Master of Arts in Creative Communications Entrepreneurship

at University of West London United Kingdom

This course is an ideal way of building up your marketing knowledge and skills in the fast-changing world of interactive platforms.

You will learn about the marketing mix and how to add to it through strategically planned online campaigns as well as how to implement the campaigns and measure them effectively.

In particular, the course offers an insight into the marketing field of social media and performance marketing. This will help you understand how to market brands, products and services online as well as being able to generate and successfully convert leads.

This innovative course looks into both the practical and managerial aspects of the world of hospitality. You will gain important transferable skills, such as customer service and analytics that will equip you to understand this fast-paced industry, which can lead you to a number of careers within international hotel chains or small hospitality and food business organisations.

This course has a strong focus on technology and sustainability, as well as delivering the skills needed for the hospitality managers of the future. You will learn how managing a hospitality organisation is an ever-changing and dynamic industry, with an additional introduction to the concept of hospitality professionals who need to be nimble and adaptive.

You will be able to explore other important aspects of the international hospitality industry, such as:

• the increased use of big data and artificial intelligence
• organisations that focus on the customer experience
• gaining loyalty to deliver profit.

Additionally, you will be able to undertake a placement between years two and three of the course.

When you graduate, you will have the business acumen to comprehend, manipulate and present information and data while having the operational knowledge needed to run a hospitality business.

Our courses offer opportunities to discuss issues arising from the Covid crisis and examine solutions from a sector perspective. Our course content is developed with support from a wide network of sector professionals to include changes in the industry.

The Covid pandemic is creating challenges for the industry but is also driving innovation and change across the sector. Join this career-focused course and graduate in a strong position to be a part of the industry’s transformation.

BA (Hons) Fashion Branding and Marketing can teach you important industry skills on how to create effective branding and marketing strategies with a strong emphasis on sustainability and digitalisation in the context of the global fashion, luxury and lifestyle industry, as well as how brands communicate with consumers through innovative ideas, strategic delivery and visual strategies.

On this course, you will learn how to search for consumer insight and future trends, and how to use your findings to determine potential gaps in the market. You will explore how fashion and luxury brands, from high street retailers to luxury, become distinctive and desirable by discovering how they identify their unique selling points to position themselves in the market. This course will give you 360-degree preparation for a career in fashion branding, marketing or its associated business functions or postgraduate study.

You will explore recently updated curriculum that emphasises on contemporary topics such as:

• Sustainable luxury fashion
• Digital luxury
• Diversity in fashion industry
• Omni-channel customer experience
• Social media marketing
• Ethics and corporate social responsibility (CSR).

You will also benefit from a range of teaching methods:

• Design thinking for fashion business
• Live projects-workshops with industry partners
• Industry case studies
• Work-based learning
• Studio teaching/practice
• Flexible flipped/blended learning, LinkedIn learning
• Lectures, seminars, presentations
• Group and individual tutorials and feedback
• Peer and self-evaluation

If you would like to experience a career in the global fashion industry, while working on the business side rather than a design position as it requires a critical ability to mix creative flair with strategic business thinking, then this is the course for you!

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

In recent years there has been a growing awareness and appreciation of the benefits of using project management techniques across a wide range of business settings. On this practical course you will examine the role of applied project management in specific sectors and discover how to plan, control, monitor and deliver successful projects.

The course will help you gain the generic skills and understanding that you need to fulfill your particular business and organisational needs. In addition, you will gain experience with supporting software such as Microsoft Project Management.

Would you like to start your career as a content creator with skills, knowledge, a portfolio and a business or career plan? This course will set you on the right path. Offered in conjunction with ScreenSpace, who provide practical training for creatives, the course will show you how to create effective advertisements, short films and promotional videos. The skills you learn can lead you towards a potential career in the world of film and media production.  Located in the centre of the UK’s creative and media industries, and within close proximity to major agencies and studios, your studies will be split between UWL and Ealing Studios – home of MetFilm School – as well as other local production spaces.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

This specialist course offers you the chance to apply music technology in creative ways using professional equipment and software. It is our flagship music technology course and is designed to give you the skills the music industry values most.

Our music technology courses are built on two decades of development and experience. As a student on this course, you will have access to one of the largest audio complexes in Europe and learn from highly experienced tutors.

The London College of Music (LCM) is collaborative and we will encourage you to take advantage of the many opportunities for recording and networking with other musicians and artists.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

Prepare for a rewarding career in international business with this hands-on course accredited by the Chartered Management Institute (CMI).

This international business management degree is designed to give you real-world knowledge of the contemporary business landscape. You will learn essential business functions within an international context and how culture influences international management.

Our teaching is informed by current research and global practices, while our highly qualified, experienced staff will support your personal and professional development.

We maintain links with major professional institutes, including the CMI, to ensure the course remains current and to open up potential opportunities for students.

Are you interested in a career in the music industry? The BMus (Hons) Performance and Music Management is the perfect course if you want to take control of managing your career while gaining enough studio knowledge to perform basic recordings. As such, this degree has a heavy focus on learning how the industry works and how you can empower yourself as pragmatic, well informed creative business entrepreneurs. The degree recognises that modern performing artists are no longer just performing artists. They require a solid – industry focussed – managerial foundation, a high level of performing ability, a knowledge of musical concepts, and a strong creative drive.

The degree establishes how and why the music business operates and builds on this knowledge with a strong focus on new and creative marketing concepts. This management foundation pairs with a comprehensive performance course designed to foster new modes of content creation and live music performance skills. The course celebrates the following attributes necessary to thrive in the current performing and recording environment:

• The exploration of management, and industry knowledge as both an artform, and an employable skill;
• and the evaluation of musical practice in the context of history, culture and the contemporary marketplace;
• The acquisition of musical technique;
• The understanding that musical acts are accomplished content creators and experienced music industry figures;
• The recognition that artists curate unique careers, and they require the business skills to design their own future.
• The course’s philosophy takes a strategic approach focussed on investigation, evaluation, and creation. At Level 4, you will begin with a range of subjects designed to develop early knowledge of core management and legal concepts as well as performance, and introductory recording skills.

This course in accounting and finance at the University of West London will help you gain both knowledge and practical experience.

You will learn from professional accountants who will support your academic and career goals, equipping you to compete in the financial jobs market.

The course is designed to maximise exemptions from the exams set by professional accountancy bodies such as the Association of Chartered Certified Accountants (ACCA). This means you will sit fewer ACCA exams and you could shorten the length of time it takes you to gain your professional qualification.

As demand for cyber security professionals in the UK and worldwide continues to surge, this course will prepare you for the challenge of keeping IT environments safe and secure in a world where data is constantly under attack.  

This course will give you a broad understanding of the latest practice and techniques for cyber security systems development and operations.

You will be able to analyse the legal, social, ethical and professional issues involved in the human aspects of cyber security and be guided by the adoption of appropriate professional, ethical and legal practices.

The course is particularly designed to tackle industry needs and job market challenges, and produces informed graduates who are suitably equipped to thrive.

On graduation from this course you will have the critical skills and techniques essential for security-related jobs/roles in a rapidly evolving and diverse environment to appropriately solve typical cyber security problems.

You will also develop the necessary research competencies and build a solid foundation for applied research in cyber security, which will create pathways to further study such as PhD.