Master of Science in Marketing

at The University of Tampa USA

The University of Tampa’s MBA program helps students develop the sophisticated strategic mind-set demonstrated by successful executives. UT’s Master of Business Administration program is one of the largest, most established and most exclusive in Florida.

Finance - Concentration
Business leaders with the ability to apply complex economic and accounting concepts in decision making are in great demand. Managerial decisions, as well as timely analyses of investment alternatives, require input from financially educated professionals.

The finance concentration prepares managers for successful interaction in four possible areas: corporate finance, investment/portfolio management, finance markets/banking and international finance. Topics in the finance courses assist students in preparation for the CFA exam.

Through an emphasis on specific analytical skills, MBA students who choose the finance concentration emerge with useful knowledge to help them succeed in any field. Additional finance courses sharpen students’ ability to weigh costs and benefits — an essential trait for effective business leaders. A Master of Science in finance is also offered.

he University of Tampa's Master of Science in Finance prepares students for careers in the ever-changing financial industry. Changes in the investment industry and the financial markets require well-trained financial professionals to make value-enhancing decisions as information becomes available and the business environment changes.

Finance students are prepared for careers in private industry and government in such areas as banking, brokerage, individual and institutional investments, insurance, financial analysis and planning, portfolio management and more. Several courses have integrated the CFA  curriculum as provided by CFA Institute and are based on the Candidate Body of Knowledge (CBOK) from the CFA Program. Topics in these courses assist students in preparation for the CFA  exam.

The College offers state-of-the-art resources such as the Huizenga Family Foundation Trading Center, providing Bloomberg Professional™ real-time trading information and hands-on financial management experience.

CFA Institute, CFA and Chartered Financial Analyst are trademarks owned by CFA Institute. CFA Institute does not endorse, promote, review or warrant the accuracy of the products or services offered by The University of Tampa or verify or endorse the pass rates claimed by The University of Tampa.

The University of Tampa's Master of Science in Information and Technology Management, a STEM approved program, is designed for IT professionals who want to develop both their technical expertise and managerial skills to advance their career. Students can customize the degree to meet their goals and is ideal for mid-career professionals as well as younger employees seeking accelerated career growth.

This rigorous program features small class sizes and hands-on learning using industry standard software. Students participate in real-world projects analyzing the technology needs of businesses to improve performance and productivity. Courses also help students prepare for top professional certifications such as the SAP ERP certificate and Project Management Professional (PMP) certificate.

This master’s degree prepares students to analyze big data to solve business problems. The program is ideal for working professionals from a variety of fields, including technology, marketing, HR, finance, health care, cybersecurity, higher education, government and the military. Classes are available online as well as in person, providing students the option of experiencing both formats. International students can take only one online course each semester during the fall and spring. This flexible format is designed to meet their educational needs.

Students learn to interpret data to improve business planning, operational efficiencies, capital investments, market position and more. Graduates are equipped to guide data-driven decision-making in roles such as management analyst, market research analyst, financial analyst and logistician.

The University of Tampa’s MBA program helps students develop the sophisticated strategic mind-set demonstrated by successful executives. UT’s Master of Business Administration program is one of the largest, most established and most exclusive in Florida.

Entrepreneurship - Concentration

Through UT’s unique partnership with Moffitt Cancer Center, graduate entrepreneurship students work with physicians to evaluate the feasibility of developing businesses around innovative cancer research and treatment products and services. Students have been instrumental in several new biotech ventures launched by Moffitt scientists and physicians.

Other programs led by the Lowth Entrepreneurship Center include business plan competitions and the Spartan Accelerator, a training initiative to help students and recent alumni grow their technology or Web application businesses.

The University of Tampa’s MBA program helps students develop the sophisticated strategic mind-set demonstrated by successful executives. UT’s Master of Business Administration program is one of the largest, most established and most exclusive in Florida.

Information Systems Management -  Concentration
In a world dependent on technology, computer systems professionals play a key role in meeting strategic goals. The information systems management concentration deals with managing information as a strategic corporate asset and resource. Students learn the technical knowledge and tools needed to integrate people, hardware, software and data for optimal planning, decision making and problem solving. The curriculum is designed to empower leaders with an understanding of how information systems can be used to achieve a corporation's mission and vision.

MBA students who choose this concentration position themselves at the cutting edge of technology. They gain the tools to manage information systems operation, including revolutionary training in SAP software.

The University of Tampa’s MBA program helps students develop the sophisticated strategic mind-set demonstrated by successful executives. UT’s Master of Business Administration program is one of the largest, most established and most exclusive in Florida.

Nonprofit Management - Concentration

Through UT and the Nonprofit Leadership Center of Tampa Bay, MBA students have a unique opportunity to concentrate in nonprofit management. Additionally, non-MBA students may participate in the certificate track of nonprofit management — a great option for current social sector organization leaders in the Tampa Bay area. Graduate business faculty in partnership with leading nonprofit practitioners teach courses that aim to strengthen current nonprofit managers and train the rising generation of industry leaders. Nationwide, it is estimated that more than 600,000 new senior managers will be needed in the nonprofit sector during the next five years. The program focuses on effective board governance, strategic planning, understanding and creating budgets, marketing and fund development, conducting feasibility studies and tapping leadership potential — all topics designed to help students become better managers.

Offered by the UT Sykes College of Business’ nationally acclaimed Lowth Entrepreneurship Center, the Master of Science in Entrepreneurship builds the critical business and entrepreneurial skills needed to develop and launch new enterprises. The program also appeals to professionals who wish to incorporate innovation and vision into existing companies, or to engage in social entrepreneurship. The program emphasizes experiential learning. Students may focus on their own projects throughout the curriculum, or team with companies in UT’s incubator and accelerator programs. When students enter the program, a customized approach to their learning is developed by faculty advisors, with the goal of helping them reach their personal objectives.

UT's Master of Science in marketing is a contemporary, flexible program that allows graduate students to specialize their course of study and build their marketing portfolio through hands-on, real-world research and consulting experiences. The program is located on an urban campus in the heart of the Tampa Bay area's flourishing business, tech and entrepreneurial community. Program graduates use their degrees to launch careers in marketing or as catalysts for career change or advancement.

Who is the program designed for?

• People with business degrees who want advanced training in marketing.
• People without business degrees who want to switch careers into marketing.
• People in management-track roles who want to get promoted quickly within their organization.
• People who are launching new products or ventures.

The University of Tampa’s MBA program helps students develop the sophisticated strategic mind-set demonstrated by successful executives. UT’s Master of Business Administration program is one of the largest, most established and most exclusive in Florida.

Business Analytics - Concentration
The growing field of business analytics offers a modern approach to analyzing complex problems and making smart business decisions. The MBA concentration in business analytics teaches students to use data, quantitative methods and computational modeling to forecast the implications of business alternatives.

Students learn to solve problems through a mixture of quantitative analysis strategies and state-of-the-art software applications designed to help inform decision-making in diverse business environments. Professionals skilled in business analytics add value and keep organizations competitive by incisively analyzing large amounts of data and providing insight regarding operational efficiency, market trends, business planning and more.