Bachelor of Science in Business Administration - Marketing Option (Pre-Business)

at California State University - Fresno USA

Because of increasing mobility in our modern world, it takes no time at all to travel to places where people speak a language other than English. If you visit or go to work in another country you will quickly learn the fallacy of the phrase, "Everyone speaks English there; don't worry!" Even in California, scarcely a day goes by that you do not hear people conversing in a language other than English, because the United States has a wealth of different heritage languages. Whether you travel overseas or stay in the United States, you will be more culturally sensitive if you are bilingual and bicultural. For example, agricultural, health, and music professionals benefit from knowing another language. It is never too late to acquire another culture and language.

The goal of the Department of Modern and Classical Languages and Literatures is to encourage multiculturalism and multilingualism in the Central Valley. That includes preparing students for communication in some of the important heritage languages of the area: German, Spanish, French, Italian, and Portuguese. These are also important languages of Mexico, Central and South America, and the European Union, so students are able to travel or work overseas with greater ease. The department also offers Greek and Latin, as well as Classical Studies and Humanities.

The department has programs for those who wish to be middle and high school teachers of French and Spanish. We offer courses to prepare those who wish to be bilingual/ cross-cultural teachers in elementary schools. We also offer courses in Italian, Portuguese, and other languages to the surrounding community. The department offers a major and a minor in French and Spanish, a minor in German, a minor in Humanities, and a minor in Classical Studies. We collaborate with the Department of Linguistics to offer the B.A. Option in Language Studies.

The Entrepreneurship Option offers students a comprehensive academic experience in entrepreneurship that starts with the classroom and links to the community. It integrates core business concepts around the formation, start-up, and growth of an entrepreneurial firm. By taking a select group of entrepreneurship courses, the students learn how to launch their own business idea.

Students can facilitate their learning experience through active involvement in the Lyles Center for Innovation and Entrepreneurship, Craig School's Small Business Institute, and the Institute for Family Business.

Because of increasing mobility in our modern world, it takes no time at all to travel to places where people speak a language other than English. If you visit or go to work in another country you will quickly learn the fallacy of the phrase, "Everyone speaks English there; don't worry!" Even in California, scarcely a day goes by that you do not hear people conversing in a language other than English, because the United States has a wealth of different heritage languages. Whether you travel overseas or stay in the United States, you will be more culturally sensitive if you are bilingual and bicultural. For example, agricultural, health, and music professionals benefit from knowing another language. It is never too late to acquire another culture and language.

The goal of the Department of Modern and Classical Languages and Literatures is to encourage multiculturalism and multilingualism in the Central Valley. That includes preparing students for communication in some of the important heritage languages of the area: German, Spanish, French, Italian, and Portuguese. These are also important languages of Mexico, Central and South America, and the European Union, so students are able to travel or work overseas with greater ease. The department also offers Greek and Latin, as well as Classical Studies and Humanities.

The department has programs for those who wish to be middle and high school teachers of French and Spanish. We offer courses to prepare those who wish to be bilingual/ cross-cultural teachers in elementary schools. We also offer courses in Italian, Portuguese, and other languages to the surrounding community. The department offers a major and a minor in French and Spanish, a minor in German, a minor in Humanities, and a minor in Classical Studies. We collaborate with the Department of Linguistics to offer the B.A. Option in Language Studies.

The B.A. Option in Interdisciplinary Language Studies is for those students interested in combining the study of a particular language or languages with the core areas of linguistics.

Prepare for the future in agricultural sciences, technology, and management with a degree in animal sciences or agricultural education. The Department of Animal Sciences and Agricultural Education offers options in agricultural communications, teacher preparation, science, and production management. The science option has career specialization in the areas of preprofessional animal science and preveterinary medicine. The production management option offers career specialization in the areas of dairy science, equine science, meat technology and livestock, and poultry management. Courses integrate animal evaluation, behavior, disease, environmental management, genetics, health, marketing, muscle biology, nutrition, physiology, production, and reproduction.

The agricultural education major is designed to equip students for careers as agricultural communication specialists or secondary agriculture teachers. Specializations may be developed in agricultural business, animal sciences, plant sciences, or mechanized agriculture.

Prepare for the future in agricultural sciences, technology, and management with a degree in agricultural education. The Department of Animal Sciences and Agricultural Education offers options in agricultural communications, teacher preparation, science, and production management. The science option has career specialization in the areas of preprofessional animal science and preveterinary medicine. The production management option offers career specialization in the areas of dairy science, equine science, meat technology and livestock, and poultry management. Courses integrate animal evaluation, behavior, disease, environmental management, genetics, health, marketing, muscle biology, nutrition, physiology, production, and reproduction.

The agricultural education major is designed to equip students for careers as agricultural communication specialists or secondary agriculture teachers. Specializations may be developed in agricultural business, animal sciences, plant sciences, or mechanized agriculture.

English is a general major or minor designed to give proficiency in skills that traditionally have been among the most highly prized by society: an ability to read with comprehension and critical judgment; to communicate accurately and clearly both orally and in writing; to grasp difficult ideas and think logically; to do research and organize materials; to make ethical and moral judgments from an historical and humanistic framework; and to appreciate literature and the arts.

The Master of Arts program in English, Literature Option, serves several categories of students: those teaching high school and community college, those anticipating doctoral studies, those studying creative or expository writing, and those simply interested in extending and intensifying the knowledge acquired in their undergraduate studies.

The Human Resource Management (HRM) Option is one of only 57 programs nationally -- and the only program in the California State University system -- that has been certified by the Association of University and College Industrial Relations and Human Resource programs. The HRM Option has consistently ranked in the top five programs nationally. This ranking is based on the number of students who pass the Professional in Human Resource exam given by the Society of Human Resource Management.

HRM students explore how organizations can best utilize their most important resource - their employees. Among the issues discussed are how to recruit and select the best employees, how to determine fair compensation, how to use benefit and performance appraisal systems that reward high performance, how to comply with federal and state employment laws, and how to negotiate and resolve employment disputes. The courses offered are intended to help those interested in creating a work environment that promotes teamwork and encourages employee excellence.

Psychology is the scientific study of behavior -- including human thought, emotion, and action -- and the application of scientific knowledge to the solution of real-world problems. It includes a wide variety of topics, including perception, learning, memory, thinking, emotion, personality, social interaction, development, and abnormal behavior. Psychologists recognize that understanding behavior in all its complexity requires studying it from multiple perspectives. A thorough understanding of memory, for example, requires knowledge ranging from the neural structures and processes that underlie it to the social and cultural forces that influence it.

Students majoring in psychology take core courses in general psychology, statistics, and research methodology, along with additional courses in each of the primary areas of the discipline. There are also numerous opportunities for students to supplement their coursework with hands-on experience in faculty research labs and in the field under faculty supervision. Advanced and well-qualified students can participate in our senior honors program. These students design, conduct, and present an original research project as a senior thesis.

Psychology majors learn to think critically, write and speak clearly, identify and solve problems, and work effectively both individually and in groups. As a result, the study of psychology provides excellent preparation for graduate study and careers in a variety of fields.

Mathematics and related subjects play important dual roles in our culture. On the one hand, mathematics is a study in its own right; on the other hand, it is an indispensable tool for expressing and understanding ideas in the sciences, engineering, and an increasing number of other fields. As a consequence, employment opportunities for mathematicians have been expanding in recent years. The courses offered by the department are designed to develop skills in, and an appreciation and understanding of, both roles.

Because there are so many different areas in which a trained mathematician can find employment or continue studies, the department offers a large number of electives within the mathematics major. By selecting appropriate courses, students have considerable flexibility to accommodate their individual interests. Students should consult with a department adviser for specific recommendations as to which electives are suited to their career paths.