Bachelor of Science (Hons) in Chemistry and Neuroscience

at Keele University United Kingdom

The creative industries are now well-established as one of the fastest-growing and increasingly important sectors of the world economy, generating some $2,250 billion in revenues and representing 3% of world GDP, according to 2020 figures from Ernst & Young. Yet to manage creative activities and enterprises successfully requires both creative expertise and business acumen.

Combining media, cultural, management and business studies, our course provides a unique insight into global media and culture from both a corporate and creative perspective. Delivered jointly by the School of Humanities and Keele Business School, it considers production, distribution, marketing, consumption and regulation across a broad spectrum of creative industries, from advertising, gaming and publishing to art, fashion, music, film and TV.

Our practical approach means that you’ll learn about relevant theories, principles and concepts in real-world contexts and actively apply them – whether designing a communications campaign from a client brief for D&AD’s New Blood Awards or undertaking a ‘live’ consultancy or work placement project. One previous student mocked up a digital recruitment campaign for his employer, England Golf, the governing body for amateur golf, while another produced a set of online marketing videos for the World of Wedgewood visitor attraction.

You’ll benefit from our close links with a wide range of local arts and cultural organisations, such as the New Vic Theatre, which ensures content remains relevant and up-to-date. We will examine how social, political and corporate attitudes to media, entertainment and culture have changed over time and how form, content and distribution has been affected as a result. We’ll share case studies from our own research, as diverse as Korean cinema or South American rap.

Our Medicinal Chemistry graduates have excellent employment prospects, whether at the cutting edge of drug discovery or in a wide range of related fields. You might go to work for a pharmaceutical company, either as a research scientist or in a more business related role. Alternatively, you might work in a different organisation as a development chemist, a research assistant, or a site chemist.

Modern industrial society depends on geologists to find natural resources such as minerals, hydrocarbons, metals, aggregates and water, for designing foundations, tunnels and other engineering projects, and environmental projects such as radioactive waste disposal or carbon dioxide sequestration. You will acquire a wide range of transferable skills, including communication, decision-making and problem-solving skills, and the ability to research, evaluate and synthesise information from diverse sources. You will develop subject specific-skills like the ability to manipulate, analyse and present geospatial data using industry standard GIS and drawing software. You might choose to work in geological, geophysical or environmental consultancy, in construction, mining, in the energy sector, planning or insurance. Many of our graduates go onto further study at Master's/PhD level.

This programme has been carefully developed for students who are interested in gaining advanced knowledge of psychological theory as this relates to social and political issues and the potential for such knowledge to generate progressive social change. The degree programme will equip you to engage critically and analytically with these issues and help you to develop novel ways of thinking about yourself, those around you and society at large. The theoretical and applied nature of this programme will offer you the opportunity to study how psychology helps interpret some of the most pressing social and political issues facing human society in the 21st Century and how it can contribute to tackling some of them.

In addition to your taught components, you will have the opportunity to undertake a dissertation project on a topic of your choice under the direct supervision of a member of staff. You will be able to use quantitative, qualitative, or mixed-method approaches.

A further unique feature of this degree programme is that it involves you in the design and implementation of an Action Research Project that is aimed at bringing a tangible, positive change on or off campus in collaboration with your fellow students and under the supervision of your Module Leader.

The programme is aimed primarily at students with a degree in Psychology but will also be valuable and relevant to students with an interest or background in Criminology, International Relations, Politics, Sociology, History, and other relevant Social Sciences degrees. Applicants without a degree will be considered on a case by case basis, where they can provide evidence of relevant professional experience or other experiential prior learning.

You will reflect on the ways in which individual and business consumers are affected by, and drive the development of, a range of marketing and communications techniques. Looking at this from local, national and global perspectives, you will explore the role of consumers in society and will learn how to understand and communicate with them. You’ll also examine the impact of marketing on the culture of businesses, governments and other organisations. In the marketing modules you’ll learn how to plan and implement a successful marketing strategy.

Our programme is designed as a balanced blend of mathematics, statistics and computer science, tailored to understand the business context of AI and data science applications. You will study fundamental statistical techniques alongside modern software development methods applicable in areas of business such as finance and econometrics. You will also explore the ethical, psychological and social aspects of such applications.

In our computing laboratories, you will have the opportunity to apply your learning immediately using authentic datasets. You will undertake significant hands-on projects, including a final year data science dissertation led by academics with research specialties currently in artificial intelligence, big data and statistical modelling. You will explore a range of advanced technical topics which may include game theory, or international finance, as well as academic research, and practical problem-solving in order to become a skilled professional able to manage data complexity in a field in high demand, both in industry and research.

The MSc in Smart Energy Management is aimed at developing an advanced knowledge of the underlying principles and concepts of smart grids, enabling technologies of smart energy such as the Internet of Things (IoT), Big Data Analytics and Artificial Intelligence (AI), as well as cross-disciplinary issues such as sustainability.

The course will also develop and extend the practical skills that are necessary for the designing, building, and evaluation of smart energy systems such as strategy management and consultancy skills.

Graduates from this programme should be able to undertake both development and management roles. The course recognises the wide variety of potential destinations for students after completion of their course and as such uses compulsory modules to deliver key skills and enable students to obtain the required knowledge.

The course also teaches you the skills needed to become a consultant through dedicated modules where you are taught and assessed through applying your learning to real-world problems. The programme will be delivered in conjunction with the £15M SEND (Smart Energy Network Demonstrator) at Keele University. SEND centres on strong collaborations between Keele, Siemens and local SMEs with the aim to create Europe’s first ‘at scale’ Smart Energy Network Demonstrator on Keele campus – a living laboratory where new smart energy, data analytics, and IoT technologies can be researched, developed and tested.

This Environmental Geoscience pathway through the Geology degree combines the study of the geological aspects of the Earth, including its structure, formation, composition, history, processes, hazards and materials, with key topics in environmental science, including climate change, contaminated land and remediation, water, soil and air quality, and the sustainable use of resources.

Environmental Geoscience is a practical subject with an emphasis on critical analysis and problem-solving. The learning environments we use include the traditional lecture setting, but you will spend more time with hands-on learning in labs, practical classes and on fieldwork using a wide variety of equipment and software. A diverse range of specialist topics are covered, and you will conduct your own research projects. All of our single honours students are offered a work placement module in year 2.

You will acquire a wide range of transferable skills, including communication, decision-making and problem-solving skills, and the ability to research, evaluate and synthesise information from diverse sources.

Keele Law School is renowned for its critical approach to legal education. The Law LLB provides a firm grounding in the traditional core law subjects alongside the opportunity to study a wide range of innovative and research-led electives. As a student at Keele, you will learn to think critically about the law in its broader social, political and ethical context, exploring its role as a system that simultaneously engenders and challenges social injustices.

Our law degree will enable you to develop an in-depth understanding of doctrinal and technical aspects of the law, but also an appreciation of how the law is practiced and operates in the real world through co-curricular activities such as our two Legal Advice Clinics, our Community Legal Outreach, and Street Law programmes, or work placement schemes.

The MA in History involves class-based learning and an optional opportunity for practical work placement, alongside one-on-one supervision. This course is best suited for those who wish, for a variety of reasons, to have structured classroom guidance during their studies, or for those wanting more support for planning their dissertation research project. There are 5 taught modules spread over two semesters, while the dissertation is 15,000 words.

This programme offers world-renowned one-one-one supervision and small classes so you can develop your research interests, while assessments prepare you for your specific career. Practical work experience is available in a range of fields, along with support writing CVs and job applications. You can learn a language, take palaeography, or complete a work placement as part of your degree.

With almost 2.5 million untrained ‘accidental managers’ in the UK alone, the need to upskill future business leaders is widely accepted as one of the top organisational priorities. Poor management costs this country around £84bn in lost productivity each year, according to the Organisation for Economic Co-operation and Development (OECD).

Grounded in theory and practice, our MSc will equip you with the necessary knowledge, skills and techniques to overcome some of the problems associated with substandard management – low staff morale, loss of talent, inadequate budgeting, reduced productivity and missed commercial opportunities.

Instead, we’ll prepare you to perform executive duties in ways which motivate others and achieve business objectives successfully, with the flexibility to adapt and thrive in rapidly changing and uncertain external environments.

Referring to real-life business examples and hearing direct from businesses, you’ll gain a comprehensive understanding of the strategic and operational challenges that can arise, in areas such as leadership, ethics or sustainability, for example. The Business School’s Grand Challenges lecture series invites key speakers to provide fresh perspectives on the political, ethical and intellectual problems we face as a world today, while our Lunchtime Lectures centre on leadership in the context of complexity and inclusion.

Your final project will give you the opportunity to directly transfer your learning to the workplace by researching a current management topic, responding to a specific business issue or undertaking a ‘live’ work-based project.