Master of Arts in International Fashion Brand Management Fashion Insight and Strategy

at University of West London United Kingdom

MA International Fashion Brand Management: Fashion PR and Communication is an exciting course, which is part of our MA International Fashion Brand Management (MA IFBM) suite which offers six innovative degrees:

• MA International Fashion Brand Management: Fashion PR & Communication
• MA International Fashion Brand Management: Phygital Luxury Fashion
• MA International Fashion Brand Management: Circular Fashion
• MA International Fashion Brand Management: Fashion Buying & Merchandising
• MA International Fashion Brand Management: Fashion Visual Merchandising
• MA International Fashion Brand Management: Fashion Insight & Strategy

On this course, you will evaluate the role of fashion public relations and its relationship to strategic fashion branding and brand identity communication. You will gain insights into critical issues, innovations and challenges within the global fashion, media and communication industries and identify relevant areas of professional conduct. You will understand how relevant current cultural topics impact the fashion industry and how fashion brands integrate these topics into their communication strategies. You will also study events management and sponsorship for fashion and luxury sectors.

You will deconstruct the process of public relations into its components, and study relevant theories that underpin each component with reference to historical and current examples for communication strategies and models. The course aims to help you develop an enhanced level of professional skills and knowledge of fashion public relations, developed through the integrated application of research, theory and practice. You will develop the capability to work collaboratively and sustainably to produce innovative plans that address fashion brands’ and corporations' global and cultural challenges. You will be able to communicate brand narratives engagingly across multiple media platforms.

This course is an ideal way of building up your marketing knowledge and skills in the fast-changing world of interactive platforms.

You will learn about the marketing mix and how to add to it through strategically planned online campaigns as well as how to implement the campaigns and measure them effectively.

In particular, the course offers an insight into the marketing field of social media and performance marketing. This will help you understand how to market brands, products and services online as well as being able to generate and successfully convert leads.

Get a head start in your sound engineering career with this multifaceted course, which combines vocational study and academic theory.

In the first year, you will cover the fundamentals of sound, audio electronics, programming, recording and production, critical listening along with the mathematics that underpins all these subjects.

In the second year, we want you to dig deep into wider applications of sound engineering in different domains, immersing yourself in the tools and techniques that add depth and variety to your engineer's toolbox. We also want to see your personal vision and persona develop, to the point where you are happy to take on work outside of the university.

By the third year, you will have a huge array of marketable skills under your belt and in this final year you will learn to apply them in a range of environments. You will also prepare a major project of your own choosing, which will present your talent to the world.  

When you finish our aim is that you are not only a highly talented sound engineer but, through the reading and thinking undertaken, you will be operating at an intellectual level worthy of a University of West London graduate.

During your studies, you will have access to one of the largest audio complexes in Europe, which includes more than 20 studios, as well as teaching rooms, labs and computer suites.

This is one of only eight sound engineering courses in the UK accredited by The Institution of Engineering and Technology (IET) with Full Incorporated Engineering status (IEng).

This International Business and Commercial Law course will introduce you to the theory and practice of international business regulation in a globalised world.

Your studies will cover both legal and financial aspects, giving you a well-rounded qualification which will enhance your ability to work as a legal expert in multinational corporations.

Based in London, the global centre for banking, finance and trade, you will benefit from the excellent links that UWL has with major corporations as well as being close to the centre of legal administration and policy.

Media and Communications is a dynamic and constantly evolving course that will suit anyone interested in being part of the creative industries. You can choose from a broad range of subjects, and cater to your particular interests – and whatever you focus on, we’ll give you practical industry-standard skills, underpinned by critical knowledge and creativity.

Come and study with us on a course that allows you to choose your own specialisation from a diverse range of options, all taught by experts in their fields. Develop your thinking and making skills and graduate with an incredibly versatile set of attributes - ready for a wide range of jobs in the media.

On this course you will cover areas such as:

• Video & audio production, advanced production
• Ethical and philosophical media debates
• Advertising, documentaries, social media
• Audio visual essays and writing/presenting
• Screenwriting and multimedia content
• Live radio and TV production
• Media theories of AI, fake news, technology
• Experimental sound and graphics
• Creative entrepreneurship and industry placements

If you’re interested in making, thinking about, producing, analysing, adapting, writing, watching and discussing media then this course is for you! Come to an open day to see our modern facilities and chat with our course team of specialist researchers and experienced practitioners.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

If you want to understand the processes that influence how people think, behave, feel and act, then this course is for you.

Accredited by the British Psychological Society (BPS) since 1986, this psychology course is one of the longest established in the UK. We take a contemporary approach, so you will study both BPS core content and innovative modules that explore current developments in psychology.

You will learn from staff and guest speakers with valuable experience in the field, while also having the opportunity to gain work experience where you can apply your knowledge and skills.

Our psychology research facilities include state-of-the-art brain imaging electroencephalogram (EEG), eye tracking equipment and a range of experiment and research software. We provide access and a high standard of support for use of these facilities.

The foundation year course is designed to equip you with the skills and knowledge you need to continue onto your Honours degree. You will study a range of subjects that will underpin your future study and also gain valuable experience of university life, with full access to campus facilities. Successful completion of the year allows you to progress straight onto Level 4 of this course.

Construction project managers play a vital role, making sure that a project is procured effectively and efficiently, designed and contracted through a proper tendering process, and delivered safely, on time and within budget.

This construction project management course is designed to help fulfil demand for qualified managers. It combines the technical skills and commercial knowledge that employers value, and focuses on practical training.

Would you like to increase your versatility as a recording artist? Are you a musician who wants to become a music producer?

This course has been developed in response to current demands from the music industry. It aims to develop your skills as a performer and writer, along with your technical knowledge and to give you essential industry know-how that can help you to build your music career. During your studies you will have access to one of the largest audio complexes in Europe, which includes nearly 20 professionally equipped music studios, acoustically designed recording studios and multi-performance production studios.

Would you like to develop your knowledge of biological and chemical sciences in order to support crime scene investigations? Technological advances in crime detection are increasing the demand for qualified experts, so this course will prepare you to start your career as a sought-after forensic scientist.

In our advanced facilities, you will develop essential investigative and research skills in a practical context. You will learn from staff who are experts in their fields and have the opportunity to gain work experience. This work-based learning can help you to stand out to future employers, who often look for applicants with practical experience.

Are you looking for an aviation management degree with strong industry links, taught by experienced academics?

The BSc (Hons) Air Transport Management course provides you with the knowledge and skills required to pursue a leadership management role within the aviation industry.

You will learn about various aspects of aviation including:

• The theory of flight
• How airlines transport passengers and goods around the world
• How airports welcome and process millions of passengers
• How the air traffic control system works
• How the industry ensures safety and security on every flight.

You will learn about the practice of managing people and resources and have the opportunity to practise your knowledge and understanding by completing a placement year in industry.

The course features interaction with industry through guest lectures, field visits and case studies. This is the perfect way to start your career in the world of aviation.

Our courses offer opportunities to discuss issues arising from the Covid crisis and examine solutions from a sector perspective. Our course content is developed with support from a wide network of sector professionals to include changes in the industry and we are proud to involve experts from Heathrow in our guest lectures and workshops to directly connect you to the industry.