at The University of Waikato - Tauranga Campus New Zealand
Overview
Marketing is essential for attracting customers to purchase a company's products or services. It helps to create strong, unique brands that will stand out from their competitors in the crowded global marketplace.
Marketing is far more than just selling or advertising – ultimately, it is marketing that decides what products and services an organisation will offer, to which customers, at what price, using which channels.
In first year you'll take part in a Marketing Tradeshow where you'll put theory into practice. In this fun assignment, you'll work in a team to develop an innovative idea for a new product or service based around a theme, such as tourism, board games, chocolate or sports. Your team will conduct customer research and plan a full marketing mix strategy, including product / packaging design, promotion, price and place of distribution. You'll be encouraged to dress up in costumes on the night, with prizes awarded for best stand, best costumes, and best overall product.
You'll also have the opportunity to study specialist areas of marketing such as digital marketing, brand management, marketing research, consumer and buyer behaviour, services marketing, and business development and sales.
Application Processing Days
Post Graduate
Program Level
Full Time On Campus
Study Mode
12
Duration
The University of Waikato - Tauranga Campus
Location
$35235
Tuition Fee
$NA
Average Cost of Living
$0
Application Fee
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Full Time On Campus
Program Intensity
Post Graduate
Program Level
12
Duration
Social Sciences
Bachelor of Social Sciences in Sociology
You'll explore how people organise and form groups, form larger social structures, and how societies evolve over time. As a budding sociologist, you'll be challenged to assume little in the hopes of clearing the way for new conclusions.
You'll ask questions like how different groups view social reality and why certain views become accepted within groups over time. You'll dissect the interwoven nature and influence of parents, peers, elders, teachers and the media on society. We'll also challenge you to consider why some societies are war-torn while others remain peaceful – why some behaviour is acceptable while others are less desirable. You'll look for solutions and debate how societies change.
Sociology at Waikato takes a thematic approach and includes papers in criminology, the family, popular culture and theoretical perspectives. As part of a degree in Sociology papers in social policy, women and gender studies and labour studies can be included.
Teaching staff provide plenty of mentoring and direction along the way and allow students opportunities to throw out ideas in a relaxed and informal learning environment. Studying Sociology at Waikato will open your eyes to the inner workings of society and how people drive them.
36 month
Duration
$ 28025
Tuition
Business & Management
Master of Philosophy in Accounting
Studying accounting is your pathway to working with clients to help them make their businesses more profitable and successful, and reduce their exposure to financial risk. With accounting you'll gain the skills you need to become a trusted business adviser and make strategic financial decisions for organisations.
Accountants can earn attractive salaries and are in demand both in New Zealand and overseas. They often work in high-level management positions where skills in financial control, decision making, legal compliance and leadership are essential.
If you enjoy working with numbers and people, and want to help businesses grow, then accounting may be a good fit for you.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
In this subject, you'll learn how to prepare financial records to comply with professional reporting standards, and gain an understanding of commercial and taxation laws that apply to businesses.
A qualification in accounting can lead you into all kinds of industries, such as agribusiness, manufacturing or entertainment.
Become a professionally qualified accountant
Professionally qualified accountants are paid attractive salaries, and can work anywhere in the world.
12 month
Duration
$ 35235
Tuition
Public Safety and Legal Studies
Bachelor of Arts in Law
Everyone needs to know the law, not just lawyers. The Rule of Law is the cornerstone of the civilised society. It defines rights and obligations and provides structure to institutions of government and commerce. As an individual it governs all aspects of our lives, shapes our behaviour and provides the building blocks for our community. Law underpins many professions - business people, financial consultants, police officers, forensic scientists, parole officers, policy advisors and many other professions all need an understanding of the law.
Study towards a Bachelor of Laws
Choose to study an LLB and you will gain a practical set of skills designed to meet the demands of any legal career and the ability to go into to practice as a barrister or solicitor. You will gain a thorough knowledge of the law, its implications and how it applies in today’s context, you will gain well developed analytical and research skills, and be able to think critically with well-developed communication skills and a sense of social responsibility
36 month
Duration
$ 33710
Tuition
Computer Science & IT
Master of Science in Computer Science
Computer Science is rapidly changing the world we live in. Studying Computer Science at the University of Waikato, you'll learn about software systems and how people and computers interact. You’ll also learn how to create new software, and ensure it's easy for people to use.
A major in Computer Science is flexible, allowing you to focus on a particular area, or to complete a more generalist major. The papers available are carefully designed to ensure you have a good mastery of a particular area of Computer Science and will equip you with the skills you need to succeed in your chosen career.
Waikato is well-recognised internationally for our computer science research, and have especially enjoyed success with open source software development.
Students have the opportunity to work alongside internationally-respected academics on a wide range of exciting and innovative research projects in areas such as:
12 month
Duration
$ 38915
Tuition
Business & Management
Graduate Diploma in Strategic Management
Strategic Management enables you to discern a company's potential, find new market opportunities, and develop a clear plan to achieve growth and success.
Strategy is at the top level of management. It considers the 'total enterprise' to ensure all of an organisation's resources are being managed effectively as a cohesive unit.
In this subject, you'll learn how to think critically about a company's situation and devise strategies to improve future performance. You'll develop an eye for emerging threats and opportunities, such as new competitors or changing consumer trends, and keeping pace with legislative or market changes.
You'll also analyse practical case studies about real-world companies to help you to develop your analytical, decision-making and problem-solving skills, which are in high demand with employers.
12 month
Duration
$ 25915
Tuition
Computer Science & IT
Master of Science Technology in Computer Science
Computer Science is rapidly changing the world we live in. Studying Computer Science at the University of Waikato, you'll learn about software systems and how people and computers interact. You’ll also learn how to create new software, and ensure it's easy for people to use.
Ongoing progress in computer technology means that there is a steady need for more qualified computer professionals. The University of Waikato is recognised among the world’s best in computer science, and offers the largest range of advanced computer science courses in New Zealand.
A major in Computer Science is flexible, allowing you to focus on a particular area, or to complete a more generalist major. The papers available are carefully designed to ensure you have a good mastery of a particular area of Computer Science and will equip you with the skills you need to succeed in your chosen career.
Waikato is well-recognised internationally for our computer science research, and have especially enjoyed success with open source software development.
Students have the opportunity to work alongside internationally-respected academics on a wide range of exciting and innovative research projects in areas such as
12 month
Duration
$ 38915
Tuition
Environmental Studies & Earth Sciences
Master of Science Research in Ecology and Biodiversity
In studying Ecology and Biodiversity you’ll learn about the distribution, abundance, and biology of organisms and their role in New Zealand’s most important ecosystems.
You’ll gain knowledge of ecological and biological theory, and the practical skills for field identification, surveying, and experimentation with plants, animals and microbes across a broad range of ecosystems. You’ll gain understanding of the principles of biological classification and be able to name and classify common organisms found in New Zealand ecosystems.
Your skills will be gained through a combination of hands on laboratory experience, practical field courses, and teaching from leading ecologists and biologists.
12 month
Duration
$ 38915
Tuition
Arts & Humanities
Graduate Diploma in Maori and Indigenous Studies
As Indigenous world views become increasingly important to society, a rapidly emerging area of study is Indigenous Studies. The Maori creative and performing arts papers diversify your existing program and provide unique insights into Maori tikanga.
Learning about Maori culture, language and knowledge is not just for Maori; it is crucial for all New Zealanders and international visitors to comprehend how Aotearoa/New Zealand’s unique Indigenous culture defines New Zealand’s identity - it is a cultural, social, economic and political force.
Also, learn how Maori Studies is located in the broader and global context of Indigenous Studies; a discipline that has flourished in the last decade as Indigenous scholars have confronted some of the major issues facing the world, such as efforts to stop the Dakota Access Pipeline.
12 month
Duration
$ 25915
Tuition
Arts & Humanities
Graduate Diploma in Human Development
The Human Development program explores the development of individuals, families, groups and communities throughout the human lifespan. It is important for those wishing to go into professions such as youth work, eldercare, social work, counselling and teaching. An understanding of human development is relevant to many other careers that involve working with or for people.
Papers develop skills relevant to career objectives such as human relations, human services, program planning, community liaison, counselling, policy and evaluation, administration of programs concerned with the family or other groups and research.
Graduates gain a solid foundation in theory and research to understand and explain the development of people from the early years through to old age, have the ability to examine how different contexts influence people's lives, learning and behaviour, and are able to apply this knowledge to specific life situation
12 month
Duration
$ 25915
Tuition
Arts & Humanities
Master of Philosophy in Political Science
The Political Science program will ask you why some crises lead to armed conflict while others resolve peacefully - why democracy thrives in some countries while it dies in others. We challenge you to learn lessons from international politics and to consider political solutions to international crises. We push you to consider tough questions like those involving equality and freedom - must one be sacrificed for the other to flourish?
Political Science is a highly flexible program and will give you job opportunities from local to national government, media, education, industry, business, labour organisations and social services. We also offer minors in Public Policy and in International Relations and Security Studies which further allows you to investigate relevant contemporary issues.
12 month
Duration
$ 37140
Tuition
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