at The University of Waikato - Hamilton Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Under Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
The University of Waikato - Hamilton Campus
Location
$34085
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Under Graduate
Program Level
12
Duration
Engineering & Technology
Graduate Diploma in Materials Science
Explore the world of metals, polymers, ceramics, composites and semiconductors. From levitating trains to electronic paper, there are some exciting developments underway in the world of Materials Science that you could be a part of!
Materials Science focuses on understanding the intrinsic structure of a material and the control of its structure through processing. It studies the relationship of the engineering properties of the three main classes of materials (metals, polymers and ceramics) as well as composites and semiconductors.
Materials Scientists are in high demand internationally – particularly within the thriving polymer/plastics, metals, ceramics and composites industries. Your detailed understanding of material properties will help you to make important decisions on how to develop new materials and which materials should be used for specific products or applications.
The wider Waikato region contains the highest density of materials-based companies in New Zealand, so as a University of Waikato Materials Science graduate you could also have a number of local employment opportunities available to you. You'll also gain the skills and knowledge to contribute to creating an engineering-based knowledge economy in New Zealand.
12 month
Duration
$ 25915
Tuition
Arts & Humanities
Master of Arts in Music
Study Music with leading performers, composers and musicologists; and perform in the acclaimed Dr John Gallagher Concert Chamber, part of the University of Waikato's purpose-built performing arts academy.
If music is your passion, then Waikato has a program of study to suit. We teach Western Classical Music – from Baroque to contemporary, through performance, composition and musical scholarship. If you're inclined to the modern, we offer papers in sonic art and new technologies.
Our staff are highly qualified professionals, active nationally and internationally as composers, performers and musicologists. Music is their passion too, and our common aim is to help you develop the technique and understanding you'll need to reach your full musical potential.
12 month
Duration
$ 38915
Tuition
Engineering & Technology
Diploma in Electronics
Electronics covers a wide range of exciting modern developments ranging from microscopic electronic circuits and machines, mobile and computer communications, advances in medical diagnosis and treatment, to developments in the latest audio and video technologies. Studying electronics at the University of Waikato will give you valuable skills in electronic engineering and design. You will have the option to specialise in some of the most progressive areas in electronics today such as optoelectronics or mechatronics. Optoelectronics deals with the conversion of electrical signals to light or vice-versa. Solar cells, fibre optics and lasers are integral components of everyday devices such as supermarket barcode scanners and long distance communication systems. Mechatronics combines aspects of electronic software and mechanical engineering to produce devices such as printers, cars, aircraft, photocopiers and even washing machines. These are fast growing areas in which you can develop a productive and satisfying career.
12 month
Duration
$ 25915
Tuition
Engineering & Technology
Master of Engineering in Environmental Engineering
Environmental engineers work to protect water, air, soil and built environments. They evaluate and assess options, design equipment and systems, and develop regulations and controls, seek to solve issues of water quality, water supply, waste reduction and disposal, soil and air quality management, and noise.
As the world’s demand for materials, food and energy grows, so does the need for environmental engineers. Environmental Engineering graduates with strong technical and communication skills are in demand, in New Zealand and around the world.
During your degree you will learn how to identify, monitor and solve important problems associated with the environment, resource allocation and use, and sustainability. Our program is multi-disciplinary, combining the fundamentals of engineering, science, mathematics, and computing, with the study of water resources and quality, earth and ocean environments, environmental planning, modelling and sustainability, process energy and management.
An important part of the Environmental Engineering program at the University of Waikato is supported work placements into relevant industries. This gives you the opportunity for paid work experience while exploring first-hand the field of Environmental Engineering you could choose for your career.
12 month
Duration
$ 42310
Tuition
Engineering & Technology
Bachelor of Engineering (Honours) in Software Engineering
Software is everywhere: from spacecraft to smart watches. Software Engineers design, develop, maintain and oversee complex software-intensive projects while assuring their quality. These highly interconnected systems must meet multiple requirements, including correctness, usability, performance, safety and security. They leverage technologies, such as cloud, web, database, networks, mobile, IoT and embedded systems.
You'll work with a range of software systems, from operating systems and networks to real-time and embedded systems. You'll learn about distributed and parallel systems. You'll also develop knowledge and skills relating to engineering, scientific and business application software.
There's a strong connection between critical, complex systems and the people who use them or are affected by them. At Waikato, the relationship between systems and human interaction is emphasised.
You'll be able to develop your professional skills by doing 800 hours of real-world work experience. This work is supported by the Cooperative Education Unit. You'll be able to work on major research design projects which have a commercial focus and have an opportunity to showcase your work to industry at the annual Oji Fibre Solutions Engineering Design Show.
48 month
Duration
$ 41760
Tuition
Public Safety and Legal Studies
Master of Philosophy in Law
The Master of Philosophy is a one-year research-based degree in which candidates undertake a programme of supervised research which critically investigates a topic of substance and significance.
Everyone needs to know the law, not just lawyers. The Rule of Law is the cornerstone of the civilised society. It defines rights and obligations and provides structure to institutions of government and commerce. As an individual it governs all aspects of our lives, shapes our behaviour and provides the building blocks for our community. Law underpins many professions - business people, financial consultants, police officers, forensic scientists, parole officers, policy advisors and many other professions all need an understanding of the law.
By choosing to study law at Waikato you have the choice of an LLB degree or majoring in Law as part of a Bachelor of Arts. Gain the skills and knowledge that meet the high demands of a wide range of careers, both inside and outside the legal profession.
12 month
Duration
$ 38930
Tuition
Environmental Studies & Earth Sciences
Master of Science in Earth Science
The demand for experts in Earth Sciences continues to grow as we look to better manage our soil, water, minerals, energy and coastal and marine resources, as well as understand natural hazards such as floods, earthquakes, tsunami, landslides and volcanic eruptions.
The Earth Sciences major at Waikato consists of four main sub-disciplines: geology, soil science, hydrology and coastal processes. The first two years concentrate on fundamental knowledge and skills across all subdisciplines. In your final year, you’ll have the option to specialise in a specific area.
Build a successful career
As a graduate you will gain the knowledge and skills to pursue a wide range of careers. Earth Sciences graduates are spread across New Zealand and around the world, working in careers ranging from Earth resources' exploration to environmental management and planning, and from scientific research to teaching.
12 month
Duration
$ 38915
Tuition
Arts & Humanities
Bachelor of Social Sciences in Maori and Indigenous Studies
As Indigenous world views become increasingly important to society, a rapidly emerging area of study is Indigenous Studies. The Maori creative and performing arts papers diversify your existing program and provide unique insights into Maori tikanga.
Learning about Maori culture, language and knowledge is not just for Maori; it is crucial for all New Zealanders and international visitors to comprehend how Aotearoa/New Zealand’s unique Indigenous culture defines New Zealand’s identity - it is a cultural, social, economic and political force.
Also, learn how Maori Studies is located in the broader and global context of Indigenous Studies; a discipline that has flourished in the last decade as Indigenous scholars have confronted some of the major issues facing the world, such as efforts to stop the Dakota Access Pipeline.
36 month
Duration
$ 28025
Tuition
Arts & Humanities
Diploma in Theatre Studies
A major in Theatre Studies at Waikato can be a rich and challenging pathway within an Arts degree. It has a wide range of vocational applications within the Performing Arts. This suite of papers leads the student through processes of performance-making.
Waikato's Theatre Studies program takes a practice-led approach to teaching and learning different aspects of theatre. We encouraging students to explore and develop their performance practice, while thinking through what theatre does and can do in the world.
The papers in the program provide opportunities for the practical study of performance, although all are underpinned by relevant critical theory. The program focuses on Theatre as an evolving, living, breathing practice, and places emphasis on the processes of performance, as well as public performances.
Practical tutorials, seminars, and rehearsals take place in the theatre laboratory space, and the Playhouse Theatre within the University's purpose-built Gallagher Academy of Performing Arts, which is also the venue for many of the public performances.
Careers for Theatre Studies graduates include employment within the creative community, such as community and professional theatres, local arts councils, schools, film production companies, and arts agencies such as Creative New Zealand and New Zealand On Air.
12 month
Duration
$ 25915
Tuition
Arts & Humanities
Bachelor of Arts in Political Science
The Political Science program will ask you why some crises lead to armed conflict while others resolve peacefully - why democracy thrives in some countries while it dies in others. We challenge you to learn lessons from international politics and to consider political solutions to international crises. We push you to consider tough questions like those involving equality and freedom - must one be sacrificed for the other to flourish?
Political Science is a highly flexible program and will give you job opportunities from local to national government, media, education, industry, business, labour organisations and social services. We also offer minors in Public Policy and in International Relations and Security Studies which further allows you to investigate relevant contemporary issues.
Political Science at Waikato not only gives you a well-rounded perspective on political issues but also provides a versatile base of knowledge and skills to enter many fields.
36 month
Duration
$ 28025
Tuition
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