Bachelor of Arts (Hons) in Advertising and Public Relations with Foundation Year

at University of West London United Kingdom

Ever taken an aspirin for a headache, or been given an anaesthetic for a filling and wondered how drugs are developed?

If you want to be involved in the areas of drug research, testing and development then pharmacology could be the course for you.

Pharmacology is the study of how drugs act on the human body and vice versa. It is the science of drugs, as well as their physical and chemical properties.

The course will cover the drugs that affect major systems of the body including the central nervous, cardiovascular, respiratory and endocrine systems.

Topics include pharmacological techniques, toxicology and anticancer drugs.

Through this course you will gain an in-depth knowledge of a wide range of drug classes, safety and efficacy and drug action. It will also give you a sound understanding of the drug development process.

Would you like to start your career as a content creator with skills, knowledge, a portfolio and a business or career plan? This course will set you on the right path.

Offered in conjunction with ScreenSpace, who provide practical training for creatives, the course will show you how to create effective advertisements, short films and promotional videos. The skills you learn can lead you towards a potential career in the world of film and media production.

Located in the centre of the UK’s creative and media industries, and within close proximity to major agencies and studios, your studies will be split between UWL and Ealing Studios – home of MetFilm School – as well as other local production spaces.

This innovative course looks into both the practical and managerial aspects of the world of hospitality. You will gain important transferable skills, such as customer service and analytics that will equip you to understand this fast-paced industry, which can lead you to a number of careers within international hotel chains or small hospitality and food business organisations.

This course has a strong focus on technology and sustainability, as well as delivering the skills needed for the hospitality managers of the future. You will learn how managing a hospitality organisation is an ever-changing and dynamic industry, with an additional introduction to the concept of hospitality professionals who need to be nimble and adaptive.

You will be able to explore other important aspects of the international hospitality industry, such as:

• The increased use of big data and artificial intelligence
• Organisations that focus on the customer experience
• Gaining loyalty to deliver profit.

Additionally, you will be able to undertake a placement between years two and three of the course.

When you graduate, you will have the business acumen to comprehend, manipulate and present information and data while having the operational knowledge needed to run a hospitality business.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

Our courses offer opportunities to discuss issues arising from the Covid crisis and examine solutions from a sector perspective. Our course content is developed with support from a wide network of sector professionals to include changes in the industry.

The Covid pandemic is creating challenges for the industry but is also driving innovation and change across the sector. Join this career-focused course and graduate in a strong position to be a part of the industry’s transformation.

Are you looking for a course that will give you insight into the field of criminology as well as an understanding of crime from a psychological perspective?

This well-rounded course will help you to gain essential subject knowledge and put it into context through work or volunteering within the criminal justice system and allied fields.

We have links with international agencies and organisations, which will give you the opportunity to study how the law works in other countries and there is also the opportunity for students to travel to America to visit criminal justice institutions and agencies.

Our psychology research facilities include state-of-the-art brain imaging electroencephalogram (EEG), eye tracking equipment and a range of experiment and research software. We provide access and a high standard of support for use of these facilities.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

If you want to launch your own start-up or help a new venture to grow, this business entrepreneurship course will give you the skills and knowledge to do it.

Leading employers in the UK have placed a greater emphasis on enterprising and entrepreneurial skills in its employees, so we have created this course to fulfil real business needs.

The course is designed to give you specialist insight into the world of entrepreneurship. You will gain practical knowledge of the contemporary business landscape and develop the skills you will need to operate within it.

We maintain links with major professional institutes, such as the Chartered Management Institute (CMI), to ensure the course remains current and to establish potential opportunities for students.

Do you care about promoting and protecting population health? Do you want to help individuals and communities improve their health and wellbeing? This course aims to give you the knowledge to help you understand the impact that financial, social and environmental circumstances have on the health of people.

We welcome students from a variety of vocational and professional backgrounds, and you will study in a supportive, enjoyable learning environment.

This course will help you develop your skills in critical analysis and synthesis, information and evidence retrieval, ability to read and absorb information from a wide range of sources, leadership and creativity to tackle public health challenges at global and local levels. It focuses on key public health disciplines from healthy public policy, epidemiology, research methods and methodologies and global public health.

There is a particular focus on the health of individuals, families and communities. This focus is given an effective foundation by a team of lecturers who have experience of working in the UK and international public health.

This dynamic and stimulating course is designed for ?classical or jazz ?instrumentalists and singers who want to work professionally ?in the music industry.

The BMus (Hons) Performance degree course will prepare you for a successful career in music with an internationally renowned team of lecturers, professional musicians, researchers, and acclaimed instrumental and vocal teaching staff.

Are you interested in how global problems happen and what potential solutions there could be? Do you wonder why and how governments and international organisations make the decisions they do? Our politics and international relations course helps you understand these types of challenges.

Through critical reading and discussion, you will develop your knowledge of the contemporary world at local, regional and global levels. In addition, your studies will give you transferable skills in problem solving and the ability to think independently.

On graduation you will have practical research capabilities and knowledge that you can apply in a number of professional settings in the political sphere and beyond.

MA International Fashion Brand Management: Fashion PR and Communication is an exciting course, which is part of our MA International Fashion Brand Management (MA IFBM) suite which offers six innovative degrees:

• MA International Fashion Brand Management: Fashion PR & Communication
• MA International Fashion Brand Management: Phygital Luxury Fashion
• MA International Fashion Brand Management: Circular Fashion
• MA International Fashion Brand Management: Fashion Buying & Merchandising
• MA International Fashion Brand Management: Fashion Visual Merchandising
• MA International Fashion Brand Management: Fashion Insight & Strategy

On this course, you will evaluate the role of fashion public relations and its relationship to strategic fashion branding and brand identity communication. You will gain insights into critical issues, innovations and challenges within the global fashion, media and communication industries and identify relevant areas of professional conduct. You will understand how relevant current cultural topics impact the fashion industry and how fashion brands integrate these topics into their communication strategies. You will also study events management and sponsorship for fashion and luxury sectors.

You will deconstruct the process of public relations into its components, and study relevant theories that underpin each component with reference to historical and current examples for communication strategies and models. The course aims to help you develop an enhanced level of professional skills and knowledge of fashion public relations, developed through the integrated application of research, theory and practice. You will develop the capability to work collaboratively and sustainably to produce innovative plans that address fashion brands’ and corporations' global and cultural challenges. You will be able to communicate brand narratives engagingly across multiple media platforms.

Do you have a passion for writing and storytelling? This highly contemporary and stimulating English and film degree will inspire and challenge you to apply your storytelling passion to the world of film, television and new media.

This course gives you the chance to develop your creative talents in film, screen media and writing in all their many forms, while encouraging your understanding and critical analysis of literature. By the time you complete the course, you will have learned how to channel your creative instincts towards career success.

By the time you complete the course, you will have learned how to channel your creative instincts towards career success.