Master of Philosophy in Marketing

at The University of Waikato - Tauranga Campus New Zealand

Learn about Population Studies through the National Institute for Demographic and Economic Analysis at Waikato and gain a solid, research-led understanding of the population issues facing developed and developing countries, with a particular emphasis on the South Pacific.

Population problems are among the most serious challenges we face for the 21st Century. Population issues have implications for the environment, employment, families, health, urbanisation, migration, security in old age and refugee movements. It is vital that research develops integrated approaches to these issues, and policy makers and planners pay serious attention to population trends, their causes and effects.

Chemistry is fundamental to our understanding of all branches of science and for a wide range of industries.  A degree in Chemistry from the University of Waikato means you'll gain an excellent grasp of Chemistry theory, supported by a strong emphasis on practical expertise.

Employers recognise Waikato Chemistry graduates for their analytical and problem solving skills as well as for their high-level of practical abilities – including hands-on bench and modern instrumentation skills.

A Chemistry qualification from Waikato appeals to a wide range of employers including analytical, forensic, industrial, environmental and medical laboratories. There is a shortage of Chemistry graduates in New Zealand and overseas and a critical shortage of qualified Chemistry teachers.

Better building materials and textiles, improved medical aids, new alloys, more productive agriculture, better environmental control and remediation – all rely on the chemical expertise you'll gain from studying at Waikato.

The structure of our chemistry major includes a range of highly theoretical, highly applied, quantitative and qualitative aspects. It will develop your analytical and problem-solving skills, which can be applied to many other disciplines.

The demand for experts in Earth Sciences continues to grow as we look to better manage our soil, water, minerals, energy and coastal and marine resources, as well as understand natural hazards  such as floods, earthquakes, tsunami, landslides and volcanic eruptions.

The Earth Sciences major at Waikato consists of four main sub-disciplines: geology, soil science, hydrology and coastal processes. The first two years concentrate on fundamental knowledge and skills across all subdisciplines. In your final year, you’ll have the option to specialise in a specific area.

Build a successful career

As a graduate you will gain the knowledge and skills to pursue a wide range of careers. Earth Sciences graduates are spread across New Zealand and around the world, working in careers ranging from Earth resources' exploration to environmental management and planning, and from scientific research to teaching.

The Master of Philosophy is a one-year research-based degree in which candidates undertake a program of supervised research which critically investigates a topic of substance and significance.

Everyone needs to know the law, not just lawyers. The Rule of Law is the cornerstone of the civilised society. It defines rights and obligations and provides structure to institutions of government and commerce. As an individual it governs all aspects of our lives, shapes our behaviour and provides the building blocks for our community. Law underpins many professions - business people, financial consultants, police officers, forensic scientists, parole officers, policy advisors and many other professions all need an understanding of the law.

By choosing to study law at Waikato you have the choice of an LLB degree or majoring in Law as part of a Bachelor of Arts. Gain the skills and knowledge that meet the high demands of a wide range of careers, both inside and outside the legal profession.

The Adult Learning programs equip graduates with the knowledge to work alongside adults in New Zealand tertiary institutions (adult and community education agencies, polytechnics, private training establishments, wananga and universities.

Studying Social Policy involves examining the issues that affect people and society. It analyses the policies and practices of politicians, public servants, governments and non-governmental agencies, and how they impact on communities and wider society. It takes a broad and encompassing approach, because social policy impacts on all parts of everyday life – from health and education to families, transport and housing, plus the systems and institutions that support them.

Your Social Policy studies at Waikato will cover why and how societies respond to problems such as poverty and unemployment. You'll take part in popular and recurring social policy debates, and gain an in-depth understanding of why social problems arise. You'll investigate and evaluate different ways of responding to those problems.

At the end of your studies, you'll be equipped to seek employment opportunities within government agencies, non-government organisations, tertiary education institutions, voluntary and community agencies, and groups advocating for social equity and change.

Writing Studies at Waikato offers a writing-intensive learning experience that will enable you to grow as a writer no matter where your interest lies. It will give you the research skills needed to write convincingly about the past, or create a vivid sense of the contemporary world. It will develop the reading and analytical skills essential for effective writing.

You can structure your Writing Studies program to suit your interests and needs. There are papers offered in

• Creative writing
• Literary non-fiction, including food writing
• Business communication
• Professional speaking and speech writing
• Public relations writing
• The philosophy of language and communication
• Understanding the requirements of specific audiences and readers
• Science communication
• Writing for screen media
• Theories of reading
• Academic writing and research.

Writing Studies graduates seek employment opportunities working for newspapers and magazines, central and local government, schools, the media, theatres and publishing houses. Writing Studies also lends itself to a freelance career.

Finance is all about achieving the best return relative to risk, and helping organisations add value for their shareholders. Studying Finance at Waikato University will prepare you for highly paid positions in the financial and business sectors anywhere in the world.

Finance at Waikato is focused on money management, investments, banking and credit, the share, bond and commodity markets, and financial analysis and decision making. You'll learn about corporate finance, portfolio selection, capital markets, personal financial planning, and the governance of public and private organisations.

Practical assignments will prepare you for exactly what you'll encounter in your financial career. For example, students get to work on a funds simulation project using real data, and prepare a report on a publicly listed New Zealand or Australian company, while playing the role of a trainee investment analyst.

Finance is all about achieving the best return relative to risk, and helping organisations add value for their shareholders. Studying Finance at Waikato University will prepare you for highly paid positions in the financial and business sectors anywhere in the world.

Practical assignments will prepare you for exactly what you'll encounter in your financial career. For example, students get to work on a funds simulation project using real data, and prepare a report on a publicly listed New Zealand or Australian company, while playing the role of a trainee investment analyst.

You also have the opportunity to do a practical workplace internship or applied research project as part of your degree.

If you enjoy mathematics, accounting, economics, and using analytical tools to find the meaning behind numbers, than finance may be the right fit for you.

Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.

Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.

In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.

You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.