Bachelor of Arts (Joint Hons) in French and Marketing

at University of Strathclyde United Kingdom

We'll show you how exciting and wide-ranging our subject can be. Employers like the skills developed in an English degree: written and verbal communication, analysis and discussion of ideas and broad, creative thinking.

We also offer some of the best teaching in Human Resource Management (HRM) in both Scotland and the UK.

HRM is about the relationship between employers and employees and the ways in which people are managed in the workplace. This covers areas such as recruitment and selection, training and developing and managing conflict at work. These are an important part of the management process in all organisations.

Study with us

• As an English student at Strathclyde, you'll enjoy the best of old and new: a grounding in the classics as well as an insight into new fields of literature.
• Our BA degrees in Humanities & Social Sciences are broad-based to start with. In Year 1 you'll study three subjects, including your chosen subject(s). 

The International Marketing programme is a specialist course for those who want to build on a previous business and marketing degree and study marketing at an advanced level. It’s also appropriate for recent business graduates or established executives who are seeking either to acquire new skills or supplement the skills they have developed in a practical context.

You’ll gain the technical and personal skills to operate across a range of dynamic and competitive international environments.

Our students are truly international with representations from all parts of the globe which further enhances your learning experience.

Accreditations & Affiliations

• Our Department of Marketing is one of the oldest and largest marketing departments in Europe. We’ve an international reputation for the quality of teaching and research. Our staff also act as advisors to private and public organisations; some hold senior positions in the Chartered Institute of Marketing, the Marketing Research Society and other professional associations.
• We’re affiliated with the Chartered Institute of Marketing and the Marketing Society.
• Our courses are accredited by AACSB – the Association to Advance Collegiate Schools of Business, based in the USA and EQUIS – the quality assurance scheme run by the European Foundation for Management Development (efmd) and based in Brussels.

Study with us

• Specialist course reflecting current diversity in global marketing practice
• Acquire new skills and enhance your existing experience 
• Benefit from industry collaboration
• Study within a student cohort from across the globe
• Programme reflects the dynamic and technologically innovative nature of contemporary marketing, spanning private, public and third sectors

Naval architects and marine engineers deal with the world’s largest moving structures and most powerful vehicles – from huge ships to sailing yachts, from fast ferries to offshore wind turbines and oil platforms.

Marine engineering is the engineering speciality of design, construction, installation and operation of machinery and propulsion systems for ships and marine structures.

This degree aims to develop engineers capable of dealing with engineering challenges on a wide range of marine vehicles, with additional skills and understanding in the impact and importance of marine engineering on their successful design, construction, repair, and maintenance.

In addition to core Naval Architecture subjects, you'll study a range of specialised marine engineering subjects, such as control theory and practice, electrical systems, design of marine engines (diesel, diesel-electric and gas turbine), propeller and shafting systems, system design and simulation, green technology and fuel cell technology.

This is a conversion course, designed for candidates from a broad background of disciplines. Students will gain skills in:

• Problem solving
• Big data
• The use of statistical software for data analysis and reporting

Program skillset
On the Applied Statistcs MSc program you'll have the opportunity to acquire:

• An in-depth knowledge of modern statistical methods used to analyse and visualise real-life data sets, and the experience of how to apply these methods in a professional setting
• Skills in using statistical software packages used in government, industry and commerce
• The ability to interpret the output from statistical tests and data analyses, and communicate your findings to a variety of audiences including health professionals, scientists, government officials, managers and stakeholders who may have an interest in the problem
• Problem solving and high numeracy skills widely sought after in the commercial sector
• Practical experience of statistical consultancy and how to interact with professionals who require statistical analyses of their data

Study with us

• Conversion course for those with a background in a broad range of disciplines
• Gain skills in problem-solving, big data and use of statistical software packages
• Learn to interpret and report the result from data analyses

Immunology helps us understand how the immune system is tricked into attacking its own tissue, leading to diseases like rheumatoid arthritis, diabetes or allergy. It's significantly helped modern medicine in areas such as blood transfusion, vaccination, organ transplantation along with the treatment of allergy, and autoimmune diseases such as rheumatoid arthritis and cancer.

It's also made vital contributions to cell biology, biochemistry, microbiology and pharmacology, and is starting to make major inroads into the food industry, agriculture and veterinary science. 

Pharmacology is the study of how drugs and other chemicals affect the body in health and disease. It also explores the development of new and improved medicines and the treatment of disease.

Study with us

• Immunology is the study of the immune system and how the body defends itself against disease
• Pharmacology is the study of how drugs and other chemicals affect the body in health and disease
• We're ranked top 10 in the UK for Pharmacology & Pharmacy and Biological Sciences (Complete University Guide 2021)
• Opportunity to choose specific degree combinations will allow you to go into specialist biomedical science areas such as neuroscience, cardiovascular research, immunopharmacology, industrial immunology, drug research, biochemistry, microbiology and bacteriology

Supply chain management is widely accepted as a critical business competency. It encompasses procurement of materials, processing and distribution of products and services to customers. In many companies, 80% or more of their turnover is spent outside the organisation and this course helps you become effective in managing this.

The course is aimed particularly at who will work within supply chain management and is suitable for those with a background in support functions such as sales, maintenance, finance and marketing. It has been designed to cover the latest industrial environmental issues, for example:

• Extended producer responsibility
• The philosophy of design, manufacturing, and engineering management for the circular economy

Study with us

• Gain in-depth understanding of the strategic and operational issues relating to supply chain management
• Contribute towards making organisations competitive
• Designed for those who will work within supply chain management and is suitable for those with a background in support functions such as sales, maintenance, finance and marketing
• Focus on the improvement of process performance from a sustainability perspective, taking into consideration new demands such as green operations and green supply chain management.

The MSc Entrepreneurial Innovation & Technology is a highly practical programme that will help budding entrepreneurs conceive and crystallise their ideas about their venture start-up or new business project. 

You'll learn how to combine theoretical knowledge with a special focus on developing the applied skills required to engage successfully in entrepreneurial activity. 

The focus of this programme is the Virtual Incubator Project, during which you will work in groups to take your business idea to the next level. You will develop an innovative business opportunity and pitch to a panel of investors from the UK ecosystem. 

By the end of the programme, you'll possess both the mindset and skills to 'think and act entrepreneurially'. You'll have the opportunity to engage with a dynamic innovation ecosystem through business competitions, guest lectures, knowledge exchange projects and field visits.

Study with us

• Combine theoretical knowledge with practical skills
• Study a practical, career-focused programme
• Undertake a virtual incubation project to develop an innovative business opportunity
• Participate in entrepreneurship and innovation prizes

Today’s media industry expands beyond traditional print and broadcast journalism. It includes professional bloggers and vloggers, freelance writers and editors, podcasters, people working in entertainment TV, radio, or film, creators of video games and interactive apps, promoters of ideas and products, and many others.

The most successful professionals in today’s media are not only highly skilled in reporting, writing, editing and pitching their material, but they're also excellent communicators online and offline, and problem-solvers. They're innovative and entrepreneurial, bold and curious, open-minded and collaborative. These are also some of Strathclyde’s core values, which guide our own teaching, research, and public engagement.

Social Policy examines the ways in which societies distribute resources and develop services to meet individual and social needs. Key social policy issues examined include poverty; economic, race, age and gender inequality; social justice health; education; criminal justice and housing.

It utilises a combination of qualitative and quantitative methods to improve our understanding of how societies organise their resources to meet individual and social needs and how they measure progress in these areas. 

This programme gives you the opportunity to learn more about the social and economic challenges facing Scottish society and place these in a broader international perspective. It draws on disciplines such as history, sociology, anthropology, economics, law, psychology, social anthropology and politics.

Study with us

• Ranked third in the UK for Communication & Media Studies (The Times & Sunday Times Good University Guide 2020)
• Learn the skills and practices of contemporary journalism in a digital, multimedia era
• Learn about the social and economic challenges facing both Scotland and the UK
• Enjoy our programme of visiting speakers from the world of broadcasting, publishing, communication and newspapers
• Engage in useful learning in a broad professional context, which includes a critical understanding of the media industry
• Acquire technical and professional skills in journalism, communication, information design and management

The substantial gap in knowledge and skills required to manage innovative and transformative projects, and the forecasted global demand for graduates who are able to address future challenges, makes the potential employment opportunities for graduates of our MSc Project Management & Innovation truly outstanding.

Combining an analytical and hands-on approach to projects aimed at addressing real-world issues critically and pragmatically, this course will fully prepare you for career opportunities in management and policy-making positions in all sectors ranging from private firms (manufacturing, services, etc) to public organisations (government, health care, etc).

Distinctive features of the course include:

• A highly practical, career-focused programme, addressing a global skills gap for effective project managers
• Core project management classes enhanced and embedded by professional development and project management in practice modules
• A Consulting in Practice module, which provides an opportunity to put into practice all that you've learned from the programme and allows you, as part of a small team, to work on a live issue for a client organisation
• Collaboration and engagement with the University’s Technology & Innovation Centre and associated companies

Study with us

• Develop the skills to manage complex technology and innovation projects
• Be prepared for a career in industries ranging from manufacturing and services to the public sector
• Opportunity to work on a live issue for a business client

Based in Strathclyde Business School’s highly-acclaimed Department of Marketing, the course curriculum draws on leading academic experts from across the Business School. The course also benefits from the University's established relationships with industry and the involvement of industry partners in the development and delivery of the programme. This approach ensures that Digital Marketing Management meets the changing needs of the digital workplace and enables you to acquire the latest knowledge, best practice and the specialist skills to develop your career in digital marketing.

The eMarketing in Practice class is developed and delivered in collaboration with digital marketing professionals from a leading digital media agency. Experts will share their knowledge of digital marketing in practice, offering you an understanding and hands-on experience of established digital media, as well as emerging media.

The extent of industry collaboration and involvement in our Digital Marketing Management programme makes it an exceptional choice for your career progression.

In the Digital Transformative Project, you'll take part in a Digital Marketing Clinic where local businesses will present their digital marketing challenges and operational issues. You'll assist a business to develop a formal solution via a digital transformation plan.

Study with us

• Strathclyde’s MSc in Digital Marketing Management (DMM) has been developed in collaboration with industry in response to a growing need for graduates with digital marketing skill
• gain an understanding of digital technologies and their application for business purposes
• learn about digital marketing in practice with hands-on experience of established and emerging digital media
• benefit from the involvement of industry partners