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Bachelor of Science, Major in Business Administration with Concentration in Marketing

Bachelor of Science, Major in Business Administration with Concentration in Marketing

at University of Massachusetts Lowell USA

Overview

Marketing is one of the twenty fastest growing career areas. Why? The intense competition of the global marketplace means that marketers must translate the voice of the customer in a way that enables companies to accurately target the needs of very diverse groups of customers, and translate these needs into valuable goods and services.

The Bachelor of Science in Business Administration with a Marketing Concentration will give you:

  • Exposure to all aspects of the field, including: identifying customer needs, and developing products, services and programs that will satisfy them
  • The tools and techniques that can make the difference between success and failure for a business, public agency or nonprofit organization

Coursework is supplemented with an internship program, independent study projects and the activities of the Marketing Society.

A degree in marketing equips graduates for a range of professions, from marketing research to public relations to product management.

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45

Application Processing Days

Under Graduate

Program Level

Fact & Figures

Full Time On Campus

Study Mode

48

Duration

University of Massachusetts Lowell

Location

Bachelor of Science, Major in Business Administration with Concentration in Marketing Assistant Fee

$36525

Tuition Fee

$0

Average Cost of Living

$50

Application Fee

Bachelor of Science, Major in Business Administration with Concentration in Marketing Admissions Requirements

  • Minimum Level of Education Required: To be accepted into this program, applicants must have Grade 12 / High School Diploma.
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Where would you like to study*

Work Permit USA

Optional Practical Training or OPT is a period during which students, who have completed their degrees in the USA, are permitted to work for one year on a student visa by the United States Citizenship and Immigration Services (USCIS). OPT allows students to work for up to 3 years and develop real-world skills to survive in the competitive jobs market.

It is temporary employment for a period of 12-months that is directly related to the major area of study of an F-1 student. Eligible students have the option to apply for OPT employment authorization before completing their academic studies and/or after completing their academic studies.

A student can participate in three types of Optional Practical Training (OPT):

  1. Pre-Completion OPT: This is temporary employment provided to F-1 students before completion of their course of study.
  2. Post-Completion OPT: This is temporary employment available to F-1 students after completing their course of study.
  3. 24 Month STEM Extension: Students enrolled in STEM (Science, Technology, Engineering, and Mathematics) courses can a 24-month extension after their initial Post-Completion OPT authorization. 

Detailed Program and Facts

45

Application Processing Days

Full Time On Campus

Program Intensity

Under Graduate

Program Level

48

Duration

Study Visa

English Test Requirement

7.5

Minimum Overall Score

7.0

Minimum Overall Score

100.0

Minimum Overall Score

Other Courses by University of Massachusetts Lowell,USA

A computer engineer must understand the fundamentals of general engineering and hardware design as well as essential low and high level programming. A computer engineer must have a fundamental understanding of digital signal processing VLSI filters, electronics, digital/advanced digital computer logic and architecture (at the hardware level) as well as the associated software. This defines the differences between a computer engineer, an electrical engineer, and a computer scientist. An electrical engineer will study math, physical science, and some hardware, while a computer engineer will focus more on hardware and software along with physical science and math, especially discrete math. The computer scientist concentrates more on software and discrete math than the computer engineer and less time to hardware and physical science. For example, both electrical and computer engineers require at least 20 credits of circuits and electronics (theory and laboratories). Computer engineers use their knowledge to create new devices and systems that satisfy perceived societal needs, including health and welfare, safety, environmental control, knowledge enhancement, etc.

48 month

Duration

$ 36525

Tuition

The Creative Writing concentration invites English majors to study literary artistry in small group workshop classes that emphasize style, technique, and other aspects of craft. Where most undergraduate programs staff creative writing classrooms with visiting lecturers or graduate students, UMass Lowell retains a permanent faculty of distinguished writers specializing in poetry, fiction, and creative nonfiction. Focused on reading widely and writing well, the concentration’s multi-genre, progressively rigorous course of study culminates in a capstone portfolio project.

Students can expect to take part in the English Department's vibrant and active literary and creative community. The campus literary magazine, The Offering, is entirely student-run and -edited, and many creative writing students work on the editorial team or publish work in the magazine. Students have access to any number of public literary events each semester, including student readings, and can meet and speak to award-winning, nationally recognized authors through our Writers on Campus series. Our program, like the other department concentrations, offers a degree in English, and provides a solid foundation for students hoping to pursue a writing life beyond the classroom. Graduates of our program have published work in prominent literary magazines, been accepted in top-ranked MFA programs, released books with major publishers, and won prestigious national awards.

48 month

Duration

$ 36525

Tuition

The B.F.A. degree prepares students for careers in studio arts and graphic design. Within these disciplines, students may choose to focus on photography, sculpture, painting, ceramics, animation, 3D modeling, drawing, printmaking or interactive digital media.

The art major is designed to develop a rigorous art practice. Students gain a deep knowledge of the technical and conceptual abilities needed to succeed in the professional world. The Art & Design Department offers the professional degree of Bachelor of Fine Arts (B.F.A.).

Through a broad, competence-building sequence of core courses, students are introduced to the language of several disciplines, various materials and techniques. They study the fundamentals of studio art along with a wide variety of skills including visual communication, critical thinking, problem-solving, oral communication and project development. In addition, they learn how to constantly adapt to new technology.

Assignments focus on self-expression, material/technical competencies, building a personal language and life practice. In addition to core studio courses, students can take advantage of courses in web design, motion graphics, interactive design, typography, art history, art theory, video, and the huge array of science and humanities courses available at the university.

High quality professors, rigorous and relevant curriculum and state-of-the art facilities create an environment that produces excellent student achievement.

The Studio Art concentration prepares artists for careers in animation, digital imaging, drawing, interactive-media, painting, photography, and sculpture. Graduates have built successful careers in photography, teaching, animation, gallery management and studio arts. The Studio Art concentration at UMass Lowell provides students with the tools necessary to reach their highest potential as creative practitioners.

48 month

Duration

$ 36525

Tuition

Health Sciences, Nursing and Emergency Services

Master of Science in Clinical Lab Sciences

The Clinical Laboratory Sciences Master's Degree Program at UMass Lowell is intended for experienced professionals or new graduates with a background in clinical sciences/medical laboratory science, biology, chemistry, biochemistry, biotechnology or related areas who want to develop and expand their expertise in the clinical sciences.

This program provides individuals with the level of graduate education to develop those skills required to upgrade the quality of their job performance and enhance their opportunities for advancement in their professions. Students will develop skills and knowledge required for the advanced degree, including critical and independent thinking, research design, normal and pathophysiology, analytical method evaluation and scientific literature assessment. Students will also develop competencies in administration and management.

24 month

Duration

$ 29841

Tuition

Health Sciences, Nursing and Emergency Services

Master of Public Health in Nutrition

Public health nutrition specialists examine the relationship of nutrition and health problems including obesity and chronic diseases, as well as malnutrition, food insecurity and nutritional deficiencies.

Choose the MPH Nutrition option to learn how to provide nutrition education, conduct research, develop health and wellness programs and deliver many other nutritional services to individuals and/or populations.

The MPH Nutrition option prepares students to:

  • Identify and prevent risks that contribute to the development of malnutrition
  • Develop strategies and policies to improve food security and reduce obesity Develop programs to improve the nutritional status of diverse population groups
  • Develop effective strategies for advocating for improved nutrition
  • Develop and manage wellness programs to promote healthy eating and chronic disease prevention

24 month

Duration

$ 29841

Tuition

The curriculum provides a sound foundation in math, science, and engineering as well as plastics specific courses. These courses, and the related laboratory experiences, focus on polymer materials, properties, processing and design. All levels of this curriculum foster communication, professionalism, ethics, safety, and environmental sustainability.

The department maintains the highest standard of academic excellence and a supportive environment for students from all backgrounds.

Students follow a sequence of mathematics, science, college writing, and fundamental engineering courses in their freshman and sophomore years. Plastics Engineering courses begin with the freshman-level Introduction to Plastics Engineering. Basic plastics materials, processing and design - with their hands on laboratories - are taught in the sophomore and junior years. The senior year includes advanced courses and a student-selected capstone project. Relevant clusters of humanities and social science courses are included with the context of engineering education to create well-rounded graduates.

48 month

Duration

$ 36525

Tuition

The UMass Lowell Chemical Engineering program provides the opportunity for graduate students to study the fundamentals and applications of chemical engineering principles at an advanced level.

24 month

Duration

$ 29841

Tuition

The study of economics stems from the scarcity of resources and the limitless nature of our demands for products and services. Societies must therefore choose the goods and services that will be produced from among the larger range of production possibilities. Economics develops the principles and concepts that follow from this fact of scarcity and applies them to the analysis of various aspects of human activity.

48 month

Duration

$ 36525

Tuition

Hospitality, Tourism, Wellness Leisure & Sports

Bachelor of Science in Exercise Science

The Exercise Science bachelor of science program at UMass Lowell gives students the confidence and skills necessary to educate, transform and inspire people to live healthier lives.

Exercise Science BS degree in the:

  • Exercise and Fitness Management Option – Students acquire knowledge in exercise science, public health, nutrition and business to pursue careers in the fitness industry. Students could choose to earn a minor in business to apply toward UMass Lowell’s MBA program.
  • Clinical Option – Students gain a strong foundation in the sciences to work in clinical settings and take the certification examinations by the American College of Sports Medicine or the National Strength and Conditioning Association. Students would choose this option if they want to apply to the Doctor of Physical Therapy program.

48 month

Duration

$ 36525

Tuition

The Biomedical Engineering and Biotechnology Graduate Program is offered jointly by the University of Massachusetts campuses at Boston, Dartmouth, Lowell and Worcester. The program emphasizes a multidisciplinary, team approach in course/seminars, presentations, laboratory rotations, and research projects.

Students who have received a wide range of bachelor degrees with strong quantitative skills in engineering/physical science, life/clinical science and related backgrounds are candidates for the program. Graduate students come from a variety of backgrounds including biology, chemical engineering, chemistry, clinical laboratory science, computer science, electrical engineering, mathematics, mechanical engineering plastics engineering, and polymer science.

Master of Science in Biomedical Engineering and Biotechnology is offered. This non-thesis program prepares students for a professional career and may be completed on either a full-time or part-time basis. The M.S. program includes 16 credits of core courses, a minimum of 12 credits of specialization courses and a three credit capstone research project course incorporating course knowledge and experimental skills into a brief but detailed experimental study. For the minimum 12 credits of specialization, students are recommended to select a Specialization area (click here to learn more about Specialization areas) that will earn them a Graduate Certificate in that area as part of their M.S. degree.  Specializing in an area allows students the opportunity to gain a deeper knowledge base in an area of specific interest to them. If students are not interested in specializing in a certain area, they may take courses across any of the Specializations.

24 month

Duration

$ 29841

Tuition

View All Courses by University of Massachusetts Lowell, USA

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