Bachelor of Communication with endorsements in Digital marketing

at Waikato Institute of Technology (Wintec) - Hamilton City Campus New Zealand

Overview

Students studying the Bachelor of Communication at Wintec will learn to communicate effectively with flair. Working individually and in teams, they will hone their storytelling and analytical skills gaining industry-relevant skills and knowledge through hands-on, client-focused projects.

Introduced to both creative media and digital marketing, students develop their expertise in their chosen endorsement through project roles and elective choices, with the opportunity to further specialise in their third year.

Digital marketing
In addition to core communication skills, writing, multimedia storytelling, and creative media production, students will develop further skills to operate strategically in the marketing environment. Students will learn:

  • Social media and brand strategy
  • Campaign development and delivery
  • Marketing communication
  • Analytics and reporting 

Students will generate campaign strategies for brands, along with the creative content for marketing, advertising, and storytelling. They will work with clients, leveraging digital channels such as search engines, social media, email, and websites to connect with audiences. They will understand how their target market works through analysis and be able to deliver relevant solutions.

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Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

36

Duration

Waikato Institute of Technology (Wintec) - Hamilton City Campus

Location

Bachelor of Communication with endorsements in Digital marketing Assistant Fee

$20734

Tuition Fee

$NA

Average Cost of Living

$0

Application Fee

Bachelor of Communication with endorsements in Digital marketing Admissions Requirements

  • Minimum Level of Education Required. To be accepted into this program, applicants must have Grade 12/High School Diploma.
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Detailed Program and Facts

Full Time On Campus

Program Intensity

Under Graduate

Program Level

36

Duration

Study Visa

Other Courses by Waikato Institute of Technology (Wintec) - Hamilton City Campus,New Zealand

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