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Bachelor of Science in Business Administration - Marketing Option (Pre-Business)

Bachelor of Science in Business Administration - Marketing Option (Pre-Business)

at California State University - Fresno USA

Overview

Marketing is the process by which organizations define and select target markets, design products and services, set prices, determine distribution channels, develop promotions, and design after-sale customer service. When all of these elements are correctly mixed, the firm is able to build long term relationships with its customers. Building on marketing theories and concepts, marketing students study the basics of marketing information systems. They also learn about exchanging relationships, personal communication, market segmentation, positioning strategies, Internet marketing, and marketing strategic planning. In addition, students can explore special interest areas such as promotion, retailing, international marketing, services marketing, logistics and supply chain strategies, sales management, distribution management, buyer behavior, and sports marketing. Particular emphasis is placed on marketing applications through experiential learning projects, service-learning experiences, hands-on projects with local companies, and semester long internships. Marketing is an exciting, fast-paced, dynamic field that offers career opportunities in e-marketing, marketing research, product design, retail and wholesale management, distribution, sales, sales management, purchasing, advertising and public relations, and marketing management. These exciting careers stimulate personal growth, challenge your creativity and imagination, and appeal to a variety of interests.

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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

California State University - Fresno

Location

Bachelor of Science in Business Administration - Marketing Option (Pre-Business) Assistant Fee

$16100

Tuition Fee

$0

Average Cost of Living

$70

Application Fee

Bachelor of Science in Business Administration - Marketing Option (Pre-Business) Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

6.0

Minimum Overall Score

61.0

Minimum Overall Score

45.0

Minimum Overall Score

Other Courses by California State University - Fresno,USA

Natural Sciences & Mathematics

Master of Science in Mathematics

The Department of Mathematics offers a Master of Science (M.S.) in Mathematics. A bachelor's degree is required in order to be admitted to a graduate program at California State University, Fresno.

In order to be admitted to classified graduate standing, applicants must have undergraduate preparation comparable to a California State University, Fresno mathematics major and have a 3.0 grade point average in their upper-division mathematics courses. Applicants lacking the above preparation may be admitted conditionally. These students will become classified after meeting additional requirements as set by the graduate coordinator. Coursework taken to achieve classified standing may not be applied towards credits for the graduate program.

24 month

Duration

$ 15200

Tuition

Health Sciences, Nursing and Emergency Services

Master of Arts in Kinesiology - Sport Administration Option

The Department of Kinesiology offers advanced study designed to enhance professional competencies in pedagogy (M.A. in Kinesiology), exercise science (Exercise Science Option), sport administration (Sport Administration Option), and sport psychology (Sport Psychology Option). These offerings prepare students for more advanced degrees, applied research, and/or careers in clinical settings, teaching, administration, coaching, or the sport industry.

24 month

Duration

$ 15200

Tuition

Fashion Merchandising Degree. The Fashion Merchandising program focuses on preparing students for a wide variety of careers related to marketing, management, buying, and selling of fashion goods. It combines product and industry knowledge with business, communication, and computer skills. Job opportunities include buyers, merchandisers, store managers, product developers, and fashion consultants, as well as other positions in today's competitive and global environment. The curriculum is built upon the Mega Goals for Four-Year programs developed by the International Textile and Apparel Association (ITAA) and recommendations from fashion industry experts.

48 month

Duration

$ 16100

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Natural Sciences & Mathematics

Bachelor of Science in Biomedical Physics

The B.S. in Biomedical Physics is an interdisciplinary program developed with the assistance of the National Institute of Mental Health and the National Institute of Biomedical Imaging and Bioengineering to motivate students pursuing careers in applications of physics in medicine. The curriculum provides fundamental groundwork in physics, mathematics, and biology.

48 month

Duration

$ 16100

Tuition

Because of increasing mobility in our modern world, it takes no time at all to travel to places where people speak a language other than English. If you visit or go to work in another country you will quickly learn the fallacy of the phrase, "Everyone speaks English there; don't worry!" Even in California, scarcely a day goes by that you do not hear people conversing in a language other than English, because the United States has a wealth of different heritage languages. Whether you travel overseas or stay in the United States, you will be more culturally sensitive if you are bilingual and bicultural. For example, agricultural, health, and music professionals benefit from knowing another language. It is never too late to acquire another culture and language.

The goal of the Department of Modern and Classical Languages and Literatures is to encourage multiculturalism and multilingualism in the Central Valley. That includes preparing students for communication in some of the important heritage languages of the area: German, Spanish, French, Italian, and Portuguese. These are also important languages of Mexico, Central and South America, and the European Union, so students are able to travel or work overseas with greater ease. The department also offers Greek and Latin, as well as Classical Studies and Humanities.

The department has programs for those who wish to be middle and high school teachers of French and Spanish. We offer courses to prepare those who wish to be bilingual/ cross-cultural teachers in elementary schools. We also offer courses in Italian, Portuguese, and other languages to the surrounding community. The department offers a major and a minor in French and Spanish, a minor in German, a minor in Humanities, and a minor in Classical Studies. We collaborate with the Department of Linguistics to offer the B.A. Option in Language Studies.

48 month

Duration

$ 16100

Tuition

Agriculture, Forestry & Animal Sciences

Bachelor of Science in Agricultural Business

Join the leader in science, technology, and management. The award-winning Agricultural Business Program at California State University, Fresno is a pacesetter -- having been recognized by the Agribusiness Education Project, sponsored by the U.S. Department of Agriculture and comprised of agricultural industry leaders and higher education scholars from around the country.

The agricultural business curriculum is a comprehensive and integrative program of economic principles and business application with a problem-solving orientation and a practical experience emphasis.

48 month

Duration

$ 16100

Tuition

The profession of social work is dedicated to meeting the diverse social service needs of special populations of individuals, families, groups, organizations, and communities. As a practice-oriented profession, social work deals with social concerns that range from societal oppression to people's emotional/behavioral problems.

The Department of Social Work Education offers two degree programs to educate beginning and advanced social work practitioners who can meet complex client needs in a broad range of public and private human service settings and who can perform in a variety of roles using a multisystems approach. The Bachelor of Arts (B.A.) degree program prepares students for beginning generalist social work practice as well as for graduate study in the human service field, including social work. The Master of Social Work (M.S.W.) prepares the learner for advanced multisystems social work practice as well as for doctoral study in social work and related human service arenas. Both the B.A. and the M.S.W. programs are accredited by the Council on Social Work Education.

48 month

Duration

$ 16100

Tuition

Logistics is associated with the movement, storage, and handling of materials and finished products. The option will also take into consideration the movement of agricultural commodities, fresh and processed foods, and managerial and safety issues pertinent to transportation and storage of agricultural commodities. Logistics includes all of the activities focused on efficiently moving goods to the right place at the right time. Logistics has come to be regarded as a key determinant of business competitiveness. Companies are substantially improving their competitiveness and productivity by overhauling their internal logistics and by more effectively managing their external links with suppliers and customers. The aim is to learn how to optimize the distribution of freight and freight-flow information from manufacturer to consumer, using advanced information systems and expertise to reduce inventories, cut transportation costs, speed delivery, and improve customer services. The current and long-term projected demand for logistics managers at all levels is very high. Currently logistics is the second largest employment sector in the United States. Logistics management offers everything that is expected in an ideal career including better than average salaries and advancement opportunities. The type of organizations that employ logistics managers include manufacturing firms, wholesalers, distributors, service institutions, and transportations firms.

48 month

Duration

$ 16100

Tuition

The Master of Arts degree program in psychology may be arranged to include interest areas such as general experimental, as well as special master of arts programs for individuals. The General Experimental program is a 30-unit degree program is intended primarily to prepare graduates for entry into doctoral programs in general experimental, developmental, social, neuroscience, cognitive psychology, perception, decision making, data analytics, or clinical psychology, and may serve as preparation for community college teaching or professional employment requiring a master's degree.

24 month

Duration

$ 15200

Tuition

Geomatics engineers manage the global spatial infrastructure. This effort includes real property boundary determination, digital mapping, Geographic Information Systems (GIS), Global Positioning Systems (GPS), remote sensing, photogrammetric mapping, applications programming, project management, and construction layout activities. Students use a wide selection of specialized equipment while acquiring a solid theoretical background. Integration of geomatics engineering design concepts spans a sequence of courses throughout the curriculum.

Mission of Geomatics Engineering
The mission of the Geomatics Engineering Program is to provide a unique educational experience that enriches the lives of GME students. The program teaches necessary discipline-related knowledge and skills to prepare students for their competency in the profession. Students learn how to protect the health and welfare of the public while expanding their base of knowledge through research and scholarship. Graduates of the program serve throughout the state, the nation and the world at large.

48 month

Duration

$ 16100

Tuition

View All Courses by California State University - Fresno, USA

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