Bachelor of Art (Hons) in Marketing Communications

at Falmouth University - Falmouth Campus United Kingdom

Seize this unique opportunity to study marketing communications in a dynamic, creative and agency-based environment. From marketing theory and problem solving to strategic planning and understanding consumer behaviour, you'll develop the skills, ideas and solutions to shape the industry's future.

You will:

• Develop campaigns in answer to real briefs set by our industry partners
• Manage the full process from strategy and planning to execution, working with Creative Advertising students
• Evaluate real-world case studies to understand why campaigns work and develop a deep knowledge of the discipline
• Gain experience of creative problem solving and strategic planning in teams and in a studio setting
• Have the chance to learn about exciting new areas of digital marketing like UX and games
• Have the opportunity to gain appropriate software skills used by the creative and related communications industries

This hands-on interior design course will give you the opportunity to explore commercial, architectural and decorative spaces. With an eye to the future, the opportunity to undertake competitive industry internships and a design mentor scheme, you'll secure your footing in the industry.

You will:

• Take innovative live-build projects to events such as the London Design Festival
• Hone your skills through live projects and pitch ideas to gain a competitive industry placement
• Engage with the creative and collaborative work ethic of the future through interdisciplinary projects
• Discover new ways of expressing yourself throughour studio culture, IT suite and workshops
• Draw inspiration from our extensive materials library – essential for any passionate interior designer
• Have the opportunity to go on study trips such as Milan Furniture Fair and Stockholm Design Week*

Taught with a hands on approach and deep concern for sustainability and green thinking, you'll learn the digital skills required to simulate, model, design and test construction technology through real life design challenges. With an optional placement year in professional practice, this course will put you on the right path to an exciting career working in construction technology.

You will:

• Explore digital design, modelling, simulation and manufacturing processes
• Acquire a set of digital skills to equip you for the future
• Learn how to manage construction challenges and integrate technological solutions
• Develop a comprehensive understanding of Building Information Modelling (BIM) and Integrated Environmental Solution (IES)
• Have the opportunity to work with industry specialists
• Work on real life, industry focused briefs 
• Gain access to technical facilities to support your design and modelling

This joint degree blends practising and analysing digital journalism with developing your writing skills in a range of fictional and non-fictional contexts, from screenwriting and poetry through to writing for games and children's fiction.

You will:

• Benefit from exposure to the complete spectrum of writing expertise, including active journalists and published authors, documentary makers, screenwriters, game writers and poets
• Take part in challenging projects such as writing for one of our many partners in the news and features sectors
• Create a freelance portfolio in your third year, showcasing the writing and podcasting skills you've learnt and preparing you for your career ahead
• Have full access to our state-of- the-art equipment and studios
• Attend our eclectic guest lecture and workshop series to network directly with leading figures from the worlds of literature and journalism

You’ll explore the social, environmental and ethical aspects of product design, learn how to create products with a lifetime far beyond what’s typical, and consider how to create positive changes in human behaviour to improve sustainability. 

You will:

• Develop digital design and manufacturing skills with access to cutting-edge 3D printing and CNC technologies. 
• Get hands-on in the workshop to prototype your ideas through a broad range of materials and processes. 
• Harness your creativity to design innovative solutions that address global sustainability challenges. 
• Design and create your own projects, either independently or with an industry partner. 
• Proactively build your network and develop career pathways, with opportunities to meet industry practitioners. 
• Have the opportunity to go on study week trips such as the Milan Furniture Fair and Stockholm Design Week.

Taught with a hands on approach and deep concern for sustainability and green thinking, you'll learn the digital skills required to simulate, model, design and test construction technology through real life design challenges. With an optional placement year in professional practice, this course will put you on the right path to an exciting career working in construction technology.

You will:

• Explore digital design, modelling, simulation and manufacturing processes
• Acquire a set of digital skills to equip you for the future
• Learn how to manage construction challenges and integrate technological solutions
• Develop a comprehensive understanding of Building Information Modelling (BIM) and Integrated Environmental Solution (IES)
• Have the opportunity to work with industry specialists
• Work on real life, industry focused briefs 
• Gain access to technical facilities to support your design and modelling

You will:

• Create your own online marketing campaign; building a portfolio website, setting up a professional Instagram account and creating your LinkedIn profile.
• Have the opportunity in your final year to showcase your work in our professional online magazine, Wunderkammer, circulated to art directors, editors and designers all over the world.
• Have the opportunity to meet clients and win commissions for live briefs.
• Have the chance to develop your professional practice with work placements and internships.
• Have the opportunity to go on study trips to places like Bristol, London, Bologna and New York, gain industry portfolio feedback, attend conferences, visit agencies, publishers and design companies. In the third year, you can exhibit your own work in London.
• Attend guest lectures from alumni and industry leaders such as Sara Fanelli, Owen Davey and Edel Rodriguez.

You'll discover how to design specifically for unique places. As you work, you'll gain valuable industry skills and learn to design in harmony with challenging locations.

You will:

• Learn in a collaborative, studio-based environment that reflects real-life workspaces
• Have the opportunity to gain valuable experience through a three-week professional placement
• Work on socially engaged live-build projects for clients like the Eden Project and the National Trust
• Attend guest lectures from specialists across the industry
• Access excellent technical facilities to explore your design projects through a range of analogue and digital fabrication processes
• Benefit from strong connections with professional practice, learning from experienced practitioners

You will:

• Have the opportunity to head to London for a week, where you'll visit a range of different studios, from brand design studio Wiedemann Lampe and advertising agency BBH to Pentagram, one of the world's largest independent design consultancies.
• Enjoy optional travel to cities abroad to gain global perspectives on the subject.
• Work on briefs created with, and supported by, industry practitioners.
• Have the chance to enter creative competitions such as D&AD, ISTD and the Creative Conscience Awards.
• Apply to go on an industry placement in the summer before your third year.
• Create an industry-standard portfolio in your third year as a catalyst for your creative industries career.