Bachelor of Arts in Integrated Marketing Communication

at EDUCO - Duquesne University USA

Being an entrepreneur isn't just about starting a business. Entrepreneurship is a way of looking at the world. It's about innovative thinking, taking calculated risks, and, most importantly, about being able to recognize and seize outstanding opportunities to solve problems and create value.

As you develop an entrepreneurial mindset, you will envision new ways of doing things. Whatever career you pursue or company you decide to work for, having an entrepreneurial mindset will be essential for your success.

In fact, entrepreneurship skills drive problem-solving and innovation in all areas of business-new ventures, corporations, government, and the nonprofit sector.

This is an exciting major that combines the study of three languages. Students choosing this major should have extensive background in at least one of the languages selected for the degree. 

In addition to their studies, our students maintain the highest standards in the areas of musicianship, pedagogy, and professionalism and work consistently with an extensive network of cooperating teachers in public school music settings (band, choir, orchestra, and general music) for field experiences that begin during the very first semester of the freshman year.

Welcome to the Department of Chemistry and Biochemistry! We invite you to take a virtual tour of our department and learn about the opportunities we have to offer our students. The size of our department is small enough to allow our undergraduate and graduate students to have a personalized experience, but at the same time we offer access to top-notch research opportunities and modern instrumentation typically available at larger universities.

Multimedia is the skillful merging of creative thinking, design, information management, development, interactive environments, and visual communication through technology.

Students apply these concepts and processes to create robust multimedia experiences in a variety of disciplines and industries.

Students will be able to:

• Edit digital photographs.
• Create and manipulate images for a variety of platforms.
• Create digital videos for web and mobile devices.
• Create and design websites.
• Apply graphic design principles.
• Create and manipulate digital sound.

Business today is global, subjected to the forces of culture, economy, geography and politics. What happens in other countries affects American-based corporations, non-profit organizations and governmental agencies. As the world becomes smaller, a degree in international business will prepare you to meet the professional challenges of doing business at home and abroad.

An international business degree from our program prepares you for managerial careers in the global marketplace. Anticipating the demands of the discipline, our international business program teaches you not simply how to conduct business, but also how to conduct business with an understanding of world markets and political and cultural sensitivity.

While focusing on international business concepts in the classroom, you are exposed to real-world affairs through activities with international businesses and organizations located within the Pittsburgh area. In addition, you have the opportunity to fulfill your international business study-abroad requirement at Duquesne's campus in Rome, its international study center at the National University of Ireland, and through partnerships with numerous university partners around the world.

The M.F.A. in Media Arts and Technology is a multidisciplinary program of study that blends media arts, design, creative expression and technology to enhance communication and user experiences across all industries and disciplines. It provides opportunity for aspiring storytellers, designers, filmmakers, photographers, artists and technologists to exercise creativity through technology. The M.F.A. is 42 credit hours. Students choose one of the program tracks: 1) Creative and Strategic Media, 2) Interactive Design, 3) Photography and Film.

Developing student creative competence and design thinking skills is central to our teaching philosophy. In each program track, project-oriented classes focus on creative and designed projects such as literary works, films and documentaries, photography exhibits, interactive apps and websites, digital user experiences (UX), and public relations and advertising campaigns. 

The Computer Systems Technology (CST) Program is an innovative online degree program that offers working professionals, military personnel, and other motivated students an opportunity to complete their Baccalaureate coursework in the field of computing technology. The Bachelor of Science in CST curriculum offers a blend of computer systems and information technology that creates a well-rounded professional who knows how to think analytically, assess and diagnose organizational problems, and select the best solution. As a result, CST graduates will be prepared to address the complexities of real-world technology issues, and to adapt to future developments in this fast-paced and dynamic field.

Information Systems and Technology (IST) combines the study of technology and business management. It isn't just programming; it's project management, design, administration and more. Critical to the success of modern business, IST is a dynamic, diverse career involving interaction with business managers, clients, end users and technicians. 

The Palumbo-Donahue School is among an elite five percent of business schools worldwide that meet rigorous academic standards necessary for accreditation from the Association of Advance Collegiate Schools of Business (AACSB). Ethical students transform into responsible business leaders, striving for personal and professional excellence.

In the classroom, experienced faculty engage students in a range of courses essential for success. An expansive Technology Center on campus features innovative, computer-based applications. Membership in the Duquesne Association for Information Systems keeps IST students in touch with the most modern business technology.

Our Health Sciences major will provide students with the skills needed to both conduct comprehensive health, wellness and fitness assessments, and develop programming to address the needs of clients, patients and populations.  Furthermore, our students will be equipped to assess the outcomes associated with these intervention strategies and prepared to implement changes accordingly.  

For those students who may be considering pursuit of a professional healthcare degree, our Health Sciences major will serve as a gateway designed to prepare students for graduate degree programs in Medicine, Athletic Training, Physical Therapy, Occupational Therapy, and Physician Assistant Studies.

Students from our Health Sciences Program will have opportunities to gain the necessary knowledge and skills to factor prominently into a variety of healthcare arenas, including human performance, strength & conditioning, corporate wellness, exercise physiology, health education, cardiopulmonary rehabilitation, and community health & wellness.