Bachelor of Arts in International Relations

at Global University Systems (GUS) - Webster University - St. Louis Campus USA

The master of arts (MA) in information technology management program is designed to educate and develop managers who can effectively manage the planning, design, selection, implementation, use and administration of emerging and converging information and communications technologies. The program curriculum provides students with the technical knowledge and management knowledge and skills needed to effectively integrate people, information and communication technologies, and business processes in support of organizational strategic goals.

The MA in information technology management is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes

• Students will be able to explain the important terminology, facts, concepts, principles, analytic techniques and theories used in the field of information technology management.
• Students will be able to effectively apply important terminology, facts, concepts, principles, analytic techniques and theories used in the field of information technology management when analyzing complex factual situations.
• Students will be able to effectively integrate (or synthesize) important facts, concepts, principles and theories in the field of information technology management when developing solutions to multifaceted information technology management problems in complex factual situations.

The public relations major combines a strong base in academic study with opportunities to test concepts through projects with actual clients. Writing proficiency is a necessary element of the major, as writing and knowledge of target audiences form the basic foundation of good public relations.

Students learn theories and gain hands-on experience in creating strategic information programs, internal communications plans, media relations and special events as they build their professional portfolios using all available formats of media (print, video, radio and television, and social media, digital and electronic applications).

Students learn from practicing professionals who are their professors, lecturers, mentors and clients, bringing real-world substance to the major. Internships augment the experience.

Learning Outcomes
Successful graduates of this program will be able to:

• Apply research practices and methodologies to gather information that informs public relations target audience analysis and organizational public relations problem solving and decision making.
• Create public relations plans that use defined goals, measurable objectives, strategies, tactics and evaluations.
• Create, package and edit public relations message content and distribute it through appropriate media to select target audiences of business and non-profit organizations.
• Evaluate the effectiveness of public relations plans in meeting their defined goals and objectives.
• Conduct themselves with professionalism in project management, client relationships, portfolio development, presentations and work relationships.

Advance your business skills to develop and implement value-creating ideas and solutions in today's worldwide economy. The innovative MBA program at Webster University is designed for professionals who want to shape their own career, upgrade credentials, and be strategic players in the world of business.

Why Choose the Webster MBA?

• A focus on creating value in an ESG (environmental, social, governance) framework consistent with modern business practice.
• A competency-based program that builds your skills in 18 business and nine personal effectiveness areas. 
• A "flipped classroom" option with two hours of in-class experiential learning each week.
• Gain international perspective by working with students from across the Webster network.
• Specialize with 10 areas of emphasis, and 12 dual-degree options.
• Annual flat-rate textbook fee for all MBA designated courses. 

This curriculum is designed for individuals who are seeking a graduate degree with a broad general management and leadership perspective. The MA in management and leadership is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes
Graduates of the management and leadership program will be able to:

• Demonstrate proficiency with group dynamics, collaboration, interpersonal relations and leading individuals, teams and organizations.
• Analyze and organize proficient solutions for complex business problems and demonstrate logical reasoning and idea generation for making effective business decisions.
• Demonstrate proficiency in the functional areas of business, such as finance, accounting, marketing operations and human resources, as well as the capacity to synthesize and apply this functional knowledge.
• Construct solutions to management problems using facts, concepts, principles and analytical techniques, quantitative skills and theories used in the study of management.

The BA in animation offers students the opportunity to learn core principles and techniques focusing on storytelling, motion, drawing, performance and expression through traditional and digital forms. Each student will undertake an intensive course of study including character animation, experimental concepts, fine art techniques and diverse applications, building a strong, global foundation before embarking upon an eventual area of concentration.

Learning Outcomes

Successful graduates of the animation program will be able to:

• Create animation with fundamental and technical proficiency.
• Express visual concepts artistically.
• Integrate storytelling and performance.
• Synthesize theory and practice creating animation from a global perspective.

Advance your business skills to develop and implement value-creating ideas and solutions in today's worldwide economy. The innovative MBA program at Webster University is designed for professionals who want to shape their own career, upgrade credentials, and be strategic players in the world of business.

Why Choose the Webster MBA?

• A focus on creating value in an ESG (environmental, social, governance) framework consistent with modern business practice.
• A competency-based program that builds your skills in 18 business and nine personal effectiveness areas. 
• A "flipped classroom" option with two hours of in-class experiential learning each week.
• Gain international perspective by working with students from across the Webster network.
• Specialize with 10 areas of emphasis, and 12 dual-degree options.
• Annual flat-rate textbook fee for all MBA designated courses. 

This curriculum is designed for individuals who are seeking a graduate degree with a broad general management and leadership perspective. The MA in management and leadership is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes
Graduates of the management and leadership program will be able to:

• Demonstrate proficiency with group dynamics, collaboration, interpersonal relations and leading individuals, teams and organizations.
• Analyze and organize proficient solutions for complex business problems and demonstrate logical reasoning and idea generation for making effective business decisions.
• Demonstrate proficiency in the functional areas of business, such as finance, accounting, marketing operations and human resources, as well as the capacity to synthesize and apply this functional knowledge.
• Construct solutions to management problems using facts, concepts, principles and analytical techniques, quantitative skills and theories used in the study of management.

This course of study builds a broad conceptual understanding of the health care industry, and develops specific, focused administrative skills that will help graduates guide health care organizations toward greater efficiency, effectiveness and patient-centered care.

The MHA is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes

• Students will be able to explain healthcare leadership styles and demonstrate effective communication skills that are required in managing effective teams and in predicting human behavior in an organization.
• Students will be able to apply health care management skills in problem solving, decision making, planning, delegating and managing time.
• Students will be able to incorporate strategic thinking to set priorities, focus energy and resources, and strengthen operations, in order to ensure that employees and other stakeholders are working toward common goals, and to operationalize healthcare organization's mission and vision. 

The management program examines the relationship between an organization, its leaders and employees. This program is designed to help students develop the competencies as both a business professional and scholar-practitioner with the capabilities to drive growth and innovation. In this program, students will acquire skills necessary to effectively manage people, analyze management problems, develop sound business practice and communicate effectively.

The BA in management is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes

• Analyze, understand and evaluate how legal, social, economic and global issues affect business.
• Integrate key theories to manage people, processes and resources in a diverse organization.
• Use appropriate tools and technology to critically analyze and interpret key business information.
• Apply concepts regarding ethics and corporate responsibility and how they impact managerial decisions.
• Build upon ambiguous and incomplete information to draft, support and defend innovative solutions to complex managerial challenges.
• Students will explain the important terminology, facts, concepts, principles, analytic techniques and theories used in human resource management.
• Students will be able to identify and apply appropriate terminology, facts, concepts, principles, analytic techniques and theories used in human resource management when analyzing moderately complex situations.
• Students will be able to synthesize and integrate important concepts, principles and theories used in human resource management into solutions to moderately complex management problems.

The management (BA) with an emphasis in marketing prepares students for a broad spectrum of careers in marketing, including branding, product development, advertising, digital marketing and customer relationship management. Students learn how organizations create value through the various marketing activities: customer behavior, pricing, promotion, product development, distribution and marketing research.

Learning Outcomes

• Analyze, understand and evaluate how legal, social, economic and global issues affect business.
• Integrate key theories to manage people, processes and resources in a diverse organization.
• Use appropriate tools and technology to critically analyze and interpret key business information.
• Apply concepts regarding ethics and corporate responsibility and how they impact managerial decisions.
• Build upon ambiguous and incomplete information to draft, support and defend innovative solutions to complex managerial challenges.
• Students will be able to demonstrate an understanding of how to identify and utilize relevant information in order to make effective marketing decisions.
• Students will be able to demonstrate the ability to make and defend decisions regarding the various marketing mix elements for value creation in a way that reflects the needs and characteristics desired for organizational success and meaningful relationships among and between stakeholders.
• Students will demonstrate personal skills (i.e. ethics, teamwork, effective communication, critical thinking) which are important keys to having a successful career in marketing.
• Students will be able to demonstrate an understanding of mutually interdependent relationships of all the major functional areas of a business enterprise.