Bachelor of Science in Business Administration - Marketing Option (Pre-Business)

at California State University - Fresno USA

The Department of Information Systems and Decision Sciences prepares students for the rapidly growing fields of Information Systems and Technology and Data Analytics for Decision-Making. Producing new intelligence from raw data, collected by computer-based information systems, can help businesses enhance products and services, and organizations to meet their strategic goals. Computer-based data analysis and information-sharing lead to better, more informed decisions. In addition to traditional methods of classroom instruction and guest speakers, students in these options are exposed through hands-on experiences to new developments in computer technology, software, and applications.

Computer Information Systems (CIS) is the practice of developing and maintaining systems to support operations, management, and decision-making. It combines technology, people, and business organizations in a single field. An information system can collect, store, process, analyze, and distribute information with an enterprise-wide view and make it available to all users across functional departments and across organizations to support their business operation and decision-making processes. Topics covered in this option include computer programming, database design, systems analysis and design, computer networks, project management, cloud computing, cybersecurity, mobile and Web application development, business intelligence, and artificial intelligence.

This program is designed to prepare students in the broad area of public health. It includes preparation in the public health core and in the Health Promotion Option. The option includes a field experience and a culminating experience.

History is the study of humanity’s recorded past. It encompasses all aspects of human behavior, social organization, and cultural development. The arts and the sciences, the development of technology, and changing economic forces are as much a part of history as is politics or social conflict.

Students of history are engaged in a journey through time in which they can witness and compare the development of a variety of cultures and the interrelations between people in many different circumstances. Through the study of past events, history provides a great storehouse of experience by which the theories of the other social sciences can be tested. And through its analysis of the development of institutions and cultures, it provides one of our best tools for understanding social phenomena.

History is also one of the broadest and most universal of the humanities. Just as the personalities of individuals are shaped through the totality of their past experiences, so cultures and institutions also develop in time. The study of history can help students understand themselves and their culture better and develop a more tolerant and humane spirit toward others. In this way, as in so many others, a knowledge of the past can help all of us meet the problems of today with greater understanding and compassion.

The Bachelor of Arts in Natural Sciences serves as a waiver program for the Single Subject Teaching Credential in Science. With the Science Credential, students are able to teach any introductory science class, i.e. earth, general, life, or physical science along with the courses in their chosen emphasis.

The world of the 21st century is a place where there are very complex interactions between an increasingly fragile environment and the people who make up the many varied and diverse cultures on it. Geographers are uniquely trained to "see the big picture" so that they can more fully understand these complex interactions of the environment and the many cultures of humankind.

The Geography Department offers a Bachelor of Arts degree in geography, a minor in geography, a minor in meteorology, and an interdisciplinary minor in urban studies. The geography course offerings support undergraduate preparation for careers in environmental study, teaching, weather, regional and urban planning, and preparation for graduate work.

Central to geographic inquiry is a concern with the human occupancy of the earth, the character of the human environment, and the interrelationships that link humans and the physical world. In sum, geography seeks to provide a broad understanding of the world, its people, and its problems. Geography seeks to provide applied specializations and technical skills that can address economic, social, and environmental problems at scales that range from local to global by employing a spatial framework for organizational purposes analogous to the chronological framework employed in history.

Geography integrates much information from the natural and social sciences and because of the diversity of subject matter from which it obtains data, offers a broad, liberal education applicable to many fields of employment.

The department offers a variety of courses that allow students to address different objectives. First, we provide, for both majors and non-majors alike, a greater understanding of the world as an element of a liberal education which has become an increasingly important component of a complete university education. Second, we provide courses that assure a depth of knowledge in subject matter and technique for majors and minors in geography. Third, we serve those students in related disciplines who wish to strengthen programs of study through a selection of courses in geography. 

At California State University, Fresno, the interdisciplinary studies major under either the Master of Science (MS) degree is available to qualified graduate students when there is a need for advanced study in subject matter that is multidisciplinary and that is not reasonably available through existing graduate degree programs. In such instances, a formal proposal for an Interdisciplinary Studies major (see Section II) that includes a cohesive curriculum with interrelated coursework and graduate experiences from two or more departments may be submitted for approval. Proposals that could be accommodated by an existing master's degree or option, as in the use of elective courses, are not approved.

The MS in Interdisciplinary Studies is awarded for programs that include breadth of scientific knowledge as well as attainment of specific professional competencies in scientific research methodologies and data-driven analysis. MS degrees are appropriate for those who wish to engage in professional science-related careers that cross over several traditional specializations.

Audiology, speech-language pathology, deaf education and interpreting are concerned with many issues related to speech, healing, and language. Professionals in audiology and speech-language pathology ?elds are devoted to providing diagnostic, rehabilitative, and educational services to children and adults with communicative challenges. Professionals in deaf education and interpreting ?elds are devoted to providing educational services and community-related services to children and adults who communicate in American Sign Language and/or other communication modalities.

The Bachelor of Arts degree in Communicative Sciences provides the students with a liberal arts foundation integrated with courses designed to provide a basic understanding of speech, language, and hearing development and communicative problems. Students pursuing deaf studies have three options: deaf education, deaf studies, and sign language interpretation. Students majoring in deaf education and speech-language pathology can continue their options in our graduate program.

Deaf Education. Our deaf education program gives you a broad background in bilingual-bicultural education, total communication, and cued speech philosophies along with speech, language, auditory training, deaf culture, and American Sign Language. This program includes all of the essential elements of a good education for deaf and hard-of-hearing children. The program is nationally accredited by the Council of Education of the Deaf (CED).

The Department of Public Health offers curricula based on principles of public health practices leading to a Bachelor of Science degree, including a major and minor in health science with options in community health, environmental/occupational health and safety, and health administration.

The Health Science Bachelor of Science curriculum consists of a core of five courses providing a foundation of knowledge and skills critical to the theory and practice of the health professional. In addition, students complete a specialized cluster of courses in an option that provides the depth and breadth for the area. A variety of combinations between and within options is possible to meet professional goals.

The Option in Student Affairs and College Counseling is a 48-unit program designed for individuals seeking advanced preparation for careers in post-secondary and related settings.

The Student Affairs and College Counseling Option is designed to prepare individuals for employment as student service professionals in four-year university and community college. Graduates with this degree option are prepared for employment in the multi- faceted arena of post-secondary education.

Preparation for the Student Affairs and College Counseling option requires knowledge of individual and group dynamics, advising practices in specialized settings, and an understanding of the developmental issues associated with students' maturation process. It requires an appreciation of organizational dynamics and a firm foundation in counseling theory as well as acquisition of counseling skills appropriate for use with students from diverse populations and backgrounds. In addition, counselors are also required to know, understand, and address the impact of crises, disasters, and trauma-causing events on students in the post-secondary community. The 2009 Council for the Accreditation of Counseling and Related Educational Programs (CACREP) standards includes content in crises management (suicide, disasters, and substance abuse).

Geomatics engineers manage the global spatial infrastructure. This effort includes real property boundary determination, digital mapping, Geographic Information Systems (GIS), Global Positioning Systems (GPS), remote sensing, photogrammetric mapping, applications programming, project management, and construction layout activities. Students use a wide selection of specialized equipment while acquiring a solid theoretical background. Integration of geomatics engineering design concepts spans a sequence of courses throughout the curriculum.

Mission of Geomatics Engineering
The mission of the Geomatics Engineering Program is to provide a unique educational experience that enriches the lives of GME students. The program teaches necessary discipline-related knowledge and skills to prepare students for their competency in the profession. Students learn how to protect the health and welfare of the public while expanding their base of knowledge through research and scholarship. Graduates of the program serve throughout the state, the nation and the world at large.