Master of Arts in Management and Leadership with Emphasis in Organizational Development and Change

at Global University Systems (GUS) - Webster University - St. Louis Campus USA

Data analytics is the science of interpreting vast amounts of complex data to make sound decisions. The MS in data analytics focuses on developing and applying data analytics skills to fulfill significant needs in the business community. Students will integrate business concepts as well as key methods and tools for large-size data modeling, analysis and solving challenging problems involving "Big Data." The program provides a strong foundation in data analytics by bringing together salient techniques from statistics, mathematics, computer science, business, accounting, finance and management in a realistic business context.

Learning Outcomes
By the end of the program, students will be able to:

• Compose query statements to implement the data definition and manipulation.
• Construct multidimensional data cubes analysis.
• Apply effective methods for analyzing, presenting and using informational data.
• Develop meaningful reports and visualization of business data analytics appropriate to a technical and non-technical audience.
• Articulate forecasting and predictive models for real-world analytical applications.

The mission of the Webster University graduate professional counseling degree program is to provide high-quality learning experiences to students, helping them become expert professional counselors who strive for individual excellence and contribute to an enhanced quality of life in local, national and global societies. Curriculum is culturally inclusive, training students with a strong base of knowledge and skills to practice effectively in a variety of careers in the field of mental health and human service, educational institutions, private practice, and government, business and industrial settings. It is designed to provide students with the necessary knowledge, practice and skills for working with individuals, couples, children, families and groups in a variety of mental health settings.

Emphasis in Clinical Mental Health Counseling
This degree emphasis requires satisfactory completion of 60 credit hours of coursework. Some states require completion of all core courses prior to Internship. Note that successful completion of the program may exceed 60 credit hours for some students.

The Clinical Mental Health Counseling emphasis, available at the home campus in St. Louis, Missouri and the South Carolina campuses in Charleston, Myrtle Beach and Columbia, is accredited by The Council for the Accreditation of Counseling and Related Educational Programs (CACREP).

In this major, students engage not only with the aesthetics dimensions of literature, but also with the values, views and dynamics of a given and historical context. In small classes and seminars, students are given multiple opportunities to develop their skills in literary analysis, critical writing and oral expression. Outstanding student essays are selected by faculty to be published each spring in our literary journal, The Mercury.

Through the curriculum for the BA in photography at Webster University, students learn to be technically proficient, versatile, imaginative and capable of working in a variety of photographic fields and technical environments. Photography majors graduate with a solid grounding in the aesthetic and the communicative aspects of the medium. Students take courses in a variety of formats (small, medium and large), materials (black/white and color) and technical environments (chemical and digital). Students become familiar with a variety of approaches (journalistic, commercial/editorial and scientific), while concentrating on one.

Learning Outcomes
Successful graduates of this program will be able to demonstrate:

• Technical and aesthetic proficiency in the principles of photography.
• Technical proficiency with professional camera types and their applications.
• Technical proficiency with software as currently used in the profession.
• Familiarity with a variety of photographic approaches and careers.
• Expertise in the chosen field of specialization.

Webster University's cybersecurity programs prepare students and professionals to succeed in demanding positions in both the public and private sectors, protecting the ever-expanding, global reach of computer systems. Graduates may oversee, operate, or protect critical computer systems, information, infrastructures, and communications networks from cyber crime, cyber fraud, or cyber espionage. Students who complete an undergraduate degree with an emphasis in cybersecurity, a cybersecurity degree, or a graduate certificate program are able to effectively propose solutions securing cyber networks and ensuring online security.

Students in the award-winning advertising and marketing communications major gain hands-on experience as they prepare to enter one of today's fastest-growing and rapidly evolving industries. Building on a strong academic base in the liberal arts, students are challenged to think strategically and creatively to solve client problems using a full spectrum of advertising and marketing communications tools. From traditional print and broadcast advertising, to social media, mobile applications and emerging technologies, students learn to develop fully integrated campaigns that will achieve a company or organization’s promotional objectives.

To give each student experience in multiple career roles, the foundation curriculum encourages active participation in all phases of the marketing communications process, including research, planning, strategy development, copywriting, visual communication, art direction, budgeting, media buying social media, mobile marketing and campaign analysis.  

To strengthen a specific area of interest and stand out in a competitive job market, students are encouraged to choose one of three area of study: planning and strategy, copywriting or art direction. Through one-on-one discussions with advisors, students choose highly focused specialization courses and fine-tune their portfolios to prepare for an internship most appropriate to their goals. The advanced courses are built around opportunities for real-world experience.

Students are encouraged to boost their skillset and marketability with a variety of minors and certificate programs. They are also encouraged to become active in the on-campus Webster Advertising Club (WAC) and its activities with local professional organizations for networking opportunities.

Advance your business skills to develop and implement value-creating ideas and solutions in today's worldwide economy. The innovative MBA program at Webster University is designed for professionals who want to shape their own career, upgrade credentials, and be strategic players in the world of business.

Why Choose the Webster MBA?

• A focus on creating value in an ESG (environmental, social, governance) framework consistent with modern business practice.
• A competency-based program that builds your skills in 18 business and nine personal effectiveness areas. 
• A "flipped classroom" option with two hours of in-class experiential learning each week.
• Gain international perspective by working with students from across the Webster network.
• Specialize with 10 areas of emphasis, and 12 dual-degree options.
• Annual flat-rate textbook fee for all MBA designated courses. 

The Master of Science (MS) in forensic accounting program is designed to provide students with the skills necessary to be successful in the growing and exciting field of forensic accounting. The curriculum for this degree includes courses in criminal and civil investigation, legal procedure, management of evidence, cyber forensics, substantive law, valuation, economic damages and internal auditing. An important element of the courses is the integration, in the course activities, of a variety of cases and role playing exercises. Another important element is the faculty with their extensive backgrounds in forensic accounting, both from an academic and practical standpoint, who will both challenge and educate the students. Successful graduates of the program will have the ability to conduct successful investigations and be able to effectively communicate in writing and orally both in and out of the courtroom with respect to a variety of criminal and civil financial matters. Graduates of this program will be well prepared for a career in this interesting mix of accounting, investigation, valuation and law known as forensic accounting.

Learning Outcomes

• Students will be able to identify and apply the law, the rules of procedure and evidence and ethics that relate to forensic accounting.
• Students will be able to identify, investigate and discover fraud and other improper accounting activities.
• Students will be able to, orally and in writing, effectively communicate matters related to forensic accounting.

This curriculum is designed for individuals who are seeking a graduate degree with a broad general management and leadership perspective. The MA in management and leadership is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).

Learning Outcomes
Graduates of the management and leadership program will be able to:

• Demonstrate proficiency with group dynamics, collaboration, interpersonal relations and leading individuals, teams and organizations.
• Analyze and organize proficient solutions for complex business problems and demonstrate logical reasoning and idea generation for making effective business decisions.
• Demonstrate proficiency in the functional areas of business, such as finance, accounting, marketing operations and human resources, as well as the capacity to synthesize and apply this functional knowledge.
• Construct solutions to management problems using facts, concepts, principles and analytical techniques, quantitative skills and theories used in the study of management.

The public relations major combines a strong base in academic study with opportunities to test concepts through projects with actual clients. Writing proficiency is a necessary element of the major, as writing and knowledge of target audiences form the basic foundation of good public relations.

Students learn theories and gain hands-on experience in creating strategic information programs, internal communications plans, media relations and special events as they build their professional portfolios using all available formats of media (print, video, radio and television, and social media, digital and electronic applications).

Students learn from practicing professionals who are their professors, lecturers, mentors and clients, bringing real-world substance to the major. Internships augment the experience.

Learning Outcomes
Successful graduates of this program will be able to:

• Apply research practices and methodologies to gather information that informs public relations target audience analysis and organizational public relations problem solving and decision making.
• Create public relations plans that use defined goals, measurable objectives, strategies, tactics and evaluations.
• Create, package and edit public relations message content and distribute it through appropriate media to select target audiences of business and non-profit organizations.
• Evaluate the effectiveness of public relations plans in meeting their defined goals and objectives.
• Conduct themselves with professionalism in project management, client relationships, portfolio development, presentations and work relationships.