Undergraduate Academic Accelerator Pathway (2-Term) - Bachelor of Arts in Public Safety Management

at Shorelight Group - Cleveland State University USA

Studying marketing provides students with the basis to understand the art of developing, communicating, and delivering an offering that consumers find attractive. The goal of marketing is to persuade, earn, and keep customers, clients and partners through carefully articulating the value of your product or service. Studying marketing develops creativity, strategic problem solving, and a deep understanding of consumer behavior and motivation.

Special tracks within the Marketing Major include: consumer marketing, business-to-business marketing, international marketing, database marketing and digital marketing.

The Bachelor of Arts in Organizational Leadership is a multidisciplinary program of study for those interested in leadership theory and practice. The program prepares students to assume leadership roles in organizational settings in the public, private and nonprofit sectors.

The interdisciplinary major is administered by the Department of History and is primarily intended for students seeking secondary licensure. It provides comprehensive training in History and related social-studies fields taught in Ohio secondary schools. The primary mission of the Social Studies major is to provide students with the content competency to teach Social Studies in secondary schools. A Social Studies teacher is expected to teach students how to make informed and reasoned decisions as citizens in a culturally diverse, democratic society. The degree forms the content knowledge basis for students to pursue teaching professions and to
provide the necessary critical thinking, analytical reasoning, and academic judgment skills upon which to embark on a lifetime of intellectual growth. Students pursuing a degree in Social Studies must also fulfill a minor in secondary education, which is administered by the College of Education and Human Services.

• Spanish is the world's third most spoken language, after Mandarin Chinese and English, and ranks second in terms of native speakers.
• At the end of the 19th century, 60 million people spoke Spanish. Today, almost 500 million people worldwide speak Spanish!
• Spanish is the mother tongue of approximately 350 million people in 21 countries (Mexico: 98 million, Spain: 39 million, USA: 39 million, Argentina: 35 million, Colombia: 36 million, Venezuela: 22 million, Peru: 20 million…) It is also widely spoken in many more where it is not an official language.
• Hispanic consumers are the fastest-growing market segment in North America. Their population in the USA has grown by 60% in just one decade and their buying power is expected to exceed $926 million by 2007.
• Spanish is the second most used language in international communication, and an official language of the UN and its organisations.
• 29 million US residents above the age of 5 speak Spanish at home. That's approximately 1 of every 10 US residents, an enormous consumer and business-to-business market.
• "The world is rapidly becoming multilingual and Arabic and Spanish are both key languages of the future" said language researcher David Graddol, commenting on a recent report presented to the British Council.
• No one aware of the changing tides of business could fail to notice that we increasingly operate in global markets. Foreign language fluency is a significant asset for job seekers, as more and more companies trade internationally.
• The US Census Bureau reports that the nation's Hispanic population is expected to jump to 49.3 million from 38.2 million by 2015. The 39 million Hispanics currently living in the USA make up 12.5% of the total population. This population growth has increased demand for Spanish language media: radio, television, newspapers, magazines...
• Latin American countries are experiencing strong economic growth and becoming important global commercial partners. Newly created MERCOSUR and the existing free trade agreements between Hispanic countries and North America (ALADI, the Andean Community, CACM, NAFTA, G3), are expected to bring further growth to Latin American economies.
• Latin culture continues to have a global influence on architecture, art and literature. Who isn't familiar with Cervantes 'Don Quijote de la Mancha, the second most translated book after the Bible, which marked its 400th anniversary in 2005 with worldwide celebrations? Who hasn't heard that the most expensive painting ever sold is a Picasso?
• Spanish architect Santiago Calatrava continues to make his mark worldwide, with recent and current projects in Sweden, Ireland, Germany, the Olympic campus in Athens and the site of the world trade centre in New York, among others.
• Spanish language authors like Gabriel Garcia Marquez and Isabel Allende continue to lead global best seller lists and win international critical acclaim.

The Bachelor of Business Administration (BBA) in Accounting prepares students for careers in business, government and public accounting. It offers a background in business law, information systems and tax issues, giving students a solid foundation for leadership positions in business and industry.

Our students work in public accounting as auditors or tax specialists, at banking and financial institutions and in large Fortune 500 companies as cost accountants, controllers. or internal auditors. Some to provide accounting services to non-profit or governmental entities.

Criminologists conduct research on a variety of topics linked to criminal behavior, including how criminal activity is defined and measured, the causes of crime, the consequences of crime, and the impacts of criminal justice system intervention on individuals and society.

Students who choose to major or minor in Criminology will take courses that will help them strengthen their critical thinking skills and prepare them for fieldwork in corrections, policing, courts, and victim services.  A degree in Criminology is also a great choice for students who wish to gain a foundation that will prepare them for graduate studies or law school.

The Women’s & Gender Studies (WGS) program address a wide-ranging selection of issues, not only women’s issues, but issues related more broadly to gender and sexuality. WGS courses examine how categories of identity (e.g., sexuality, race, class, gender, age, ability, etc.) and structures of inequality are connected and should be examined and understood in relationship to one another. You will explore the diversity of women’s lives, their distinctive roles and contributions in society, and the social constructions of gender. You become aware of the diversity of our social experiences of gender as well as the systems of inequality in which we live.

Why study Women’s & Gender Studies?
Employers are looking for critical thinking, writing, presentation and problem-solving skills. A major or minor in Women’s and Gender studies gives you transferable skills for future job(s). Women’s and Gender Studies students may find employment in a variety of areas depending on their skills and experience. Some students find work
in the area of advocacy or social services-related positions, community development, business, and government. Others find work in education, health care, and/or law.

The Art History concentration exposes students to a wide range of artistic forms and traditions and to a broad diversity of cultures and issues. Art History students begin with introductory survey courses in Western, Asian, and African Art, and continue with courses in these areas along with Modern, American, AfricanAmerican, and Islamic Art. Advanced seminars in Art History draw on the faculty’s research interests: recent topics include Jewish-American Artists, Medieval Artistic Materials and Processes of Making, and Center and Periphery in African Art. As well as preparing students for graduate study in Art History and related fields, the Art History program provides students with the skills that employers want in college graduates including critical thinking, problem solving, information gathering, and effective oral and written communication.

Psychology is a field of study that covers a broad spectrum of topics that have real-world applications. As one of the university’s most popular majors for undergraduate students, Psychology serves as an excellent foundation for careers in healthcare, business, sales and marketing, social service, and education. Of course, the study of Psychology at the graduate level also serves as a gateway to, and preparation for, careers in research or applied Psychology.

The Design concentration provides students with a strong foundation for careers in Graphic Design and other creative fields. Design students begin their studies with introductory courses in Typography and Visual Technology, and continue into advanced courses and electives that include Web Design, Motion Graphics, 3D Modeling, Corporate Identity, Data Visualization, Information Design, Illustration, and Photography. The Design faculty collaborate with a wide range of organizations to bring real-world experiences into their courses and many Design students do internships with employers throughout the city of Cleveland.