Bachelor of Business in Marketing

at The University of Waikato - Tauranga Campus New Zealand

The demand for experts in Earth Sciences continues to grow as we look to better manage our soil, water, minerals, energy and coastal and marine resources, as well as understand natural hazards  such as floods, earthquakes, tsunami, landslides and volcanic eruptions.

The Earth Sciences major at Waikato consists of four main sub-disciplines: geology, soil science, hydrology and coastal processes. The first two years concentrate on fundamental knowledge and skills across all subdisciplines. In your final year, you’ll have the option to specialise in a specific area.

Build a successful career

As a graduate you will gain the knowledge and skills to pursue a wide range of careers. Earth Sciences graduates are spread across New Zealand and around the world, working in careers ranging from Earth resources' exploration to environmental management and planning, and from scientific research to teaching.

The Sport Development and Coaching major is based on an innovative combination of pedagogical and sociological studies of sport and active recreation.

Students in this major will have the opportunity to develop skills and understandings that will support them to enhance sport, recreation, and physical activities for diverse groups and individuals in the community. The transferable knowledge and skills developed through this major will ensure graduates have the capability to lead across any sector that involves people moving.

Students will benefit from the industry partnerships that we have, both locally and nationally, with organisations such as: Sport New Zealand, The International Olympic Committee, Sport Waikato, the Avantidrome, the Waikato Institute of Sport and Leisure Studies, Brian Perry Charitable Trust, The Lowie Foundation, and sports clubs/franchises in the greater Waikato and Bay of Plenty region. A Sport Development and Coaching major prepares you for a range of possible careers which involve policy leadership, sport governance, teaching, coaching, leading, organising, facilitating or managing sport and active recreation.

Computer Science is rapidly changing the world we live in. Studying Computer Science at the University of Waikato, you'll learn about software systems and how people and computers interact. You’ll also learn how to create new software, and ensure it's easy for people to use.

Ongoing progress in computer technology means that there is a steady need for more qualified computer professionals. The University of Waikato is recognised among the world’s best in computer science, and offers the largest range of advanced computer science courses in New Zealand.

A major in Computer Science is flexible, allowing you to focus on a particular area, or to complete a more generalist major. The papers available are carefully designed to ensure you have a good mastery of a particular area of Computer Science and will equip you with the skills you need to succeed in your chosen career.

Waikato is well-recognised internationally for our computer science research, and have especially enjoyed success with open source software development.

Students have the opportunity to work alongside internationally-respected academics on a wide range of exciting and innovative research projects in areas such as:

• Broadband communication
• Data compression
• Digital libraries
• Formal methods
• Human-computer interaction
• Machine learning
• Software engineering
• Cyber security.

Chemistry is fundamental to our understanding of all branches of science and for a wide range of industries.  A degree in Chemistry from the University of Waikato means you'll gain an excellent grasp of Chemistry theory, supported by a strong emphasis on practical expertise.

Employers recognise Waikato Chemistry graduates for their analytical and problem solving skills as well as for their high-level of practical abilities – including hands-on bench and modern instrumentation skills.

A Chemistry qualification from Waikato appeals to a wide range of employers including analytical, forensic, industrial, environmental and medical laboratories. There is a shortage of Chemistry graduates in New Zealand and overseas and a critical shortage of qualified Chemistry teachers.

Better building materials and textiles, improved medical aids, new alloys, more productive agriculture, better environmental control and remediation – all rely on the chemical expertise you'll gain from studying at Waikato.

The structure of our chemistry major includes a range of highly theoretical, highly applied, quantitative and qualitative aspects. It will develop your analytical and problem-solving skills, which can be applied to many other disciplines.

The Sport Development and Coaching major is based on an innovative combination of pedagogical and sociological studies of sport and active recreation.

Students in this major will have the opportunity to develop skills and understandings that will support them to enhance sport, recreation, and physical activities for diverse groups and individuals in the community. The transferable knowledge and skills developed through this major will ensure graduates have the capability to lead across any sector that involves people moving.

Students will benefit from the industry partnerships that we have, both locally and nationally, with organisations such as: Sport New Zealand, The International Olympic Committee, Sport Waikato, the Avantidrome, the Waikato Institute of Sport and Leisure Studies, Brian Perry Charitable Trust, The Lowie Foundation, and sports clubs/franchises in the greater Waikato and Bay of Plenty region. A Sport Development and Coaching major prepares you for a range of possible careers which involve policy leadership, sport governance, teaching, coaching, leading, organising, facilitating or managing sport and active recreation.

The Human Development program explores the development of individuals, families, groups and communities throughout the human lifespan. It is important for those wishing to go into professions such as youth work, eldercare, social work, counselling and teaching. An understanding of human development is relevant to many other careers that involve working with or for people.

Papers  develop skills relevant to career objectives such as human relations, human services, program planning, community liaison, counselling, policy and evaluation, administration of programs concerned with the family or other groups and research.

Graduates gain a solid foundation in theory and research to understand and explain the development of people from the early years through to old age, have the ability to examine how different contexts influence people's lives, learning and behaviour, and are able to apply this knowledge to specific life situation

The pressure on our environment is increasing as the human population grows. Environmental Sciences provide a basis for understanding environmental problems, and finding solutions to them.

The growing human population is expected to exceed 9 billion within the next 40 years.  The need to provide for increasing human demands, while protecting and sustainably managing the environment, is one of our greatest global challenges. Environmental Science is at the core of this challenge.

A major in Environmental Sciences at Waikato encompasses ecology, earth sciences, and environmental chemistry as well as many other disciplines. It is about understanding and managing human impacts on our land, biodiversity, freshwater, oceans, atmosphere and climate while providing the food, water, energy, and mineral resource needs that are critical to our survival.

Mathematics is a subject of vital importance that underpins many activities of our modern world. Employers recognise University of Waikato Mathematics graduates for their analytical and problem solving skills as well as their high level of numeracy, which are critical skills for a broad range of jobs.

If you are a graduate with a Mathematics degree, or even with a strong Mathematical component to your degree, you will be a valuable person in today's workforce, with a qualification that appeals to a wide range of employers including banks, insurance companies, schools and government departments.

There is strong employer demand for Mathematicians, due to a shortage of Mathematics graduates and in particular a critical shortage of Mathematics teachers.

The pressure on our environment is increasing as the human population grows. Environmental Sciences provide a basis for understanding environmental problems, and finding solutions to them.

The growing human population is expected to exceed 9 billion within the next 40 years.  The need to provide for increasing human demands, while protecting and sustainably managing the environment, is one of our greatest global challenges. Environmental Science is at the core of this challenge.

A major in Environmental Sciences at Waikato encompasses ecology, earth sciences, and environmental chemistry as well as many other disciplines. It is about understanding and managing human impacts on our land, biodiversity, freshwater, oceans, atmosphere and climate while providing the food, water, energy, and mineral resource needs that are critical to our survival.

At Waikato we take a strong interdisciplinary approach so you will gain skills in applying the biological, chemical and earth sciences to understand and manage the impacts of human activities on the environment.

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.

You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.