Bachelor of Arts in Mass Communication and Journalism - Advertising and Public Relations Option

at California State University - Fresno USA

The term kinesiology means "the study of movement," and the academic discipline of kinesiology comprises the subdisciplines of exercise physiology, biomechanics, sport and exercise psychology, athletic training and sports medicine, sports administration, physical education, and fitness and health promotion. The overall objective of the programs in kinesiology is to improve the lives of students by providing insight, education, and practical experience in exercise, sport, and physical activity. Programs in kinesiology open doors to relevant and rewarding professional careers.

The Department of Kinesiology is composed of a cohesive, creative, and dynamic group of well-educated faculty with a wealth of practical and professional experience. Students are engaged in educational and clinical research programs and practical experiences which incorporate leading-edge technology and best practices. The curriculum and associated instruction provide a solid foundation for future learning and professional growth. The program incorporates many opportunities for professional certification through prestigious national organizations and governing bodies. Students become experts in exercise, fitness, performance, and wellness.

The undergraduate Sport Administration Option prepares students for entry-level careers in the sport industry and graduate studies in Sport Administration. Students learn a combination of skills related to sport and undergo a strategic career analysis, evaluate their marketability within the sport industry, learn how to differentiate themselves from the competition, network with leading sport personnel and organizations, and develop a career plan and resume -- all while gaining essential hands-on sport industry experience.

The world of the 21st century is a place where there are very complex interactions between an increasingly fragile environment and the people who make up the many varied and diverse cultures on it. Geographers are uniquely trained to "see the big picture" so that they can more fully understand these complex interactions of the environment and the many cultures of humankind.

Urban and Regional Planning: Coursework for the student interested in the study of how to create communities that balance new development and essential services, environmental protection and innovative change and which may lead to graduate work and a career with local or state agencies. Courses could cover a wide range of subjects including planning, environmental studies, legal issues, and geographic information systems (GIS).

The Electrical Engineering Program is accredited by the Engineering Accreditation Commission of the Accreditation Board for Engineering and Technology (ABET).

Electrical engineers design and develop electronic circuits, equipment and systems in the areas of electromagnetics (antennas; radar, radio, and television systems), communications (telephone systems, satellite communications; laser and optical fiber communications; aircraft and missile guidance systems), computers and digital systems (computers, microprocessors, and microcomputers; artificial intelligence), physical electronics and optics (transistors; integrated circuits; optical display devices; lasers; optical fibers), power systems and energy conversion (electric power generation; analysis and synthesis of power transmission and distribution protection systems design; on-line power control protection systems design), and control systems (computer control, robotics, automated manufacturing, intelligent sensors). Hands-on experiences are emphasized and gained through laboratory work and design projects.

Co-op Program
The department participates in the Valley Industry Partnership Program which allows students to integrate planned industrial experiences into their academic programs. Students interested in this program should contact the chair of the Department of Electrical and Computer Engineering and the college's co-op coordinator.

The Master of Science in Viticulture and Enology is a 30-unit program designed to provide advanced studies and in-depth knowledge in the fundamentals of plant physiology, microbiology, and grape and wine chemistry, as well as technical writing and formal presentation of research reports.

Women's, Gender, and Sexuality Studies is an approach that places women in the center of inquiry. The primary mission of Women's, Gender, and Sexuality Studies is to analyze gender. Students acquire both a local and global perspective on gender. Attentiveness to diversity, privilege and power, and women's unique creative contributions to human experience are central aspects of this training. More than simply a body of knowledge, Women's, Gender, and Sexuality Studies encourages students to apply their learning to transform their lives and their communities. Women's, Gender, and Sexuality Studies offers a vital perspective everywhere gender impacts our world.

Prepare for the future in agricultural sciences, technology, and management with a degree in animal sciences or agricultural education. The Department of Animal Sciences and Agricultural Education offers options in agricultural communications, teacher preparation, science, and production management. The science option has career specialization in the areas of preprofessional animal science and preveterinary medicine. The production management option offers career specialization in the areas of dairy science, equine science, meat technology and livestock, and poultry management. Courses integrate animal evaluation, behavior, disease, environmental management, genetics, health, marketing, muscle biology, nutrition, physiology, production, and reproduction.

The agricultural education major is designed to equip students for careers as agricultural communication specialists or secondary agriculture teachers. Specializations may be developed in agricultural business, animal sciences, plant sciences, or mechanized agriculture.

Civil engineering includes the research, development, planning, design, construction, and maintenance associated with urban development, water supply, structures, energy generation and transmission, water treatment and disposal, and transportation systems. The civil engineer deals with the function and safety of such public facilities as buildings, bridges, dams, pipelines, powerplants, highways, and harbors, and is concerned with the protection of the public against natural hazards of earthquakes, floods, landslides, and fires.

Mission of Civil Engineering
The Civil Engineering Program at California State University, Fresno strives to provide the high-quality education required for students to fully develop their professional qualities and skills as civil engineers in diverse environments and to develop their personal potential to the greatest extent possible to serve society.

The Bachelor of Science in Construction Management is accredited by the American Council for Construction Education, the professional accreditation organization of the construction industry.

Students in construction management (CM) are exposed to a wide variety of topics, ranging from courses in management and administration of construction companies, projects, people, and equipment to courses focusing on specific techniques for project planning and control work improvement and estimating. The Construction Management program also provides opportunities to develop a strong background in computer applications in construction. Computer skills combined with a solid management and technical background are major assets of the construction management graduate.

Join the leader in science, technology, and management. Students majoring within the Department of Food Science and Nutrition are prepared for a wide range of professions in the food industry — the largest single industry in the United States. California State University, Fresno is centered in the greatest food production and processing area in the world.

Some of the largest and best dairy and food companies cooperate with the university to provide students with a view of commercial realities in this industry. There is strong demand for dietitians and nutritionists by the health care and food­ service industries.

The Department of Public Health offers curricula based on principles of public health practices leading to a Bachelor of Science degree, including a major and minor in health science with options in community health, environmental/occupational health and safety, and health administration.

The Health Science Bachelor of Science curriculum consists of a core of five courses providing a foundation of knowledge and skills critical to the theory and practice of the health professional. In addition, students complete a specialized cluster of courses in an option that provides the depth and breadth for the area. A variety of combinations between and within options is possible to meet professional goals.