at The University of Waikato - Hamilton Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Post Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
The University of Waikato - Hamilton Campus
Location
$35235
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Post Graduate
Program Level
12
Duration
Arts & Humanities
Diploma in Theatre Studies
A major in Theatre Studies at Waikato can be a rich and challenging pathway within an Arts degree. It has a wide range of vocational applications within the Performing Arts. This suite of papers leads the student through processes of performance-making.
Waikato's Theatre Studies program takes a practice-led approach to teaching and learning different aspects of theatre. We encouraging students to explore and develop their performance practice, while thinking through what theatre does and can do in the world.
The papers in the program provide opportunities for the practical study of performance, although all are underpinned by relevant critical theory. The program focuses on Theatre as an evolving, living, breathing practice, and places emphasis on the processes of performance, as well as public performances.
Practical tutorials, seminars, and rehearsals take place in the theatre laboratory space, and the Playhouse Theatre within the University's purpose-built Gallagher Academy of Performing Arts, which is also the venue for many of the public performances.
Careers for Theatre Studies graduates include employment within the creative community, such as community and professional theatres, local arts councils, schools, film production companies, and arts agencies such as Creative New Zealand and New Zealand On Air.
12 month
Duration
$ 25915
Tuition
Journalism & Media
Bachelor of Communication in Media Production
This highly practical subject is for students who wish to develop the hands-on technical skills required to work in professional media production studios, such as film, documentary and television, web series, podcasting, game design, sound design, soundscape, music, web media, and more.
Papers cover all stages of the media production process; from pre- to post-production.
Students will be equipped with the know-how to design and implement image-text-motion, sound/music and audio-visual methods of communication.
For example, you can learn how to use Adobe software (InDesign, Illustrator, Photoshop) to design and produce page layouts, illustrations, and edit images for print and web applications.
Or you might prefer to study film production and gain the practical skills to shoot and edit short films, using a camera, sound gear, lighting techniques and digital editing (After Effects).
Students can also learn about the principles of good design, or develop the skills to create original music using digital audio technology.
More advanced papers focus on areas such as interactive media design, podcasting, film production, design thinking, visual communication, and creative music technology.
36 month
Duration
$ 32725
Tuition
Business & Management
Master of Philosophy in Accounting
Studying accounting is your pathway to working with clients to help them make their businesses more profitable and successful, and reduce their exposure to financial risk. With accounting you'll gain the skills you need to become a trusted business adviser and make strategic financial decisions for organisations.
Accountants can earn attractive salaries and are in demand both in New Zealand and overseas. They often work in high-level management positions where skills in financial control, decision making, legal compliance and leadership are essential.
If you enjoy working with numbers and people, and want to help businesses grow, then accounting may be a good fit for you.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
12 month
Duration
$ 35235
Tuition
Arts & Humanities
Bachelor of Social Sciences in Philosophy
Philosophy is for thinkers and doers. It's about solving real-life problems, and applying intellectual rigour to how we understand and interact with others, society and the world. Studying Philosophy at Waikato will teach you how to learn, think and write clearly, argue vigorously, and question deeply held assumptions and beliefs.
The study of Philosophy involves tackling ethical and science-related issues, logic problems and debates about the nature of reality. It asks fundamental questions about what it means to be human, at this time and in this place. Questions such as: what is truth; what is reality; what is the mind; and what is good?
Employers understand the value of graduates who can think, and decide, for themselves. Waikato Philosophy graduates have the practical and analytical skills needed for careers within the public and private, health, business, environmental, publishing, information technology and education sectors, among others.
36 month
Duration
$ 28025
Tuition
Agriculture, Forestry & Animal Sciences
Bachelor of Management Studies (Honours) in Agribusiness
Gain the strategic insights and leadership qualities to help companies achieve global success with New Zealand’s first truly international business degree.
In a small country like New Zealand, successful agribusiness relies on understanding how to manage complex value chains within competitive global markets. Studying Agribusiness at Waikato University puts you in the heartland of New Zealand's leading agriculture-based export industries, learning from experts.
48 month
Duration
$ 32725
Tuition
Business & Management
Master of Management Studies in Supply Chain Management
Supply Chain Management gives you the skills to make companies more efficient, competitive and responsive to customers' needs. Learn how to take raw goods and turn them into products that reach customers.
Supply Chain Management is essential if you plan to be a logistics manager, operations manager or e-commerce manager. You'll learn how to create a smooth supply chain and handle the entire distribution process, from the factory production line to the customer.
Find out what goes into meeting customer needs throughout production, distribution and the delivery of products. You'll understand the design and operation of international supply chains, transportation and logistics networks, and how to build partnerships to work towards a common goal.
This subject will give you the business and communication skills needed to manage complex information systems and organisational relationships.
12 month
Duration
$ 34085
Tuition
Public Safety and Legal Studies
Graduate Diploma in Law
Everyone needs to know the law, not just lawyers. The Rule of Law is the cornerstone of the civilised society. It defines rights and obligations and provides structure to institutions of government and commerce. As an individual it governs all aspects of our lives, shapes our behaviour and provides the building blocks for our community. Law underpins many professions - business people, financial consultants, police officers, forensic scientists, parole officers, policy advisors and many other professions all need an understanding of the law.
By choosing to study law at Waikato you have the choice of an LLB degree or majoring in Law as part of a Bachelor of Arts. Gain the skills and knowledge that meet the high demands of a wide range of careers, both inside and outside the legal profession.
12 month
Duration
$ 25915
Tuition
Business & Management
Master of Management Studies in Strategic Management
Strategic Management enables you to discern a company's potential, find new market opportunities, and develop a clear plan to achieve growth and success.
Strategy is at the top level of management. It considers the 'total enterprise' to ensure all of an organisation's resources are being managed effectively as a cohesive unit.
In this subject, you'll learn how to think critically about a company's situation and devise strategies to improve future performance. You'll develop an eye for emerging threats and opportunities, such as new competitors or changing consumer trends, and keeping pace with legislative or market changes.
You'll also analyse practical case studies about real-world companies to help you to develop your analytical, decision-making and problem-solving skills, which are in high demand with employers.
12 month
Duration
$ 34085
Tuition
Engineering & Technology
Bachelor of Science Technology in Materials Science
Explore the world of metals, polymers, ceramics, composites and semiconductors. From levitating trains to electronic paper, there are some exciting developments underway in the world of Materials Science that you could be a part of!
Materials Science focuses on understanding the intrinsic structure of a material and the control of its structure through processing. It studies the relationship of the engineering properties of the three main classes of materials (metals, polymers and ceramics) as well as composites and semiconductors.
Materials Scientists are in high demand internationally – particularly within the thriving polymer/plastics, metals, ceramics and composites industries. Your detailed understanding of material properties will help you to make important decisions on how to develop new materials and which materials should be used for specific products or applications.
36 month
Duration
$ 36480
Tuition
Engineering & Technology
Master of Engineering Practice in Mechanical Engineering
Mechanical engineering uses mechanics and energy principles to design, research, develop and manufacture tools, engines, motors and other devices.
Mechanical engineering uses mechanics and energy principles to design, research, develop and manufacture tools, engines, motors and other devices. At the University of Waikato we align what you learn with what industry requires.
Our Mechanical Engineering program is strongly based on project-based learning. It combines mechanical engineering, science and mathematics papers to give you a good understanding of engineering theory and practice.
You will study topics such as mechanics, kinematics, thermodynamics, materials science, structural analysis and electricity. In your second and third years you can choose papers to focus on either a Mechatronics Stream or a Manufacturing and Energy Stream.
An important part of the Mechanical Engineering program at the University of Waikato has supported work placements in relevant industries. This gives you the opportunity for paid work experience while further exploring the field of Mechanical Engineering you could choose for your career.
18 month
Duration
$ 40567
Tuition
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