Bachelor of Science in Business Administration - Special Option (Pre-Business)

at California State University - Fresno USA

The mission of the Liberal Studies Program is to provide rigorous and relevant subject matter preparation for elementary teaching that is committed to equity and social justice.

The Liberal Studies Program has received an Elementary Subject Matter Authorization from the California Commission on Teacher Credentialing. This authorization permits graduates from the program to satisfy the Subject Matter Proficiency requirement for the Multiple Subject Credential Program through completion of required coursework.

It is the goal of the Department of Viticulture and Enology to be a world-class center of excellence that can effectively meet the needs of students and the broader community. The department offers courses in viticulture and enology. Each degree integrates viticulture and enology offerings with the basic sciences (e.g., biology, chemistry, mathematics, physics) and management skills to build a well-balanced foundation.

Academic Excellence
The Department of Viticulture and Enology at California State University, Fresno was officially established in July 2000. The foundations for the current curricula are firmly based in the sciences such as botany, chemistry, soil science, and microbiology. Classes in viticulture and enology are designed to help the students incorporate the basic sciences into the production of grapes and wines with numerous opportunities for “hands-on” learning experiences. We have the only university teaching facilities in the world that combines 120 acres of table, raisin and wine grape vineyards, a commercial 50,000 gallon winery, and a processing facility suitable for small-scale raisin production. This unique combination of academics and facilities has provided the training ground for numerous award winning viticulturists and winemakers.

It is the goal of the Department of Viticulture and Enology to be a world-class center of excellence that can effectively meet the needs of students and the broader community. The department offers courses in viticulture and enology. Each degree integrates viticulture and enology offerings with the basic sciences (e.g., biology, chemistry, mathematics, physics) and management skills to build a well-balanced foundation.

Academic Excellence
The Department of Viticulture and Enology at California State University, Fresno was officially established in July 2000. The foundations for the current curricula are firmly based in the sciences such as botany, chemistry, soil science, and microbiology. Classes in viticulture and enology are designed to help the students incorporate the basic sciences into the production of grapes and wines with numerous opportunities for “hands-on” learning experiences. We have the only university teaching facilities in the world that combines 120 acres of table, raisin and wine grape vineyards, a commercial 50,000 gallon winery, and a processing facility suitable for small-scale raisin production. This unique combination of academics and facilities has provided the training ground for numerous award winning viticulturists and winemakers.

Marketing is the process by which organizations define and select target markets, design products and services, set prices, determine distribution channels, develop promotions, and design after-sale customer service. When all of these elements are correctly mixed, the firm is able to build long term relationships with its customers. Building on marketing theories and concepts, marketing students study the basics of marketing information systems. They also learn about exchanging relationships, personal communication, market segmentation, positioning strategies, Internet marketing, and marketing strategic planning. In addition, students can explore special interest areas such as promotion, retailing, international marketing, services marketing, logistics and supply chain strategies, sales management, distribution management, buyer behavior, and sports marketing. Particular emphasis is placed on marketing applications through experiential learning projects, service-learning experiences, hands-on projects with local companies, and semester long internships. Marketing is an exciting, fast-paced, dynamic field that offers career opportunities in e-marketing, marketing research, product design, retail and wholesale management, distribution, sales, sales management, purchasing, advertising and public relations, and marketing management. These exciting careers stimulate personal growth, challenge your creativity and imagination, and appeal to a variety of interests.

Prepare for the future in agricultural sciences, technology, and management with a degree in agricultural education. The Department of Animal Sciences and Agricultural Education offers options in agricultural communications, teacher preparation, science, and production management. The science option has career specialization in the areas of preprofessional animal science and preveterinary medicine. The production management option offers career specialization in the areas of dairy science, equine science, meat technology and livestock, and poultry management. Courses integrate animal evaluation, behavior, disease, environmental management, genetics, health, marketing, muscle biology, nutrition, physiology, production, and reproduction.

The agricultural education major is designed to equip students for careers as agricultural communication specialists or secondary agriculture teachers. Specializations may be developed in agricultural business, animal sciences, plant sciences, or mechanized agriculture.

Prepare for the future in agricultural sciences, technology, and management with a degree in animal sciences or agricultural education. The Department of Animal Sciences and Agricultural Education offers options in agricultural communications, teacher preparation, science, and production management. The science option has career specialization in the areas of preprofessional animal science and preveterinary medicine. The production management option offers career specialization in the areas of dairy science, equine science, meat technology and livestock, and poultry management. Courses integrate animal evaluation, behavior, disease, environmental management, genetics, health, marketing, muscle biology, nutrition, physiology, production, and reproduction.

The agricultural education major is designed to equip students for careers as agricultural communication specialists or secondary agriculture teachers. Specializations may be developed in agricultural business, animal sciences, plant sciences, or mechanized agriculture.

The Department of Kinesiology offers advanced study designed to enhance professional competencies in pedagogy (M.A. in Kinesiology), exercise science (Exercise Science Option), sport administration (Sport Administration Option), and sport psychology (Sport Psychology Option). These offerings prepare students for more advanced degrees, applied research, and/or careers in clinical settings, teaching, administration, coaching, or the sport industry.

The Department of Linguistics offers an M.A. in Linguistics with an option in General Linguistics and an M.A. in Linguistics with an option in Teaching English to Speakers of Other Languages. At California State University, Fresno, students may also get a Master of Science in Interdisciplinary Studies with a focus on Computational Linguistics or Cognitive Science. Department faculty will assist students in planning such a program. For specific requirements, see Degree Requirements below; for general requirements see Division of Research and Graduate Studies.

The Master of Arts degree program in Linguistics assumes a baccalaureate degree major in an appropriate field and at least three upper-division courses in linguistics as prerequisites. Graduate students are required to complete at least 30 units of courses with a minimum of 21 units of graduate level courses, and to pass a comprehensive examination or complete a thesis.

The Master of Arts degree program in psychology may be arranged to include interest areas such as general experimental, as well as special master of arts programs for individuals. The General Experimental program is a 30-unit degree program is intended primarily to prepare graduates for entry into doctoral programs in general experimental, developmental, social, neuroscience, cognitive psychology, perception, decision making, data analytics, or clinical psychology, and may serve as preparation for community college teaching or professional employment requiring a master's degree.

The Criminology major is designed to prepare students for beginning professional work in criminal justice and to provide preparation for graduate work including law school. Criminology courses at the undergraduate level include integration of theoretical and applied materials of an interdisciplinary nature. The corrections option is designed for students interested in careers in probation, parole, correctional institutions, and other affiliated forms of work. The law enforcement option is designed for students interested in careers with federal, state, and local law enforcement agencies, or law enforcement careers within the private sector. The victimology option is designed for students interested in careers in domestic violence programs, rape counseling programs, victim/witness programs, or other victim-related programs at the local, state, or federal level; these programs can either be criminal justice based or community based. An internship course is required in the corrections, law enforcement, and victimology options. The Forensic Behavioral Sciences major prepares students interested in the application of other behavioral sciences — such as psychology, anthropology, social work, and linguistics — to the criminal justice system. However, it is also designed to prepare students interested in traditional criminal justice careers.