Bachelor of Science in Marketing

at Susquehanna University USA

Our economics department consistently ranks as one of the top liberal arts economics departments for research by the Federal Reserve.

The research training you receive here will show prospective employers in any field that you know how to solve problems. Using cutting-edge approaches, you’ll conduct both extensive examinations of policy-related problems and quick analyses to get the gist of an issue.

You’ll complete at least one major research project and have the chance to present your research at conferences on campus and on the national stage.

You’ll gain the religious literacy essential to comprehend and work in our increasingly globalized society. You’ll look at how people think about ultimate questions, whether or not you identify as religious.

Better understand humanity and yourself

Religion touches nearly every aspect of our world and society — literature, politics, current events, history, personal interactions and more.

Contemplate the ultimate questions, think critically and creatively about world religions, and analyze religious texts from various perspectives. You’ll be challenged to become a more compassionate, empathetic and self-aware global citizen.

Interdisciplinary approach

One of our most popular classes, Being Awesome at Life, examines the definition of a good life across cultures and throughout history. Science and Religion take a serious look at scientific and religious claims to find overlaps of agreement.

Other classes cover major world religions and how they relate to fields like ethics, archaeology, philosophy and environmental studies. Adding one of our interdisciplinary minors, like leadership and diversity studies, helps you gain a better understanding of important topics in today’s world.

Your education won’t end in the classroom. Join one of our very active student-run religious life groups. Study abroad through our Global Opportunities program to get a firsthand look at the religions of the world in Europe, Asia, Africa or South America.

Get hands-on experience in a wide range of production and design disciplines to refine your interests, hone your skills, and prepare you for a lifetime of creativity in theatre.

You’ll work like the professionals do, and you will assume responsibilities that stand out on resumes.

Students just like you run most of the production operations here. Our productions couldn’t exist without student dedication.

Our hands-on production labs are small and focused on your development. And our productions rival any conservancy program in scope and quality.

Our students often begin performing on the main stage in their first semester.

• There are four mainstage productions each year, including a student-directed show and a major musical
• You’ll collaborate with the Department of Music on their annual opera program
• We offer a second stage season-experimental, edgy and fueled by students’ artistic desires

A Master of Education in Curriculum & Instruction (M.Ed.) degree from Susquehanna will make you a better teacher by deepening your understanding of teaching and learning. In as few as five semesters (34 semester hours), you’ll become a more productive, creative, and reflective educational leader.

With classes in curriculum design, research methods, critical media literacy, and inclusive classroom strategies, you’ll be prepared to lead students and be a resource to peers. You’ll be paired with professors based on your research and content interests, so your studies will have the most applicable impact on your teaching.

Beyond the satisfaction of becoming a better teacher, public school teachers will see a significant raise in pay from their districts. Locally, teachers with master’s degrees earn, on average, $1,700 more per year than their bachelor’s degree holding counterparts.

Studying literature gives you the analytical tools and writing skills employers in any industry covet.

At Susquehanna, you’ll harness the power of language, while learning to express yourself with style and grace.

From studying forms of writing to analyzing Shakespeare, every class you take builds toward a senior capstone project-modeled on grad school programs-that challenges you to think more deeply about your past four years.

You’ll have ample opportunities to publish your own work and contribute to eight department-focused student publications. Creative outlets on campus for literature majors include the Literature Club or the Comic Book Club.

The photography major is focused on the development of students as artists and practicing professionals. In addition to mastering the camera and associated technology, students will develop a distinctive personal style through their experiences inside and outside the classroom. Majors are well versed in historical and contemporary art, and are given numerous opportunities to exhibit their work, travel, and receive feedback from faculty and peers. Prior to graduation, students will professionally mount a public exhibition of the work in The Lore Degenstein Gallery, where they will gain experience in a professional gallery with museum standards.

Majors enjoy 24-hour electronic card-swipe access to all art facilities and state of the art computer labs, open only to departmental students. The digital photography classroom is equipped with high-end professional studio lighting, seamless cloth and paper backgrounds, and dedicated lecture, critique, and production spaces.

Required independent coursework and a cross-disciplinary approach allow students to investigate and experiment with multiple ways of creating art. Students are encouraged and given ample time to develop a distinctive and personal visual style.

The graphic design program at Susquehanna is focused, close-knit, challenging, intense and ultimately very rewarding. Our work is a fixture in regional and national student design competitions, and our best graduates ascend to art director and creative director positions with astonishing regularity. Our graduates don’t just make pretty pictures, they are sophisticated critical thinkers and problem solvers, and they have the skills required to win jobs at the best design and advertising agencies in the country. This is the ‘Real World’ of graphic design: our students tackle the same sorts of problems and projects faced every day by design professionals at the top end of the business.

Our majors have a wide variety of opportunities to connect with industry professionals and high profile alumni; opportunities for guest speakers, field trips, portfolio reviews, workshops, juried competitions and internships abound.

You’ll step right into a finance career with the real-world skills you gain at Susquehanna to work as an analyst, in investor relations or as a financial adviser.

We have a state-of-the-art investment research lab with 11 Bloomberg terminals, an exception for a school our size. Bloomberg terminals allow you to analyze financial market in real time. You’ll also learn about placing and tracking trades by investing real university funds in the stock market through the River Hawk Investment Fund.

Our graduates achieve, with rewarding careers with brokerages or investment advisory firms, banks, insurance companies, manufacturing and service organizations. In addition to offering our students jobs, these companies help our students with internships.

Learn the essentials of digital and new media and gain real-life experience as a broadcaster — in front of or behind the camera — at Susquehanna. You’ll gain a holistic view of visual storytelling with our interdisciplinary minors, like film studies, to gain a better understanding of important topics in today’s world.

Learn principles of writing, ethics of communications, theories of traditional and digital media, and what it means to be a communications professional. Then, team up with others to learn tenets of broadcast media and professional communication. At Susquehanna, you will use the latest video and audio production equipment to practice videography, digital editing, writing for new media, commercial production and on-air procedures.

Action!

Evolve from a budding video storyteller to a well-rounded broadcast professional. You’ll amass experience in the field — broadcasting sports, creating commercials or shooting interviews — while you craft your own artistic vision. There are lots of opportunities for you to be involved, especially LensFlare, a group of students who create promotional and instructional videos for other students or faculty and staff.

Many broadcasting students take advantage of internships and study-abroad opportunities to gain a unique worldview of broadcast media. Before you leave Susquehanna, you will build a professional portfolio that will put you a level above the competition in your career field.

As an accounting student, you’ll get the skills, hands-on experience and knowledge to excel in whatever industry you’d like. We have a high rate of success in preparing accounting majors to land jobs before or shortly after graduation. Understanding accounting rules and regulations is just one factor for career success. Today’s accountants analyze data to provide meaningful insights to help clients and businesses prepare for their futures.

Because our bold curriculum is rooted in the liberal arts, you’ll develop essential skills that most sought-after accountants excel at

• Writing
• Teamwork
• Presentations
• Critical thinking
• Interpersonal relationships
• Leadership