Bachelor of Science (Hons) in Marketing and Social Media with Foundation Year

at University of West London United Kingdom

Ever taken an aspirin for a headache, or been given an anaesthetic for a filling and wondered how drugs are developed?

If you want to be involved in the areas of drug research, testing and development then pharmacology could be the course for you.

Pharmacology is the study of how drugs act on the human body and vice versa. It is the science of drugs, as well as their physical and chemical properties.

The course will cover the drugs that affect major systems of the body including the central nervous, cardiovascular, respiratory and endocrine systems.

Topics include pharmacological techniques, toxicology and anticancer drugs.

Through this course you will gain an in-depth knowledge of a wide range of drug classes, safety and efficacy and drug action. It will also give you a sound understanding of the drug development process.

Step out into the spotlight with this musical theatre course featuring a stellar cast of professionals, industry interaction and an immersive experience.

Developed by industry practitioners, our course is for people with practical performance experience who want to enter the performing arts as professionals.

As an actor-singer, you will be encouraged to become an inspiring artist, able to think for yourself and to lead in the development of original works of musical theatre.

A unique aspect of this musical theatre degree is its setting within the musical conservatoire. This rich educational environment gives you collaborative opportunities with composers, performers, jazz musicians, music technology students, photographers and fashion designers.

MA International Fashion Brand Management: Fashion PR and Communication is an exciting course, which is part of our MA International Fashion Brand Management (MA IFBM) suite which offers six innovative degrees:

• MA International Fashion Brand Management: Fashion PR & Communication
• MA International Fashion Brand Management: Phygital Luxury Fashion
• MA International Fashion Brand Management: Circular Fashion
• MA International Fashion Brand Management: Fashion Buying & Merchandising
• MA International Fashion Brand Management: Fashion Visual Merchandising
• MA International Fashion Brand Management: Fashion Insight & Strategy

On this course, you will evaluate the role of fashion public relations and its relationship to strategic fashion branding and brand identity communication. You will gain insights into critical issues, innovations and challenges within the global fashion, media and communication industries and identify relevant areas of professional conduct. You will understand how relevant current cultural topics impact the fashion industry and how fashion brands integrate these topics into their communication strategies. You will also study events management and sponsorship for fashion and luxury sectors.

You will deconstruct the process of public relations into its components, and study relevant theories that underpin each component with reference to historical and current examples for communication strategies and models. The course aims to help you develop an enhanced level of professional skills and knowledge of fashion public relations, developed through the integrated application of research, theory and practice. You will develop the capability to work collaboratively and sustainably to produce innovative plans that address fashion brands’ and corporations' global and cultural challenges. You will be able to communicate brand narratives engagingly across multiple media platforms.

In recent years there has been a growing awareness and appreciation of the benefits of using project management techniques across a wide range of business settings. On this practical course you will examine the role of applied project management in specific sectors and discover how to plan, control, monitor and deliver successful projects.

The course will help you gain the generic skills and understanding that you need to fulfill your particular business and organisational needs. In addition, you will gain experience with supporting software such as Microsoft Project Management.

Do you dream of running your own business in the hospitality industry? This specialist hospitality entrepreneurship degree has been designed to develop your entrepreneurial and corporate skills so that you can thrive in the fast-paced hospitality sector.

This innovative course was developed in response to the growing number of restaurant start-ups and other small businesses opening in the hospitality industry.

Your studies will focus on starting a new business and will take you from innovation through to implementation. If you already have a business idea, this course will give you the tools to develop your concept and write a business plan that helps bring it to fruition.

Our courses offer opportunities to discuss issues arising from the Covid crisis and examine solutions from a sector perspective. Our course content is developed with support from a wide network of sector professionals to include changes in the industry.

The Covid pandemic is creating challenges for the industry but is also driving innovation and change across the sector. Join this career-focused course and graduate in a strong position to be a part of the industry’s transformation.

Love to promote, share and shout it out from the rooftops? With the development of new technologies, creative opportunities for publicity are growing with companies needing multi-skilled professionals talented in the areas of advertising and public relations.

This advertising course is designed to prepare you for this exciting, fast-paced world of communications. It will help you to develop core skills in communications strategy, creative development, marketing analysis and digital media.

The course has an entrepreneurial ethos, and you will be encouraged to learn through initiative, experimentation and teamwork. On any given day, you may start the morning discussing the psychology of advertising and end the day working with fellow students to make a video for a social media platform.

As a qualified developer you could find yourself working on games for a wide range of purposes including entertainment, education and business.

This course will cover the theory, practice and application of computer game development. You will learn industry standard development tools and will explore specialist areas such as artificial intelligence (AI) and the economic and social impact of games.

We encourage a highly practical approach to games and game asset development, so during the course you will be able to create a portfolio of your work. This will be showcased online and you can share it with future employers to demonstrate your talent and experience.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

Our knowledge and understanding of food and nutrition is constantly evolving, making it one of the most diverse and interesting areas to work in today.

On this contemporary course you will cover a variety of key topics, including nutrition through the lifecycle, consumer behaviour, microbiology, sensory science and sustainable food supply-chain management. You will undertake research into areas related to modern food management, and enhance your knowledge and skills in this increasingly important field.

You will also have the opportunity to learn from our network of food entrepreneurs and industry professionals.

Our courses offer opportunities to discuss issues arising from the Covid crisis and examine solutions from a sector perspective. Our course content is developed with support from a wide network of sector professionals to include changes in the industry.

The Covid pandemic is creating challenges for the industry but is also driving innovation and change across the sector. Join this career-focused course and graduate in a strong position to be a part of the industry’s transformation.

This MSc Information Systems course aims to give you a full understanding of how information systems (IS) are designed, constructed and integrated within organisations. Your studies will take into account the large, varied and distributed structures of IS today, with multiple devices in different locations being used to access systems.

We welcome students from different educational and professional backgrounds who have an interest in IS, and you will benefit from our highly supportive culture and extensive industry experience.

The digital era has increased opportunities for graduates who speak more than one language and have intellectual property law qualifications. If you are a law graduate, practising lawyer or a business professional this course has been designed to equip you with the expertise in IP law and technology that international organisations and law firms now look for.

Your studies will cover both legal and commercial areas of expertise, giving you a well-rounded qualification. Furthermore, your tutors and lecturers have significant practical experience and good connections with industry.

By taking this specialised course covering IP law across national borders, you will enhance your prospects for a career in this highly valued area.