machines. These are fast growing areas in which you can develop a productive and satisfying career.
12 month
Duration
$ 38915
Tuition
Arts & Humanities
Master of Science in Psychology
Psychology is about understanding the behaviour and cognitive processes of people and animals in their physical, social and organisational environment. As a behavioural science, it examines the way behaviour is learned and can be changed. As a social science, it focuses on individuals within the context of families, organisations and other groups, communities, cultures and societies. As a biological science, it studies the senses (hearing, vision, touch) and how the brain and physiological systems relate to behaviour. As a cognitive science it studies perception, attention, memory, thinking and language understanding. The study of development, personality, learning and motivation are also part of Psychology.
As a social science, Psychology focuses on individuals within the context of families, organisations and other groups, communities, cultures and societies. As a biological science, Psychology studies the senses (hearing, vision, touch) and how the brain and physiological systems relate to behaviour. As a cognitive science, Psychology studies perception, attention, memory, thinking and language understanding. The study of development, personality, learning and motivation are also part of Psychology at Waikato, as is animal behaviour and welfare.
12 month
Duration
$ 38915
Tuition
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