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Bachelor of Arts in Communication - Advertising and Public Relations

Bachelor of Arts in Communication - Advertising and Public Relations

at Susquehanna University USA

Overview

Advertising and public relations are vital functions in dynamic companies. Different than marketers, advertising and public relations professionals take a creative look at strategic communications, blending research and art to craft all messages for a company.

You will learn to take your natural creativity and analytical thinking and combine them to create comprehensive and connected brands and communications strategies. Plus, you can choose a minor, like international studies or leadership, to give you a broad perspective of what it takes to be a creative leader.

Discover the keys of strategic communication

Learn what makes an effective visual ad, a good tweet and a compelling story. At Susquehanna, you will

  • Study foundational theories of strategic communication,
  • Practice the essential skills of a communication professional — oral, visual, written and research — and
  • Explore ethics that connect professional communicators.
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30

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

Susquehanna University

Location

Bachelor of Arts in Communication - Advertising and Public Relations Assistant Fee

$54440

Tuition Fee

$0

Average Cost of Living

$0

Application Fee

Bachelor of Arts in Communication - Advertising and Public Relations Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

30

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

6.0

Minimum Overall Score

80.0

Minimum Overall Score

Other Courses by Susquehanna University,USA

Susquehanna will power your natural curiosity and storytelling abilities. You will gain foundational skills like writing, editing, interviewing and even multimedia production — plus the critical-thinking and problem-solving skills from your well-rounded liberal arts education — to empower your storytelling. From podcasting to traditional newspaper reporting, you will develop research skills and learn to adapt content for varying news media to succeed in the ever-evolving world of journalism.

Susquehanna provides platforms for journalism and digital content majors, including the student-run newspaper, The Quill, the LensFlare student broadcasting group and other professional student clubs.

48 month

Duration

$ 54440

Tuition

History may take inspiration from the past, but here you do history.

Scour primary sources. Excel at organizing, scheduling and keeping notes. Develop a research project that will lead to graduate school or a promising career right after graduation. Travel to conferences to present your work. Explore local historical sites. Work both with antique sources and the latest digital technology.

Debate issues from various perspectives. Find your place in the world while acquiring 21st-century skills relevant to many careers.

History majors are preparing to:

  • Practice law
  • Direct financial institution
  • Work in higher education
  • Teach
  • Pursue graduate degrees
  • Work in museums
  • Run a company

48 month

Duration

$ 54440

Tuition

Studying literature gives you the analytical tools and writing skills employers in any industry covet.

At Susquehanna, you’ll harness the power of language, while learning to express yourself with style and grace.

From studying forms of writing to analyzing Shakespeare, every class you take builds toward a senior capstone project-modeled on grad school programs-that challenges you to think more deeply about your past four years.

You’ll have ample opportunities to publish your own work and contribute to eight department-focused student publications. Creative outlets on campus for literature majors include the Literature Club or the Comic Book Club.

48 month

Duration

$ 54440

Tuition

From your very first semester, you’ll get important hands-on experience. In Global Business Perspectives, you’ll work on a consulting project to develop recommendations to improve the profitability of a major corporation, such as Netflix, Burberry or Under Armour. Then you’ll pitch your plan to real-life business executives.

Your education won’t just take place on campus — or even within the United States. You will go places around the world. Consider our award-winning study abroad programs, such as our popular Global Opportunities in London, where you’ll live, study and intern with other business students in the heart of this bustling city. You’ll gain intercultural competency and a level of confidence that you can succeed wherever you land in your career path.

Because our bold curriculum is rooted in the liberal arts, you’ll develop all of these essential skills like

  • Writing
  • Teamwork
  • Presentations
  • Critical thinking
  • Interpersonal relationships
  • Leadership

48 month

Duration

$ 54440

Tuition

Our economics department consistently ranks as one of the top liberal arts economics departments for research by the Federal Reserve.

The research training you receive here will show prospective employers in any field that you know how to solve problems. Using cutting-edge approaches, you’ll conduct both extensive examinations of policy-related problems and quick analyses to get the gist of an issue.

You’ll complete at least one major research project and have the chance to present your research at conferences on campus and on the national stage.

48 month

Duration

$ 54440

Tuition

Explore society at every level — small groups, subcultures, cultures, organizations and institutions — and study how people interact.

When you study sociology here, you’ll learn to think critically about how race, class, gender, sexuality, law, culture, social media, social movements and the state impact individual, lived experience.

Develop useful and competitive skills

Studying sociology builds critical thinking skills and the ability to examine complex questions — skills valued by employers in all fields. You’ll learn there are multiple ways to approach any given problem.

You will design research projects, analyze data and identify useful ways to investigate questions about public policy, public health, community development, globalization, education and the law.

48 month

Duration

$ 54440

Tuition

Environmental Studies & Earth Sciences

Bachelor of Science in Earth and Environmental Science

Our earth and environmental sciences program links the study of hydrology, geology, meteorology and soil science — water, rocks, air and soil — to explore how Earth’s systems work and how humans impact those systems.

Earth and environmental sciences examines the nonliving components of our environment and how they impact living things. It’s the scientific study of water, rocks, air and soil and their dynamic interactions. You’ll take courses in hydrology, geology, weather, soil science and more, with lots of hands-on field and lab work, culminating in a research collaboration with faculty.

48 month

Duration

$ 54440

Tuition

Arts & Humanities

Bachelor of Arts in Music

If music is your passion, there’s no place like Susquehanna. Enjoy small-school advantages and big-school opportunities at one of the best liberal arts music programs in the country.

We encourage you to double major. It gives you a unique educational experience and invaluable flexibility when it comes to your career.

Grow as a musician, performer and thinker

You’ll get one-on-one mentoring from teachers who are experienced educators and active performers. We’re an undergraduate-only program so you won’t compete with graduate students for performance opportunities.

Enjoy bright, airy rehearsal and performance facilities-even our practice rooms have windows! Our magnificent Stretansky Concert Hall is an ideal performance space for acoustic music.

48 month

Duration

$ 54440

Tuition

From your first semester, you can take advantage of opportunities to perform in our many choral, instrumental, opera and chamber music ensembles. You can perform in our weekly department recitals, and you’ll give a solo recital in both your junior and senior years. With no graduate students, the focus and attention is on you!

Off stage, you’ll get a thorough education in music theory and history, including repertoire and pedagogy classes for your instrument from professors who are experienced educators and active performers.

Enjoy bright, airy rehearsal and performance facilities — even our practice rooms have windows!

Our finest venue for live music, Stretansky Concert Hall, seats 320 and is used for everything from student recitals to fully staged opera performances with orchestra. The acoustics are amazing.

48 month

Duration

$ 54440

Tuition

Master the Spanish language and immerse yourself in the cultures of the Spanish-speaking world.

We’re one of the only universities that requires semester-long study abroad for language majors. Connect with native Spanish speakers in Valencia, Spain; Heredia, Costa Rica; Merida, Mexico; or Havana, Cuba — to name a few.

While abroad, you’ll live with host families, do internships in fields such as health and grant-writing, and take courses in a broad array of disciplines. You will also travel and make new, long-lasting friendships.

When you return to Susquehanna, you’ll bring back firsthand knowledge of the cultures you’ve experienced and a grasp of the Spanish language only achieved through immersion!

  • Connect with Spanish-speakers on campus! Take courses on the literatures, cultures and histories of Spanish-speaking communities around the world. Study Spanish translation, and get involved with activities outside of the classroom.
  • Come to our Latinx Initiative, which promotes the understanding of Latino cultures through exhibits, film, presentations, workshops and speakers.
  • Join in conversation tables with Fulbright Fellows from Spain and Latin America.
  • Share your interests with a growing number of Susquehanna students interested in Latinx cultures and heritage by joining ALAS (Association of Latinx and American Students).

48 month

Duration

$ 54440

Tuition

View All Courses by Susquehanna University, USA

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