at The University of Waikato - Tauranga Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Under Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
The University of Waikato - Tauranga Campus
Location
$25915
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Under Graduate
Program Level
12
Duration
Education & Training
Master of Education in Adult Learning
The Adult Learning programs equip graduates with the knowledge to work alongside adults in New Zealand tertiary institutions (adult and community education agencies, polytechnics, private training establishments, wananga and universities.
Adult Learning was previously known as Adult Education and Training.
A qualification based around adult learning is designed for those interested in fostering learning among adults. Students develop skills, knowledge and understanding of learning and teaching structures, processes and practices in this area.
12 month
Duration
$ 34190
Tuition
Arts & Humanities
Graduate Diploma in Human Development
The Human Development program explores the development of individuals, families, groups and communities throughout the human lifespan. It is important for those wishing to go into professions such as youth work, eldercare, social work, counselling and teaching. An understanding of human development is relevant to many other careers that involve working with or for people.
Papers develop skills relevant to career objectives such as human relations, human services, program planning, community liaison, counselling, policy and evaluation, administration of programs concerned with the family or other groups and research.
Graduates gain a solid foundation in theory and research to understand and explain the development of people from the early years through to old age, have the ability to examine how different contexts influence people's lives, learning and behaviour, and are able to apply this knowledge to specific life situation
12 month
Duration
$ 25915
Tuition
Arts & Humanities
Master of Applied Psychology in Community Psychology
Community psychology as an applied social science encourages inter-disciplinary approaches to learning, including sociology, community development, education and the policy sciences. Community psychologists contribute their expertise in a number of health and social services to encourage healthy people and communities. They develop, support and evaluate interventions that enhance health outcomes for individuals, wh?nau and communities.
During your Master of Applied Psychology studies, you'll be given opportunities to gain relevant hands-on experience. This will be through getting involved in work placements and projects, where you'll be connected with a range of organisations and community groups.
The type of workplaces you'll be placed in depends on the specialist area you've chosen. You could have a placement in an educational environment such as a school, university or special education venue. You may do a project at a research institution or in a private practice. Perhaps you'll work with business and industry, or in the health sector. You may have a placement in a governmental agency, or if it fits in with your specialist area, a zoo.
12 month
Duration
$ 38915
Tuition
Natural Sciences & Mathematics
Master of Science in Chemistry
Chemistry is fundamental to our understanding of all branches of science and for a wide range of industries. A degree in Chemistry from the University of Waikato means you'll gain an excellent grasp of Chemistry theory, supported by a strong emphasis on practical expertise.
Employers recognise Waikato Chemistry graduates for their analytical and problem solving skills as well as for their high-level of practical abilities – including hands-on bench and modern instrumentation skills.
A Chemistry qualification from Waikato appeals to a wide range of employers including analytical, forensic, industrial, environmental and medical laboratories. There is a shortage of Chemistry graduates in New Zealand and overseas and a critical shortage of qualified Chemistry teachers.
Better building materials and textiles, improved medical aids, new alloys, more productive agriculture, better environmental control and remediation – all rely on the chemical expertise you'll gain from studying at Waikato.
The structure of our chemistry major includes a range of highly theoretical, highly applied, quantitative and qualitative aspects. It will develop your analytical and problem-solving skills, which can be applied to many other disciplines.
12 month
Duration
$ 38915
Tuition
Public Safety and Legal Studies
Graduate Diploma in Law
Everyone needs to know the law, not just lawyers. The Rule of Law is the cornerstone of the civilised society. It defines rights and obligations and provides structure to institutions of government and commerce. As an individual it governs all aspects of our lives, shapes our behaviour and provides the building blocks for our community. Law underpins many professions - business people, financial consultants, police officers, forensic scientists, parole officers, policy advisors and many other professions all need an understanding of the law.
By choosing to study law at Waikato you have the choice of an LLB degree or majoring in Law as part of a Bachelor of Arts. Gain the skills and knowledge that meet the high demands of a wide range of careers, both inside and outside the legal profession.
12 month
Duration
$ 25915
Tuition
Natural Sciences & Mathematics
Master of Science Technology in Chemistry
Chemistry is fundamental to our understanding of all branches of science and for a wide range of industries. A degree in Chemistry from the University of Waikato means you'll gain an excellent grasp of Chemistry theory, supported by a strong emphasis on practical expertise.
Employers recognise Waikato Chemistry graduates for their analytical and problem solving skills as well as for their high-level of practical abilities – including hands-on bench and modern instrumentation skills.
A Chemistry qualification from Waikato appeals to a wide range of employers including analytical, forensic, industrial, environmental and medical laboratories. There is a shortage of Chemistry graduates in New Zealand and overseas and a critical shortage of qualified Chemistry teachers.
Better building materials and textiles, improved medical aids, new alloys, more productive agriculture, better environmental control and remediation – all rely on the chemical expertise you'll gain from studying at Waikato.
The structure of our chemistry major includes a range of highly theoretical, highly applied, quantitative and qualitative aspects. It will develop your analytical and problem-solving skills, which can be applied to many other disciplines.
12 month
Duration
$ 38915
Tuition
Hospitality, Tourism, Wellness Leisure & Sports
Bachelor of Health, Sport & Human Performance in Human Performance Science
The Human Performance Science major represents a distinctive approach to sport and exercise science. It is based on four pillars; strength and conditioning, exercise physiology, biomechanics and injury prevention, and psychology. The science of human performance extends beyond high performance sport and includes links to the general population, movement-related professions, exercise, nutrition and physical health.
This major provides an opportunity to develop an interdisciplinary understanding of sport and exercise science, with the scope to follow one of the pillars at a higher level.
In the Human Performance Science major you will also benefit from the established relationships the University has with professional sport franchises, such as Magic Netball and Chiefs Rugby. Extending beyond high performance sport, this major includes links to the general population, movement-related professions, exercise, nutrition and physical health, providing career opportunities across the breadth of sport, physical activity and physical health professions.
36 month
Duration
$ 28025
Tuition
Business & Management
Master of Philosophy in Accounting
Studying accounting is your pathway to working with clients to help them make their businesses more profitable and successful, and reduce their exposure to financial risk. With accounting you'll gain the skills you need to become a trusted business adviser and make strategic financial decisions for organisations.
Accountants can earn attractive salaries and are in demand both in New Zealand and overseas. They often work in high-level management positions where skills in financial control, decision making, legal compliance and leadership are essential.
If you enjoy working with numbers and people, and want to help businesses grow, then accounting may be a good fit for you.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
12 month
Duration
$ 35235
Tuition
Education & Training
Bachelor of Teaching in Early Childhood
Prepare yourself for a career working in a variety of childhood settings with children from birth up to six years old. Gain theoretical and practical experience as you learn about all the aspects of Te Whariki – the Early Childhood curriculum.
It's an integrated program with seven major themes: bicultural development; cultural diversity; equity and social justice; inclusion; parents and whanau; transition to school; and infants and toddlers.
Teaching at the University of Waikato is a qualification that sets you up to become a skilled and reflective teacher. We produce qualified teachers who are in high demand both in New Zealand and around the world.
36 month
Duration
$ 28000
Tuition
Engineering & Technology
Bachelor of Engineering (Honours) in Mechatronics Engineering
The Mechatronics programme from the University of Waikato School of Engineering has a strong focus on integrating agriculture and infrastructure with software-hardware interfacing technology.
The rapid spread of automated systems into most aspects of life has dominated technological innovations in the 21st century. Mechatronics engineers are trained to be masters of intelligent machines and work across many industries, making the latest “Smart Systems” work for us.
48 month
Duration
$ 41760
Tuition
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