Master of Science in Marketing with Entrepreneurship or Placement Pathway

at Keele University United Kingdom

You will reflect on the ways in which individual and business consumers are affected by, and drive the development of, a range of marketing and communications techniques. Looking at this from local, national and global perspectives, you will explore the role of consumers in society and will learn how to understand and communicate with them. You’ll also examine the impact of marketing on the culture of businesses, governments and other organisations. In the marketing modules you’ll learn how to plan and implement a successful marketing strategy.

This course broadly follows the Single Honours Psychology modular structure with additional modules focusing on counselling theories, skills and personal development, delivered by School of Psychology staff with expertise in Counselling and Counselling Psychology.

The psychological content of the course will develop your critical thinking and research skills with an emphasis on how psychology impacts on everyday life. You will learn how to design and conduct your own psychological studies in our well-equipped labs using a range of quantitative and qualitative techniques. Our students graduate ready to use their psychology skills and knowledge to make a real difference.

The Counselling element of the course guides you in exploring concepts and debates in counselling, as well as developing practical skills in effective listening, communication, self-reflection and the theory of person-centred counselling.

Please note the course is not a practising qualification but provides the first steps towards becoming a Chartered Psychologist or Counselling Psychologist. It will help students meet the entry requirements for the MSc in Counselling and Psychotherapy at Keele or elsewhere.

You’ll learn to use technology to create new opportunities and to solve a wide range of problems, benefiting every aspect of society from the home to business, government and beyond.

Our teaching is informed by our cutting-edge research, and we also reflect what’s happening now in industry. There’s a strong emphasis on programming – but don’t worry if you don’t have A Level Mathematics, as the course covers what you need to know.

You’ll have access to our own computing labs, based on Microsoft Windows and Linux, plus a wide range of software. Our excellent central location is ideal for industrial placements, with over 40 companies situated on the Keele Science Park alone.

Computer game development requires a deep understanding of the architecture of computer systems, a thorough knowledge of practical software engineering in multimedia contexts and a strong ability to program complex graphical applications in C++. By following the 'Games' route through our undergraduate programme you will gain these skills and more, strengthening your CV and solidifying your understanding of high-performance Computer Science. You will have the opportunity to explore your interests in this area extensively, and will have the option to tailor your dissertation project to showcase your learning in a large project.

The goal of medicinal chemistry is to support the search for new drugs to treat conditions such as heart disease and cancer. You’ll work in well-equipped laboratories, and learn to conduct effective independent research, and explore complex chemical and biological processes involved in the design and manufacture of drugs and other therapies for treating disease. You’ll develop essential skills for employment, such as problem solving, presentation and communication.

Taking Physics as part of a Combined Honours degree, will allow you to explore the subject fundamentals, including quantum mechanics, relativity and electromagnetism, and apply this knowledge to solve problems, plan investigations, analyse results and to report and present your work.

You’ll use mathematics to describe the physical world, and learn to plan and conduct investigations before reporting your results. Your course will be informed by the research interests of your teaching staff and laboratory sessions will enable you to investigate unfamiliar phenomena and acquire specialist techniques.

BA (Hons) Geography at Keele allows you to focus specifically on your preferred area of human geography, or to explore Geography as an integrated discipline concerned with people and their environment. You will develop interdisciplinary perspectives, problem-solving skills and the ability to research, evaluate and synthesise information from diverse sources.

Your course may include training in professional and research skills, and opportunities for either a module or a whole year of work placement.

This single honours programme has been accredited by the Royal Geographical Society (with IBG).

On this course you will look at rocks, minerals and fossils, how they were formed, how they can be exploited as a resource, and what they can tell us about the history of the Earth. You will also cover geological processes such as earthquakes, volcanoes and plate tectonics.

Geology is a practical subject with applied problem-solving laboratory classes and field courses where you will learn how to interpret and map geological features, and explore for future geological resources. We focus particularly on applied research skills: you will learn to collect, analyse and interpret different types of geological data, and to carry out your own research using specialist software and equipment. Furthermore, you will complete a comprehensive fieldwork programme.

Physics will involve regular laboratory sessions, enabling you to investigate unfamiliar phenomena and develop valuable transferable skills such as scientific writing, programming and presentation. Your course will be informed by the research interests of staff.

Our Environmental Science combined honours course at Keele draws on the expertise of scientists within the disciplines of life sciences, chemical sciences and geosciences to emphasise the role and importance of scientific understanding and practical skills in the analysis and management of environmental problems. Alongside studying topical global environmental issues, you will have the opportunity to develop a broad range of practical, laboratory and field-based skills to take into future employment. You’ll also have the opportunity to do fieldwork and gain valuable work experience or study abroad at one of our partner institutions.

You’ll use mathematics to describe the physical world, and learn to plan and conduct investigations before reporting your results. Your course will be informed by the research interests of your teaching staff and laboratory sessions will enable you to investigate unfamiliar phenomena and acquire specialist techniques, but you’ll also develop invaluable transferable skills such as communication, IT and interpersonal skills. We are committed to supporting you throughout your studies, providing you flexible access to our staff to seek advice or feedback

This programme is accredited by the Institution of Environmental Sciences (IES), meaning you can gain free membership of the IES to support your personal and professional development in the environmental sector. The programme is also accredited by the Institute of Environmental Management and Assessment (IEMA) and therefore you may apply for free Student Membership of the IEMA which provides a range of benefits.

Whether you want to understand Brexit, the crisis in the Middle East or climate change, you need to understand why governments make particular decisions and how different groups interact within states and across borders.

A degree in International Relations and Politics at Keele will equip you with the necessary tools to understand and explain how power operates and how we might begin to tackle the most pressing domestic and global challenges. You will study contemporary and policy-relevant issues such as democracy, global inequality, protest, globalisation, regime change, energy security, environmental sustainability, human rights, gender politics and terrorism.

You can underpin these issues through an in-depth study of particular countries such as Britain, the United States and Russia, as well as regions in Europe, Asia, Africa and the Middle East.

Fee pressures, margin compression, changing investor preferences and higher customer expectations are driving competition within the world’s financial markets, increasing the demand for highly-skilled professionals able to develop innovative, sophisticated investment management strategies which mitigate risk and maximise returns.

On our MSc, you’ll learn about the principles, tools and techniques of investment management, experiencing first-hand how to apply them in real-life financial situations, analysing case studies and working with real-world data in our state-of-the-art Bloomberg Suite. In doing so, you’ll develop the skills needed to tackle the challenges in 21st century capital markets.

You will gain an in-depth understanding of financial and management accounting, economics, international financial markets, statistical analysis, financial modelling, investment and portfolio management and derivatives and financial risk management.

Suited to graduates in finance-related subjects and those working within investment banking, financial services or the financial function of global corporations, this programme is designed to nurture future leaders in the financial services sectors, occupying key roles such as analysts, fund managers and bankers.

The goal of medicinal chemistry is to support the search for new drugs to treat conditions such as heart disease and cancer. You’ll work in well-equipped laboratories, and learn to conduct effective independent research. This course prepares you to help solve problems at the intersection of chemistry, biochemistry, molecular biology and pharmacology. You’ll develop essential skills for employment, such as problem solving, presentation and communication.

For the Forensic Science element of the course, you will be taught by academics and forensic professionals, as well as gaining valuable lab and crime scene experience, helping you to stay ahead in this fast-moving science. You will be taught in our modern laboratory facilities and have access to equipment and our dedicated Crime Scene House.

This course will provide you with a broad education in the core areas of forensic science. Your studies will explore key topics in forensic chemistry, analytical science, forensic biology and criminalistics science. You will develop your analytical science skills, enabling you to analyse a variety of forensic of evidence.

This is complemented by additional emphasis on professional practice and an understanding of the roles of the crime scene investigator and the forensic scientist as an expert witness in the court. You may be able to study abroad for a semester (dependant on subject scheduling) or a year at one of our partner universities.